OpenVerse Wiki - User contributions [en]

BrainCode

2026-06-22T08:41:13Z

Admin: Fixed formatting

=== BrainCode Project ===
{| class='wikitable' style='margin:auto'
|-
! CORDIS Reference !! Start date !! End date !! Coordinator
|-
| https://cordis.europa.eu/project/id/101153722 || 01/01/2025 || 31/12/2027 || IDRYMA TECHNOLOGIAS KAI EREVNAS / GREECE
|}
=== Project description ===
The BrainCode project proposes novel compression techniques for extended reality (XR) data which are energy efficient while ensuring a reconstruction quality that satisfies the human visual semantic perception. There are several challenges concerning the complexity and the power consumption of the latest video compression standards which have not yet taken into account by the signal processing community. We propose that these challenges can be addressed by machine learning based architectures in order to avoid the exhaustive comparisons between sequential frames. We aim at releasing a semantic video compression algorithm that uses Convolutional Neural Networks (CNNs) and drives the bit allocation with respect to the content of the visual scene. Another goal of BrainCode is to mimic the visual system as an intelligent mechanism that processes the visual stimulus. This can be claimed as it consumes low power, it deals with high resolution dynamic signals and the dynamic way it transforms and encodes the visual stimulus is beyond the current compression standards. During the last decades, a lot of effort has been made to understand how the visual system works, what is the structure and role of each layer and individual cell that lies along the visual pathway, and how the huge visual information is propagated and compacted through the nerve cells before it reaches the visual cortex. There are very interesting mathematical models which approximate the neural behaviour and they have been widely used for image processing applications including compression. The BrainCode project searches the latest neuroscience models for the design of a groundbreaking XR video compression architecture. The efficiency of the above approaches is expected to improve several image processing applications like computer vision, virtual reality, and video compression among other, where the real-time processing of the visual scene plays a substantial role.

Co-creation Toolkit

2026-05-26T13:56:50Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:55:11Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:53:55Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:52:39Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:51:02Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:50:10Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:49:14Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop System Mapping (a.k.a. Business Origami)]]|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:48:33Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:47:43Z

Admin: /* Rehearsing Digital Services */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative workshops|Co-creative workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey|Emotional Journey]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative rehearsal|Investigative rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing digital services|Rehearsing digital services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping journeys|Mapping journeys]] || [[#Future backcasting|Future backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System scenario|System scenario]] || [[#Ideas from future-state journey mapping|Ideas from future-state journey mapping]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem e Framing|Problem e Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey ideation with dramatic arcs|Journey ideation with dramatic arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:42:03Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative workshops|Co-creative workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey|Emotional Journey]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative rehearsal|Investigative rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing digital services|Rehearsing digital services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping journeys|Mapping journeys]] || [[#Future backcasting|Future backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System scenario|System scenario]] || [[#Ideas from future-state journey mapping|Ideas from future-state journey mapping]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem e Framing|Problem e Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey ideation with dramatic arcs|Journey ideation with dramatic arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:41:27Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative workshops|Co-creative workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey|Emotional Journey]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative rehearsal|Investigative rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing digital services|Rehearsing digital services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping journeys|Mapping journeys]] || [[#Future backcasting|Future backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System scenario|System scenario]] || [[#Ideas from future-state journey mapping|Ideas from future-state journey mapping]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem e Framing|Problem e Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey ideation with dramatic arcs|Journey ideation with dramatic arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:39:11Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas]] || [[#Role Playing]] || [[#Desktop Walkthrough]]
|-
| [[#Envisioning the Future]] || [[#Co-creative workshops]] || [[#AI Functionalities Cards]] || [[#Emotional Journey Feedback]]
|-
| [[#Fishbowl]] || [[#Emotional Journey]] || [[#Concept Walkthrough]] || [[#Investigative rehearsal]]
|-
| [[#Iceberg Diagram]] || [[#Impact Journey]] || [[#Ecosystem Map]] || [[#Rehearsing digital services]]
|-
| [[#Jigsaw]] || [[#Mapping journeys]] || [[#Future backcasting]] || [[#Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions]] || [[#System Map]] || [[#Human Agent Journey]] || [[#Service Prototype]]
|-
| [[#Knowledge Fair]] || [[#System scenario]] || [[#Ideas from future-state journey mapping]] || [[#Subtext]]
|-
| [[#Open Space]] || [[#Transition Journey]] || [[#Innovative Brainstorming]] || [[#Experience Prototypes]]
|-
| [[#Problem e Framing]] || [[#Ecosystem Loops]] || [[#Integrated Journey]] || [[#Role Playing]]
|-
| [[#Service Safari]] || || [[#Journey ideation with dramatic arcs]] || [[#Rough Prototyping]]
|-
| [[#Social Network Analysis]] || || [[#Service Image]] ||
|-
| [[#Sociometrics]] || || [[#System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map]] || || [[#User Scenarios]] ||
|-
| [[#Stakeholder Value Map]] || || [[#Rough Prototyping]] ||
|-
| [[#Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:38:24Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[Cultural Probes]] || [[#Co-creating journey maps]] || [[#Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map]] || [[#Co-creating Personas]] || [[#Role Playing]] || [[#Desktop Walkthrough]]
|-
| [[#Envisioning the Future]] || [[#Co-creative workshops]] || [[#AI Functionalities Cards]] || [[#Emotional Journey Feedback]]
|-
| [[#Fishbowl]] || [[#Emotional Journey]] || [[#Concept Walkthrough]] || [[#Investigative rehearsal]]
|-
| [[#Iceberg Diagram]] || [[#Impact Journey]] || [[#Ecosystem Map]] || [[#Rehearsing digital services]]
|-
| [[#Jigsaw]] || [[#Mapping journeys]] || [[#Future backcasting]] || [[#Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions]] || [[#System Map]] || [[#Human Agent Journey]] || [[#Service Prototype]]
|-
| [[#Knowledge Fair]] || [[#System scenario]] || [[#Ideas from future-state journey mapping]] || [[#Subtext]]
|-
| [[#Open Space]] || [[#Transition Journey]] || [[#Innovative Brainstorming]] || [[#Experience Prototypes]]
|-
| [[#Problem e Framing]] || [[#Ecosystem Loops]] || [[#Integrated Journey]] || [[#Role Playing]]
|-
| [[#Service Safari]] || || [[#Journey ideation with dramatic arcs]] || [[#Rough Prototyping]]
|-
| [[#Social Network Analysis]] || || [[#Service Image]] ||
|-
| [[#Sociometrics]] || || [[#System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map]] || || [[#User Scenarios]] ||
|-
| [[#Stakeholder Value Map]] || || [[#Rough Prototyping]] ||
|-
| [[#Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:38:07Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes]] || [[#Co-creating journey maps]] || [[#Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map]] || [[#Co-creating Personas]] || [[#Role Playing]] || [[#Desktop Walkthrough]]
|-
| [[#Envisioning the Future]] || [[#Co-creative workshops]] || [[#AI Functionalities Cards]] || [[#Emotional Journey Feedback]]
|-
| [[#Fishbowl]] || [[#Emotional Journey]] || [[#Concept Walkthrough]] || [[#Investigative rehearsal]]
|-
| [[#Iceberg Diagram]] || [[#Impact Journey]] || [[#Ecosystem Map]] || [[#Rehearsing digital services]]
|-
| [[#Jigsaw]] || [[#Mapping journeys]] || [[#Future backcasting]] || [[#Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions]] || [[#System Map]] || [[#Human Agent Journey]] || [[#Service Prototype]]
|-
| [[#Knowledge Fair]] || [[#System scenario]] || [[#Ideas from future-state journey mapping]] || [[#Subtext]]
|-
| [[#Open Space]] || [[#Transition Journey]] || [[#Innovative Brainstorming]] || [[#Experience Prototypes]]
|-
| [[#Problem e Framing]] || [[#Ecosystem Loops]] || [[#Integrated Journey]] || [[#Role Playing]]
|-
| [[#Service Safari]] || || [[#Journey ideation with dramatic arcs]] || [[#Rough Prototyping]]
|-
| [[#Social Network Analysis]] || || [[#Service Image]] ||
|-
| [[#Sociometrics]] || || [[#System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map]] || || [[#User Scenarios]] ||
|-
| [[#Stakeholder Value Map]] || || [[#Rough Prototyping]] ||
|-
| [[#Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:36:36Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| #Cultural Probes || #Co-creating journey maps || #Experience Prototypes || #Desktop system mapping (a.k.a. Business Origami)
|-
| #Ecosystem Map || #Co-creating Personas || #Role Playing || #Desktop Walkthrough
|-
| #Envisioning the Future || #Co-creative workshops || #AI Functionalities Cards || #Emotional Journey Feedback
|-
| #Fishbowl || #Emotional Journey || #Concept Walkthrough || #Investigative rehearsal
|-
| #Iceberg Diagram || #Impact Journey || #Ecosystem Map || #Rehearsing digital services
|-
| #Jigsaw || #Mapping journeys || #Future backcasting || #Service Blueprint
|-
| #Knowledge Café / Round Table Sessions || #System Map || #Human Agent Journey || #Service Prototype
|-
| #Knowledge Fair || #System scenario || #Ideas from future-state journey mapping || #Subtext
|-
| #Open Space || #Transition Journey || #Innovative Brainstorming || #Experience Prototypes
|-
| #Problem e Framing || #Ecosystem Loops || #Integrated Journey || #Role Playing
|-
| #Service Safari || || #Journey ideation with dramatic arcs || #Rough Prototyping
|-
| #Social Network Analysis || || #Service Image ||
|-
| #Sociometrics || || #System UX Map Agent Journey ||
|-
| #Stakeholder Map || || #User Scenarios ||
|-
| #Stakeholder Value Map || || #Rough Prototyping ||
|-
| #Ecosystem Loops || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:36:12Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

Discover Define Develop Deliver
#Cultural Probes #Co-creating journey maps #Experience Prototypes #Desktop system mapping (a.k.a. Business Origami)
#Ecosystem Map #Co-creating Personas #Role Playing #Desktop Walkthrough
#Envisioning the Future #Co-creative workshops #AI Functionalities Cards #Emotional Journey Feedback
#Fishbowl #Emotional Journey #Concept Walkthrough #Investigative rehearsal
#Iceberg Diagram #Impact Journey #Ecosystem Map #Rehearsing digital services
#Jigsaw #Mapping journeys #Future backcasting #Service Blueprint
#Knowledge Café / Round Table Sessions #System Map #Human Agent Journey #Service Prototype
#Knowledge Fair #System scenario #Ideas from future-state journey mapping #Subtext
#Open Space #Transition Journey #Innovative Brainstorming #Experience Prototypes
#Problem e Framing #Ecosystem Loops #Integrated Journey #Role Playing
#Service Safari #Journey ideation with dramatic arcs #Rough Prototyping
#Social Network Analysis #Service Image
#Sociometrics #System UX Map Agent Journey
#Stakeholder Map #User Scenarios
#Stakeholder Value Map #Rough Prototyping
#Ecosystem Loops

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:30:48Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable sortable"
! Discover !! Define !! Develop !! Deliver
|-
! [[Co-creation Toolkit:Ecosystem Map]]
| Co-creating journey maps || Experience Prototypes || Desktop system mapping (a.k.a. Business Origami)
|-
! Envisioning the Future
| Co-creating Personas || Role Playing || Desktop Walkthrough
|-
! Fishbowl
| Co-creative workshops || AI Functionalities Cards || Emotional Journey Feedback
|-
! Iceberg Diagram
| Emotional Journey || Concept Walkthrough || Investigative rehearsal
|-
! Jigsaw
| Impact Journey || Ecosystem Map || Rehearsing digital services
|-
! Knowledge Café / Round Table Sessions
| Mapping journeys || Future backcasting || Service Blueprint
|-
! Knowledge Fair
| System Map || Human Agent Journey || Service Prototype
|-
! Open Space
| System scenario || Ideas from future-state journey mapping || Subtext
|-
! Problem e Framing
| Transition Journey || Innovative Brainstorming || Experience Prototypes
|-
! Service Safari
| Ecosystem Loops || Integrated Journey || Role Playing
|-
! Social Network Analysis
| || Journey ideation with dramatic arcs || Rough Prototyping
|-
! Sociometrics
| || Service Image ||
|-
! Stakeholder Map
| || System UX Map Agent Journey ||
|-
! Stakeholder Value Map
| || User Scenarios ||
|-
! Ecosystem Loops
| || Rough Prototyping ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:30:37Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable sortable"
! Discover !! Define !! Develop !! Deliver
|-
! [[Co-creation_Toolkit:Ecosystem Map]]
| Co-creating journey maps || Experience Prototypes || Desktop system mapping (a.k.a. Business Origami)
|-
! Envisioning the Future
| Co-creating Personas || Role Playing || Desktop Walkthrough
|-
! Fishbowl
| Co-creative workshops || AI Functionalities Cards || Emotional Journey Feedback
|-
! Iceberg Diagram
| Emotional Journey || Concept Walkthrough || Investigative rehearsal
|-
! Jigsaw
| Impact Journey || Ecosystem Map || Rehearsing digital services
|-
! Knowledge Café / Round Table Sessions
| Mapping journeys || Future backcasting || Service Blueprint
|-
! Knowledge Fair
| System Map || Human Agent Journey || Service Prototype
|-
! Open Space
| System scenario || Ideas from future-state journey mapping || Subtext
|-
! Problem e Framing
| Transition Journey || Innovative Brainstorming || Experience Prototypes
|-
! Service Safari
| Ecosystem Loops || Integrated Journey || Role Playing
|-
! Social Network Analysis
| || Journey ideation with dramatic arcs || Rough Prototyping
|-
! Sociometrics
| || Service Image ||
|-
! Stakeholder Map
| || System UX Map Agent Journey ||
|-
! Stakeholder Value Map
| || User Scenarios ||
|-
! Ecosystem Loops
| || Rough Prototyping ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:28:52Z

Admin:

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable sortable"
! Discover !! Define !! Develop !! Deliver
|-
! Ecosystem Map
| Co-creating journey maps || Experience Prototypes || Desktop system mapping (a.k.a. Business Origami)
|-
! Envisioning the Future
| Co-creating Personas || Role Playing || Desktop Walkthrough
|-
! Fishbowl
| Co-creative workshops || AI Functionalities Cards || Emotional Journey Feedback
|-
! Iceberg Diagram
| Emotional Journey || Concept Walkthrough || Investigative rehearsal
|-
! Jigsaw
| Impact Journey || Ecosystem Map || Rehearsing digital services
|-
! Knowledge Café / Round Table Sessions
| Mapping journeys || Future backcasting || Service Blueprint
|-
! Knowledge Fair
| System Map || Human Agent Journey || Service Prototype
|-
! Open Space
| System scenario || Ideas from future-state journey mapping || Subtext
|-
! Problem e Framing
| Transition Journey || Innovative Brainstorming || Experience Prototypes
|-
! Service Safari
| Ecosystem Loops || Integrated Journey || Role Playing
|-
! Social Network Analysis
| || Journey ideation with dramatic arcs || Rough Prototyping
|-
! Sociometrics
| || Service Image ||
|-
! Stakeholder Map
| || System UX Map Agent Journey ||
|-
! Stakeholder Value Map
| || User Scenarios ||
|-
! Ecosystem Loops
| || Rough Prototyping ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-18T14:33:56Z

Admin: Admin moved page Talk:Roadmap for Open and Co-created Virtual Worlds proposal to Talk:Roadmap for Open and Co-created Virtual Worlds without leaving a redirect

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility) - Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks) - Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators) - Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities) - We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation) - Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.
AI’s growing role in virtual worlds
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
:The EU should facilitate the upskilling, community building and ethical guidelines to help users to positively and more easily go through the virtual asset valuation thanks to a Blockchain, within a set of recommended options. [[User:Pr@inspiringfutures.ch|Pr@inspiringfutures.ch]] ([[User talk:Pr@inspiringfutures.ch|talk]]) 14:33, 27 March 2026 (UTC)
The skills that need to be developed or encouraged
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How XR and virtual worlds can cross-fertilise each other in dynamic sectors (healthcare, security, education, etc.)
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How professional virtual worlds can boost industrial productivity
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Roadmap for Open and Co-created Virtual Worlds

2026-05-18T14:33:56Z

Admin: Admin moved page Roadmap for Open and Co-created Virtual Worlds proposal to Roadmap for Open and Co-created Virtual Worlds without leaving a redirect

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page will feed into EU-level policy discourse on Virtual Worlds..

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?

--------------------------------------------------------------------------------

=== The Five Strategic Pillars ===
To achieve our vision, the roadmap is built upon five mutually reinforcing pillars that connect policy intent to delivery. When providing feedback, consider how your insights align with these core foundations:

* '''Pillar A – Trust and Safety by Design:''' Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility.
* '''Pillar B – Interoperability and Data-Readiness:''' Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
* '''Pillar C – Skills, Financing Tools and SME Scale-up:''' Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
* '''Pillar D – Science–Industry Testbeds and Sector Adoption:''' We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
* '''Pillar E – Foresight-in-the-Loop:''' Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance

--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the specific actions and topics that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks, with medical and legal reference increase, protection implemented and more systematically enforced, in parallel with privacy and trust increase.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets, and business models should accompany the increase in numbers (users, virtual assets, communities, research output, IPTR evidence, etc.).

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling of various kinds, data stewards, ethical specialists, procurement experts, asset managers and brokers, AI creation advisors, avatar librarians, etc., should emerge in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' What exists is too little known or used, but new means must also be created (some are close to launch, others still in the waiting room) to create the stimulating environment that lags so much behind our competitors. Evidence of easier access and of new financing schemes should quickly have its own metrics.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' Substantial increase in the number of individuals capable of becoming makers, creators, brokers, counsellors, evaluators, and researchers, with significant results in the number and originality of applications for all key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators, as individuals and in communities, can deliver high-bandwidth, scalable professional output, with or without AI. New business models should also build on PPPs, BC-related communities, and open innovation schemes as much as on classical IPR.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' At least some sector progression should become measurable, and cross-use of virtual assets should become increasingly common and referenced. Pilot incentives and actions valuing XR/VW associations supported and capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Healthcare, security, industry, and city management should at least deliver measurable performance and shareable experiences, definitely going beyond the interesting but dispersed experiments we know, i.e., towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' The journey is still long, but we must start somewhere. Cloud issues, chips, AI, and XR/VW makers, as well as small champions, should be encouraged with absolute priority. Misinformation, deepfakes and alternate reality narratives are challenging to fight, but new means are emerging. AI seems to represent both the problem and its solution.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' So far, the environment has been mishandled (valuing distant collaboration) or not handled at all, but the digital rise is such that VWs are part of the pack, and the moment will come when there will be a price to pay. Preparing for that can bring some benefits.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

</div>

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T14:20:11Z

Admin:

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T14:19:50Z

Admin: /* PART 3: Identifying Blind Spots */ Reply

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility) - Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks) - Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators) - Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities) - We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation) - Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.
AI’s growing role in virtual worlds
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
:The EU should facilitate the upskilling, community building and ethical guidelines to help users to positively and more easily go through the virtual asset valuation thanks to a Blockchain, within a set of recommended options. [[User:Pr@inspiringfutures.ch|Pr@inspiringfutures.ch]] ([[User talk:Pr@inspiringfutures.ch|talk]]) 14:33, 27 March 2026 (UTC)
:Test reply [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 14:19, 15 May 2026 (UTC)
The skills that need to be developed or encouraged
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How XR and virtual worlds can cross-fertilise each other in dynamic sectors (healthcare, security, education, etc.)
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How professional virtual worlds can boost industrial productivity
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T14:19:27Z

Admin:

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T14:18:52Z

Admin:

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility) - Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks) - Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators) - Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities) - We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation) - Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.
AI’s growing role in virtual worlds
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
:'''Blind spots on: How blockchain and other tools can help monetise virtual assets: my reply (PR), is that the EU should facilitate the upskilling, community building and ethical guidelines to help users to positively and more easily go through the virtual asset valuation thanks to a Blockchain, within a set of recommended options.''' [[User:Pr@inspiringfutures.ch|Pr@inspiringfutures.ch]] ([[User talk:Pr@inspiringfutures.ch|talk]]) 14:33, 27 March 2026 (UTC)
The skills that need to be developed or encouraged
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How XR and virtual worlds can cross-fertilise each other in dynamic sectors (healthcare, security, education, etc.)
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How professional virtual worlds can boost industrial productivity
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T14:15:54Z

Admin:

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility) - Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks) - Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators) - Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities) - We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation) - Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

AI's growing role in virtual worlds.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
:'''Blind spots on: How blockchain and other tools can help monetise virtual assets: my reply (PR), is that the EU should facilitate the upskilling, community building and ethical guidelines to help users to positively and more easily go through the virtual asset valuation thanks to a Blockchain, within a set of recommended options.''' [[User:Pr@inspiringfutures.ch|Pr@inspiringfutures.ch]] ([[User talk:Pr@inspiringfutures.ch|talk]]) 14:33, 27 March 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T14:05:20Z

Admin:

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:56:52Z

Admin:

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility) - Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks) - Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators) - Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities) - We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation) - Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

AI's growing role in virtual worlds.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:53:51Z

Admin:

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility) - Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

AI's growing role in virtual worlds.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:53:18Z

Admin:

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility)
Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

AI's growing role in virtual worlds.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:51:29Z

Admin:

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:50:45Z

Admin: /* PART 2: The 10 Key Actions (by Target Timeframe) */

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------

===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

AI's growing role in virtual worlds.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:50:01Z

Admin:

Welcome to the discussion page. Please place your feedback by clicking '''"Reply"''' under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA2 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA6 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.
Discuss KA9 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA4 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA5 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.
Discuss KA7 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA8 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.
Discuss KA10 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

AI's growing role in virtual worlds.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
How blockchain and other tools can help monetise virtual assets.
Discuss [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Other blind spots not listed above.
Discuss KA3 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:45:33Z

Admin:

Welcome to the discussion page. Please place your feedback under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

'''Pillar A:''' Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar B:''' Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar B [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar C:''' Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar C [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar D:''' Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar D [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
'''Pillar E:''' Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)
Discuss Pillar E [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

== t1 ==

t1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:34:07Z

Admin:

Welcome to the discussion page. Please place your feedback under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility)
Pillar A [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)
Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar D: Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar E: Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

== t1 ==

t1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:29:52Z

Admin: /* t1 */ new section

Welcome to the discussion page. Please place your feedback under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar D: Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar E: Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

== t1 ==

t1 [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:29, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:29:30Z

Admin:

Welcome to the discussion page. Please place your feedback under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar D: Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar E: Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:24:48Z

Admin: /* Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility) */ new section

Welcome to the discussion page. Please place your feedback under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar D: Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar E: Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

== Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility) ==

TEST [[User:Admin|Admin]] ([[User talk:Admin|talk]]) 13:24, 15 May 2026 (UTC)

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:24:07Z

Admin:

Welcome to the discussion page. Please place your feedback under the relevant sections below.

===PART 1: The Five Strategic Pillars===
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility)
Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar D: Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar E: Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)

--------------------------------------------------------------------------------
===PART 2: The 10 Key Actions (by Target Timeframe)===
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
====Immediate & Urgent Priorities (2026–2028)====

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

====Medium-Term Deployments (2026–2032)====

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

====Long-Term Scale-Out (2026–2035)====

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
===PART 3: Identifying Blind Spots===
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

Talk:Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:22:45Z

Admin: Created page with "PART 1: The Five Strategic Pillars The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations: *Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility) *Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks) Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scal..."

PART 1: The Five Strategic Pillars
The OPENVERSE Roadmap is built on five mutually reinforcing pillars. Please provide your feedback on the overarching direction of these foundations:

*Discuss Pillar A: Trust and Safety by Design (safeguards, moderation, accessibility)
*Discuss Pillar B: Interoperability and Data-Readiness (identity, asset portability, open reference stacks)
Discuss Pillar C: Skills, Financing Tools and SME Scale-up (tools, financing pipelines, scaling European creators)
Discuss Pillar D: Science–Industry Testbeds and Sector Adoption (demonstrators in health, manufacturing, smart cities)
Discuss Pillar E: Foresight-in-the-Loop (agile policy, regular scanning, continuous adaptation)

--------------------------------------------------------------------------------
PART 2: The 10 Key Actions (by Target Timeframe)
The roadmap translates the pillars into ten Key Actions (KAs). Please review the actions and provide your feedback, focusing on the "Actionability Check" (Technologies, Products, Markets, Capabilities, and Regulation) based on your area of expertise.
Immediate & Urgent Priorities (2026–2028)

Discuss KA2: Promote guiding ethical and health principles for well-being in VWs.
Discuss KA3: Promote inspiring partnerships across sectors and boundaries.
Discuss KA6: Promote AI integration and corresponding skill building for VW creativity.
Discuss KA9: Support, strengthen and inaugurate new forms of financing for VW creators.

Medium-Term Deployments (2026–2032)

Discuss KA1: Build skills for VWs; make the EU a talent attractor.
Discuss KA4: Help the EU Cultural & Creative Industries and Media sector test new business models.
Discuss KA5: Develop standards for open/interoperable virtual worlds, with sandbox options.
Discuss KA7: Boost professional virtual worlds through XR/VW across sectors of excellence.

Long-Term Scale-Out (2026–2035)

Discuss KA8: Sovereignty concerns: promote champions, and fight IPR theft, content manipulation and misinformation.
Discuss KA10: Take better care of the environmental footprint of XR/VW deployments.

--------------------------------------------------------------------------------
PART 3: Identifying Blind Spots
The digital landscape is highly complex and evolving rapidly. Please highlight any emerging issues, blind spots, or underdeveloped topics that need to be addressed before the final roadmap is published in late 2026.

Discuss: AI's growing role in virtual worlds.
Discuss: How blockchain and other tools can help monetise virtual assets.
Discuss: Other blind spots not listed above.

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:20:12Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?

--------------------------------------------------------------------------------

=== The Five Strategic Pillars ===
To achieve our vision, the roadmap is built upon five mutually reinforcing pillars that connect policy intent to delivery. When providing feedback, consider how your insights align with these core foundations:

* '''Pillar A – Trust and Safety by Design:''' Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility.
* '''Pillar B – Interoperability and Data-Readiness:''' Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
* '''Pillar C – Skills, Financing Tools and SME Scale-up:''' Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
* '''Pillar D – Science–Industry Testbeds and Sector Adoption:''' We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
* '''Pillar E – Foresight-in-the-Loop:''' Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance

--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the specific actions and topics that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks, with medical and legal reference increase, protection implemented and more systematically enforced, in parallel with privacy and trust increase.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets, and business models should accompany the increase in numbers (users, virtual assets, communities, research output, IPTR evidence, etc.).

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling of various kinds, data stewards, ethical specialists, procurement experts, asset managers and brokers, AI creation advisors, avatar librarians, etc., should emerge in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' What exists is too little known or used, but new means must also be created (some are close to launch, others still in the waiting room) to create the stimulating environment that lags so much behind our competitors. Evidence of easier access and of new financing schemes should quickly have its own metrics.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' Substantial increase in the number of individuals capable of becoming makers, creators, brokers, counsellors, evaluators, and researchers, with significant results in the number and originality of applications for all key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators, as individuals and in communities, can deliver high-bandwidth, scalable professional output, with or without AI. New business models should also build on PPPs, BC-related communities, and open innovation schemes as much as on classical IPR.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' At least some sector progression should become measurable, and cross-use of virtual assets should become increasingly common and referenced. Pilot incentives and actions valuing XR/VW associations supported and capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Healthcare, security, industry, and city management should at least deliver measurable performance and shareable experiences, definitely going beyond the interesting but dispersed experiments we know, i.e., towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' The journey is still long, but we must start somewhere. Cloud issues, chips, AI, and XR/VW makers, as well as small champions, should be encouraged with absolute priority. Misinformation, deepfakes and alternate reality narratives are challenging to fight, but new means are emerging. AI seems to represent both the problem and its solution.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' So far, the environment has been mishandled (valuing distant collaboration) or not handled at all, but the digital rise is such that VWs are part of the pack, and the moment will come when there will be a price to pay. Preparing for that can bring some benefits.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:12:27Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?

--------------------------------------------------------------------------------

=== The Five Strategic Pillars ===
To achieve our vision, the roadmap is built upon five mutually reinforcing pillars that connect policy intent to delivery. When providing feedback, consider how your insights align with these core foundations:

* '''Pillar A – Trust and Safety by Design:''' Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility.
* '''Pillar B – Interoperability and Data-Readiness:''' Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
* '''Pillar C – Skills, Financing Tools and SME Scale-up:''' Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
* '''Pillar D – Science–Industry Testbeds and Sector Adoption:''' We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
* '''Pillar E – Foresight-in-the-Loop:''' Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance

--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the specific actions and topics that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks, with medical and legal reference increase, protection implemented and more systematically enforced, in parallel with privacy and trust increase.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets, and business models should accompany the increase in numbers (users, virtual assets, communities, research output, IPTR evidence, etc.).

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling of various kinds, data stewards, ethical specialists, procurement experts, asset managers and brokers, AI creation advisors, avatar librarians, etc., should emerge in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' What exists is too little known or used, but new means must also be created (some are close to launch, others still in the waiting room) to create the stimulating environment that lags so much behind our competitors. Evidence of easier access and of new financing schemes should quickly have its own metrics.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' Substantial increase in the number of individuals capable of becoming makers, creators, brokers, counsellors, evaluators, and researchers, with significant results in the number and originality of applications for all key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators, as individuals and in communities, can deliver high-bandwidth, scalable professional output, with or without AI. New business models should also build on PPPs, BC-related communities, and open innovation schemes as much as on classical IPR.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' At least some sector progression should become measurable, and cross-use of virtual assets should become increasingly common and referenced. Pilot incentives and actions valuing XR/VW associations supported and capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Healthcare, security, industry, and city management should at least deliver measurable performance and shareable experiences, definitely going beyond the interesting but dispersed experiments we know, i.e., towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''
</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' The journey is still long, but we must start somewhere. Cloud issues, chips, AI, and XR/VW makers, as well as small champions, should be encouraged with absolute priority. Misinformation, deepfakes and alternate reality narratives are challenging to fight, but new means are emerging. AI seems to represent both the problem and its solution.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' So far, the environment has been mishandled (valuing distant collaboration) or not handled at all, but the digital rise is such that VWs are part of the pack, and the moment will come when there will be a price to pay. Preparing for that can bring some benefits.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''
</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:12:19Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!

--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?

--------------------------------------------------------------------------------

=== The Five Strategic Pillars ===
To achieve our vision, the roadmap is built upon five mutually reinforcing pillars that connect policy intent to delivery. When providing feedback, consider how your insights align with these core foundations:

* '''Pillar A – Trust and Safety by Design:''' Users will not stay without safety, and makers will not invest without clarity. This pillar promotes visible safeguards, proportionate moderation, and accessibility.
* '''Pillar B – Interoperability and Data-Readiness:''' Interoperability must be treated as essential infrastructure ("plumbing"). Priorities here include identity and asset portability, usage control, and open reference stacks.
* '''Pillar C – Skills, Financing Tools and SME Scale-up:''' Europe must build and stimulate, not just regulate. This pillar focuses on linking creator toolchains to Digital Innovation Hubs and ensuring a coherent financing path for creators.
* '''Pillar D – Science–Industry Testbeds and Sector Adoption:''' We need cross-border demonstrators in areas of European strength (health, manufacturing, education, cities, security) to show how standards and skills come together in real settings.
* '''Pillar E – Foresight-in-the-Loop:''' Policy must remain agile and cumulative. This pillar relies on regular scanning and annual refreshes to ensure that lessons learned from concrete deployments continuously feed back into new standards, funding, and guidance

--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the specific actions and topics that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks, with medical and legal reference increase, protection implemented and more systematically enforced, in parallel with privacy and trust increase.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets, and business models should accompany the increase in numbers (users, virtual assets, communities, research output, IPTR evidence, etc.).

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling of various kinds, data stewards, ethical specialists, procurement experts, asset managers and brokers, AI creation advisors, avatar librarians, etc., should emerge in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' What exists is too little known or used, but new means must also be created (some are close to launch, others still in the waiting room) to create the stimulating environment that lags so much behind our competitors. Evidence of easier access and of new financing schemes should quickly have its own metrics.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' Substantial increase in the number of individuals capable of becoming makers, creators, brokers, counsellors, evaluators, and researchers, with significant results in the number and originality of applications for all key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators, as individuals and in communities, can deliver high-bandwidth, scalable professional output, with or without AI. New business models should also build on PPPs, BC-related communities, and open innovation schemes as much as on classical IPR.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' At least some sector progression should become measurable, and cross-use of virtual assets should become increasingly common and referenced. Pilot incentives and actions valuing XR/VW associations supported and capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Healthcare, security, industry, and city management should at least deliver measurable performance and shareable experiences, definitely going beyond the interesting but dispersed experiments we know, i.e., towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''
</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' The journey is still long, but we must start somewhere. Cloud issues, chips, AI, and XR/VW makers, as well as small champions, should be encouraged with absolute priority. Misinformation, deepfakes and alternate reality narratives are challenging to fight, but new means are emerging. AI seems to represent both the problem and its solution.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' So far, the environment has been mishandled (valuing distant collaboration) or not handled at all, but the digital rise is such that VWs are part of the pack, and the moment will come when there will be a price to pay. Preparing for that can bring some benefits.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''
</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T13:04:37Z

Admin: /* The 10 Key Actions (Grouped by Target Time frame) */

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?
--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the specific actions and topics that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks, with medical and legal reference increase, protection implemented and more systematically enforced, in parallel with privacy and trust increase.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets, and business models should accompany the increase in numbers (users, virtual assets, communities, research output, IPTR evidence, etc.).

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling of various kinds, data stewards, ethical specialists, procurement experts, asset managers and brokers, AI creation advisors, avatar librarians, etc., should emerge in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' What exists is too little known or used, but new means must also be created (some are close to launch, others still in the waiting room) to create the stimulating environment that lags so much behind our competitors. Evidence of easier access and of new financing schemes should quickly have its own metrics.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' Substantial increase in the number of individuals capable of becoming makers, creators, brokers, counsellors, evaluators, and researchers, with significant results in the number and originality of applications for all key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators, as individuals and in communities, can deliver high-bandwidth, scalable professional output, with or without AI. New business models should also build on PPPs, BC-related communities, and open innovation schemes as much as on classical IPR.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' At least some sector progression should become measurable, and cross-use of virtual assets should become increasingly common and referenced. Pilot incentives and actions valuing XR/VW associations supported and capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Healthcare, security, industry, and city management should at least deliver measurable performance and shareable experiences, definitely going beyond the interesting but dispersed experiments we know, i.e., towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''
</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' The journey is still long, but we must start somewhere. Cloud issues, chips, AI, and XR/VW makers, as well as small champions, should be encouraged with absolute priority. Misinformation, deepfakes and alternate reality narratives are challenging to fight, but new means are emerging. AI seems to represent both the problem and its solution.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' So far, the environment has been mishandled (valuing distant collaboration) or not handled at all, but the digital rise is such that VWs are part of the pack, and the moment will come when there will be a price to pay. Preparing for that can bring some benefits.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''
</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T12:58:49Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?
--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the time frames that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks, with medical and legal reference increase, protection implemented and more systematically enforced, in parallel with privacy and trust increase.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets, and business models should accompany the increase in numbers (users, virtual assets, communities, research output, IPTR evidence, etc.).

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling of various kinds, data stewards, ethical specialists, procurement experts, asset managers and brokers, AI creation advisors, avatar librarians, etc., should emerge in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' What exists is too little known or used, but new means must also be created (some are close to launch, others still in the waiting room) to create the stimulating environment that lags so much behind our competitors. Evidence of easier access and of new financing schemes should quickly have its own metrics.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' Substantial increase in the number of individuals capable of becoming makers, creators, brokers, counsellors, evaluators, and researchers, with significant results in the number and originality of applications for all key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators, as individuals and in communities, can deliver high-bandwidth, scalable professional output, with or without AI. New business models should also build on PPPs, BC-related communities, and open innovation schemes as much as on classical IPR.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' At least some sector progression should become measurable, and cross-use of virtual assets should become increasingly common and referenced. Pilot incentives and actions valuing XR/VW associations supported and capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Healthcare, security, industry, and city management should at least deliver measurable performance and shareable experiences, definitely going beyond the interesting but dispersed experiments we know, i.e., towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''
</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' The journey is still long, but we must start somewhere. Cloud issues, chips, AI, and XR/VW makers, as well as small champions, should be encouraged with absolute priority. Misinformation, deepfakes and alternate reality narratives are challenging to fight, but new means are emerging. AI seems to represent both the problem and its solution.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' So far, the environment has been mishandled (valuing distant collaboration) or not handled at all, but the digital rise is such that VWs are part of the pack, and the moment will come when there will be a price to pay. Preparing for that can bring some benefits.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''
</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T12:54:49Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?
--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the time frames that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks; stronger medical and legal references; better protection enforced alongside higher privacy and trust, including a case for proactive sandboxing.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets and business models accompanying growth in users, virtual assets, communities, research output and IPR evidence.

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling across roles (data stewards, ethics specialists, procurement experts, asset managers/brokers, AI-creation advisors, “avatar librarians”, with sandboxing capacities) emerges in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' Better visibility and uptake of existing instruments; new schemes launched to create a more stimulating environment vs. global competitors, with metrics on access and performance. Addressing the deficit in scaling financing means should become a strategic priority.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>
<div style="border: 2px solid #FFA500; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' A substantial increase in people able to act as makers, creators, brokers, counsellors, evaluators and researchers, with a visible rise in the number and originality of applications across key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators and communities scale professional output (with or without AI); business models build on PPPs, blockchain-related communities and open-innovation schemes, as well as classical IPR. For AI and related IPR issues, dedicated farms with sandboxing capacities are needed.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' Measurable sector progression; cross-use of virtual assets becomes increasingly common and referenced; pilot incentives and support for XR/VW associations capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Health, security, industry and city management achieve measurable performance and shareable experience, moving beyond dispersed experiments towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''
</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' Priority support for EU champions (cloud, chips, AI, XR/VW); stronger capabilities to counter deepfakes, manipulation and mass misinformation, recognising AI as both risk and remedy.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' Moving from neglect or partial handling to measurable management of energy and hydric (water) footprints across devices, networks and data centres; prepare for emerging costs and standards.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''
</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T12:54:24Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?
--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the time frames that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks; stronger medical and legal references; better protection enforced alongside higher privacy and trust, including a case for proactive sandboxing.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets and business models accompanying growth in users, virtual assets, communities, research output and IPR evidence.

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling across roles (data stewards, ethics specialists, procurement experts, asset managers/brokers, AI-creation advisors, “avatar librarians”, with sandboxing capacities) emerges in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' Better visibility and uptake of existing instruments; new schemes launched to create a more stimulating environment vs. global competitors, with metrics on access and performance. Addressing the deficit in scaling financing means should become a strategic priority.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>
<div style="border: 2px solid #FFFF00; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' A substantial increase in people able to act as makers, creators, brokers, counsellors, evaluators and researchers, with a visible rise in the number and originality of applications across key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators and communities scale professional output (with or without AI); business models build on PPPs, blockchain-related communities and open-innovation schemes, as well as classical IPR. For AI and related IPR issues, dedicated farms with sandboxing capacities are needed.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' Measurable sector progression; cross-use of virtual assets becomes increasingly common and referenced; pilot incentives and support for XR/VW associations capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Health, security, industry and city management achieve measurable performance and shareable experience, moving beyond dispersed experiments towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''
</div>
<div style="border: 2px solid #008000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' Priority support for EU champions (cloud, chips, AI, XR/VW); stronger capabilities to counter deepfakes, manipulation and mass misinformation, recognising AI as both risk and remedy.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' Moving from neglect or partial handling to measurable management of energy and hydric (water) footprints across devices, networks and data centres; prepare for emerging costs and standards.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''
</div>

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T12:52:22Z

Admin:

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
--------------------------------------------------------------------------------

===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?
--------------------------------------------------------------------------------

===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the time frames that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks; stronger medical and legal references; better protection enforced alongside higher privacy and trust, including a case for proactive sandboxing.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets and business models accompanying growth in users, virtual assets, communities, research output and IPR evidence.

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling across roles (data stewards, ethics specialists, procurement experts, asset managers/brokers, AI-creation advisors, “avatar librarians”, with sandboxing capacities) emerges in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' Better visibility and uptake of existing instruments; new schemes launched to create a more stimulating environment vs. global competitors, with metrics on access and performance. Addressing the deficit in scaling financing means should become a strategic priority.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>

===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' A substantial increase in people able to act as makers, creators, brokers, counsellors, evaluators and researchers, with a visible rise in the number and originality of applications across key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators and communities scale professional output (with or without AI); business models build on PPPs, blockchain-related communities and open-innovation schemes, as well as classical IPR. For AI and related IPR issues, dedicated farms with sandboxing capacities are needed.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' Measurable sector progression; cross-use of virtual assets becomes increasingly common and referenced; pilot incentives and support for XR/VW associations capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Health, security, industry and city management achieve measurable performance and shareable experience, moving beyond dispersed experiments towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''

===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' Priority support for EU champions (cloud, chips, AI, XR/VW); stronger capabilities to counter deepfakes, manipulation and mass misinformation, recognising AI as both risk and remedy.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' Moving from neglect or partial handling to measurable management of energy and hydric (water) footprints across devices, networks and data centres; prepare for emerging costs and standards.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''

Roadmap for Open and Co-created Virtual Worlds

2026-05-15T12:51:51Z

Admin: /* Immediate & Urgent Priorities (2026–2028) */

== Roadmap for Open and Co-created Virtual Worlds ==
'''Welcome to the OPENVERSE Roadmap!''' The European Commission aims to build a Web 4.0 and virtual worlds that reflect EU values, protect fundamental rights, and ensure our businesses can scale globally.

To turn this vision into reality, we need your expertise. The inputs and feedback collected on this page before '''30 April 2026''' will not just sit in a report—they will directly set the agenda for the '''Second Policy Workshop in Brussels in June 2026'''.

===How to Contribute===

We want to hear from makers, service providers, policy-makers, and researchers.

# [https://wiki.open-verse.eu/index.php?title=Special:UserLogin&returnto=Roadmap+for+Open+and+Co-created+Virtual+Worlds Login] or [https://observatory.open-verse.eu/user/register/simple Register], it will take just one minute!
# Click the '''"Discuss"''' link next to the Pillar or Key Action you want to weigh in on.
# Click '''"Edit"''' at the top of the Talk Page.
# Type your feedback!
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===The "Actionability Check": What We Need From You===

A roadmap is only as good as its practical implementation. We are not just looking for abstract thoughts. When you review the Key Actions below, please evaluate them against our '''five practical implementation categories'''. Tell us what is missing or what needs to be prioritised:

# '''Technologies:''' What infrastructure (e.g., EU cloud, AI chips) is lacking?
# '''Products/Applications:''' What tools or software need to be built?
# '''Markets:''' How can we ensure adoption in sectors like healthcare, smart cities, and education?
# '''Capabilities:''' What skills, data stewardship, or design talents do we need?
# '''Regulation/Stimulation Support:''' What sandboxes, financing schemes, or legal protections are required?
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===The 10 Key Actions (Grouped by Target Time frame)===

We have mapped out 10 Key Actions (KAs) to achieve our goals. Please focus your feedback on the time frames that align with your expertise.

<div style="border: 2px solid #FF0000; padding: 15px; background-color: #f9f9f9; border-radius: 8px; margin-bottom: 15px;">
===== Immediate & Urgent Priorities (2026–2028) =====
====== '''KA2: Promote guiding ethical and health principles for well-being in virtual worlds'''. ======
''Intended impact:'' Documented research on mental health and related risks; stronger medical and legal references; better protection enforced alongside higher privacy and trust, including a case for proactive sandboxing.

''Indicative leads:'' EU policymakers, research, health and legal sectors, user communities, education, and media.

'''[Discuss Pillar A on the Talk Page]'''

====== '''KA3: Promote inspiring partnerships across sectors and borders'''. ======
''Intended impact:'' New applications, markets and business models accompanying growth in users, virtual assets, communities, research output and IPR evidence.

''Indicative leads:'' EU policymakers, industry, research, health, cities, Member States, finance actors, XR/VW associations.

'''[Discuss Pillar D on the Talk Page]'''

====== '''KA6: Promote AI integration and the corresponding skill building for VW creativity'''. ======
''Intended impact:'' Upskilling across roles (data stewards, ethics specialists, procurement experts, asset managers/brokers, AI-creation advisors, “avatar librarians”, with sandboxing capacities) emerges in numbers.

''Indicative leads:'' EU policymakers, researchers, technology makers, designers, education, industry champions, and security specialists.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA9: Support, refurbish and inaugurate new forms of financing for VW creators'''. ======
''Intended impact:'' Better visibility and uptake of existing instruments; new schemes launched to create a more stimulating environment vs. global competitors, with metrics on access and performance. Addressing the deficit in scaling financing means should become a strategic priority.

''Indicative leads:'' EU policymakers & MS, financing organisations, pension funds, business schools, designers and makers.

'''[Discuss Pillar C on the Talk Page]'''

</div>

===== Medium-Term Deployments (2026–2032) =====

====== '''KA1: Build skills for virtual worlds; make the EU a talent magnet'''. ======
''Intended impact:'' A substantial increase in people able to act as makers, creators, brokers, counsellors, evaluators and researchers, with a visible rise in the number and originality of applications across key sectors.

''Indicative leads:'' EU policymakers, industry, research, Member States, and sector actors (e.g. health, security).

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA4: Help the Cultural & Creative Industries (CCI) and media test new business models'''. ======
''Intended impact:'' Creators and communities scale professional output (with or without AI); business models build on PPPs, blockchain-related communities and open-innovation schemes, as well as classical IPR. For AI and related IPR issues, dedicated farms with sandboxing capacities are needed.

''Indicative leads:'' EU & MS, media and culture sectors, education, finance actors, XR/VW associations, business schools.

'''[Discuss Pillar C on the Talk Page]'''

====== '''KA5: Develop standards for open/interoperable virtual worlds, with sandbox options'''. ======
''Intended impact:'' Measurable sector progression; cross-use of virtual assets becomes increasingly common and referenced; pilot incentives and support for XR/VW associations capable of scaling.

''Indicative leads:'' Technology makers, industry, user communities, XR/VW associations.

'''[Discuss Pillar B on the Talk Page]'''

====== '''KA7: Boost professional virtual worlds across sectors of excellence'''. ======
''Intended impact:'' Health, security, industry and city management achieve measurable performance and shareable experience, moving beyond dispersed experiments towards professional ROI.

''Indicative leads:'' Industry, technology makers, designers, XR/VW associations, education, EU policymakers & MS, finance actors.

'''[Discuss Pillar D on the Talk Page]'''

===== Long-Term Scale-Out (2026–2035) =====

====== '''KA8: Address sovereignty: promote champions; fight IPR theft, manipulation and misinformation'''. ======
''Intended impact:'' Priority support for EU champions (cloud, chips, AI, XR/VW); stronger capabilities to counter deepfakes, manipulation and mass misinformation, recognising AI as both risk and remedy.

''Indicative leads:'' EU policymakers & MS, industry, finance, legal, defence and security, media, and education.

'''[Discuss Pillar E on the Talk Page]'''

====== '''KA10: Reduce the environmental footprint of XR/VW deployments'''. ======
''Intended impact:'' Moving from neglect or partial handling to measurable management of energy and hydric (water) footprints across devices, networks and data centres; prepare for emerging costs and standards.

''Indicative leads:'' EU policymakers & MS, environment specialists, the energy sector, education, and research.

'''[Discuss Pillar E on the Talk Page]'''