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Co-creation Toolkit

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== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== The Toolkit in action ===
The videos below, portraying the activities of seven co-creation groups, showcases the use of several of the components of the toolkit.
{| class="wikitable"
|-
| <youtube width="400" height="240">KPemYBWjAig</youtube>
| <youtube width="400" height="240">jRE2TEP59DQ</youtube>
|-
| <youtube width="400" height="240">hY5mLs9Erv8</youtube>
| <youtube width="400" height="240">c-xghyabhfU</youtube>
|-
| <youtube width="400" height="240">LG6s8NlbvJM</youtube>
| <youtube width="400" height="240">6tQQw2Wpyh0</youtube>
|-
| <youtube width="400" height="240">2r_BkoknYEY</youtube>
|
|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-08-03T09:28:09Z

Admin:

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== The Toolkit in action ===
The videos below, portraying the activities of seven co-creation groups, showcases the use of several of the components of the toolkit.
{| class="wikitable"
|-
! <youtube width="200" height="120">KPemYBWjAig</youtube><br />
! <youtube width="200" height="120">jRE2TEP59DQ</youtube>
! <youtube width="200" height="120">hY5mLs9Erv8</youtube>
! <youtube width="200" height="120">c-xghyabhfU</youtube>
|-
| <youtube width="200" height="120">LG6s8NlbvJM</youtube>
| <youtube width="200" height="120">6tQQw2Wpyh0</youtube>
| <youtube width="200" height="120">2r_BkoknYEY</youtube>
|
|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:23:35Z

Admin: /* The Toolkit in action */ Added description on top of embedded videos

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== The Toolkit in action ===
The videos below, portraying the activities of seven co-creation groups, showcases the use of several of the components of the toolkit.
{| class="wikitable"
|-
! <youtube width="200" height="120">KPemYBWjAig</youtube><br />
! <youtube width="200" height="120">jRE2TEP59DQ</youtube>
! <youtube width="200" height="120">hY5mLs9Erv8</youtube>
! <youtube width="200" height="120">c-xghyabhfU</youtube>
|-
| <youtube width="200" height="120">LG6s8NlbvJM</youtube>
| <youtube width="200" height="120">6tQQw2Wpyh0</youtube>
| <youtube width="200" height="120">6tQQw2Wpyh0</youtube>
|
|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:21:50Z

Admin:

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== The Toolkit in action ===
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! <youtube width="200" height="120">KPemYBWjAig</youtube><br />
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! <youtube width="200" height="120">c-xghyabhfU</youtube>
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| <youtube width="200" height="120">LG6s8NlbvJM</youtube>
| <youtube width="200" height="120">6tQQw2Wpyh0</youtube>
| <youtube width="200" height="120">6tQQw2Wpyh0</youtube>
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|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:14:15Z

Admin: /* The Toolkit in action */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== The Toolkit in action ===
<youtube width="200" height="120">KPemYBWjAig</youtube>

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:13:57Z

Admin: Youtube test

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== The Toolkit in action ===
<nowiki><youtube width="200" height="120">KPemYBWjAig</youtube></nowiki>

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:11:00Z

Admin: Headings

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Develop // Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:09:56Z

Admin: Heading

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-07-09T15:08:21Z

Admin: Headings level changed

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

=== Components of the Toolkit ===
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

=== Discover ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] ====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] ====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] ====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] ====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] ====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] ====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] ====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] ====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] ====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] ====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] ====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] ====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] ====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] ====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Discover // Define ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] ====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] ====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] ====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] ====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] ====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] ====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] ====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] ====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] ====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] ====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] ====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] ====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] ====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] ====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] ====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] ====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] ====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] ====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] ====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] ====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] ====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] ====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] ====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] ====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] ====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

=== Deliver ===

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] ====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough] ====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] ====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] ====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] ====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] ====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] ====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

EU-funded projects

2026-07-06T13:24:28Z

Admin: Undo revision 518 by Admin (talk)

== EU-funded projects on Virtual Worlds ==
The following table provides an overview of EU-funded Research and Innovation Projects in the Virtual Worlds domain.
{| class="wikitable sortable"
! Acronym !! Full Name !! CORDIS Reference !! Start Date !! End Date
|-
! [[6G-XR]]
| 6G eXperimental Research infrastructure to enable next-generation XR services || [https://cordis.europa.eu/project/id/101096838 101096838] || 01/01/2023 || 31/12/2025
|-
! [[AccessVR]]
| Developing Experience-Centric Accessible Immersive Virtual Reality Technology || [https://cordis.europa.eu/project/id/101115807 101115807] || 01/01/2024 || 31/12/2028
|-
! [[ADVHANDTURE]]
| Computational Design of Multimodal Tactile Feedback within Immersive Environments || [https://cordis.europa.eu/project/id/101088708 101088708] || 01/10/2023 || 30/09/2028
|-
! [[AI4WORK]]
| Human-centric Digital Twin Approaches to Trustworthy AI and Robotics for Improved Working Conditions || [https://cordis.europa.eu/project/id/101135990 101135990] || 01/01/2024 || 31/12/2026
|-
! [[ASP-belong]]
| Augmented Social Play (ASP): smartphone-enabled group psychotherapeutic interventions that boost adolescent mental health by supporting real-world connection and sense of belonging || [https://cordis.europa.eu/project/id/101080665 101080665] || 01/09/2023 || 31/08/2027
|-
! [[AVATAR]]
| Unlocking the Power of Medical Images for Surgeons || [https://cordis.europa.eu/project/id/190147557 190147557] || 01/06/2023 || 31/05/2025
|-
! [[B-prepared]]
| Building PREPAREDness with Collaborative Knowledge Platform, Gamification and Serious Game in Virtual Reality || [https://cordis.europa.eu/project/id/101121134 101121134] || 01/10/2023 || 30/09/2026
|-
! [[BrainCode]]
| Brain-inspired Intelligence for Semantic Video Compression || [https://cordis.europa.eu/project/id/101153722 101153722] || 01/01/2025 || 31/12/2027
|-
! [[CAPHE]]
| Communities and Artistic Participation in Hybrid Environment || [https://cordis.europa.eu/project/id/101086391 101086391] || 01/01/2023 || 31/12/2026
|-
! [[CORTEX2]]
| COoperative Real-Time EXperiences with EXtended reality || [https://cordis.europa.eu/project/id/101070192 101070192] || 01/09/2022 || 31/08/2025
|-
! [[CREATIVR]]
| Creativity in Virtual Reality || [https://cordis.europa.eu/project/id/101108938 101108938] || 01/01/2024 || 31/12/2026
|-
! [[CyberSecDome]]
| An innovative Virtual Reality based intrusion detection, incident investigation and response approach for enhancing the resilience, security, privacy and accountability of complex and heterogeneous digital systems and infrastructures || [https://cordis.europa.eu/project/id/101120779 101120779] || 01/09/2023 || 31/08/2026
|-
! [[DIDYMOS-XR]]
| Better digital twins to drive the future of cities and industries || [https://cordis.europa.eu/project/id/101092875 101092875] || 01/01/2023 || 31/12/2025
|-
! [[e-DIPLOMA]]
| Electronic, Didactic and Innovative Platform for Learning based On Multimedia Assets || [https://cordis.europa.eu/project/id/101061424 101061424] || 01/09/2022 || 31/08/2025
|-
! [[EO4EU]]
| AI-augmented ecosystem for Earth Observation data accessibility with Extended reality User Interfaces for Service and data exploitation || [https://cordis.europa.eu/project/id/101060784 101060784] || 01/06/2022 || 31/05/2025
|-
! [[EXPERIENCE]]
| The “Extended-Personal Reality”: augmented recording and transmission of virtual senses through artificial-IntelligENCE || [https://cordis.europa.eu/project/id/101017727 101017727] || 01/01/2021 || 30/06/2025
|-
! [[FLUAR]]
| FLUAR - A novel solution for fluorescence-guided surgery based on augmented reality || [https://cordis.europa.eu/project/id/190144382 190144382] || 01/04/2023 || 31/03/2025
|-
! [[GuestXR]]
| GuestXR: A Machine Learning Agent for Social Harmony in eXtended Reality || [https://cordis.europa.eu/project/id/101017884 101017884] || 01/01/2022 || 31/12/2025
|-
! [[HEAT]]
| Hybrid Extended reAliTy || [https://cordis.europa.eu/project/id/101135637 101135637] || 01/06/2024 || 31/05/2027
|-
! [[HXR]]
| Holographic eXtended Reality (HXR) for true Augmented Reality (AR) and lifelike immersive displays || [https://cordis.europa.eu/project/id/101145548 101145548] || 01/03/2024 || 31/10/2025
|-
! [[INDUX-R]]
| Transforming European Industrial Ecosystems through eXtended Reality enhanced with human-centric AI and secure, 5G-enabled IoT || [https://cordis.europa.eu/project/id/101135556 101135556] || 01/01/2024 || 31/12/2026
|-
! [[LUMINOUS]]
| Language Augmentation for Humanverse || [https://cordis.europa.eu/project/id/101135724 101135724] || 01/01/2024 || 31/12/2026
|-
! [[MASTER]]
| Mixed reality ecosystem for teaching robotics in manufacturing || [https://cordis.europa.eu/project/id/101093079 101093079] || 01/01/2023 || 30/06/2026
|-
! [[MAX-R]]
| New software for extended reality productions || [https://cordis.europa.eu/project/id/101070072 101070072] || 01/09/2022 || 28/02/2025
|-
! [[Meetween]]
| My Personal AI Mediator for Virtual MEETtings BetWEEN People || [https://cordis.europa.eu/project/id/101135798 101135798] || 01/01/2024 || 31/12/2027
|-
! [[MEMENTOES]]
| iMmersive gamEs for Museums as vehicles to Engage visiTOrs in Empathetic reSponses || [https://cordis.europa.eu/project/id/101061496 101061496] || 01/10/2022 || 30/09/2025
|-
! [[MOTIVATE XR]]
| Maintenance, Support & Operation Training using Immersive Virtual and Augmented Technology for Efficiency with XR || [https://cordis.europa.eu/project/id/101135963 101135963] || 01/06/2024 || 31/05/2027
|-
! [[NANOVR]]
| Nanoscale Design using Virtual Reality || [https://cordis.europa.eu/project/id/866559 866559] || 01/05/2022 || 30/04/2027
|-
! [[NEPTUN]]
| New approach to innovative technologies in manufacturing || [https://cordis.europa.eu/project/id/101079398 101079398] || 01/11/2022 || 31/10/2025
|-
! [[POPULAR]]
| Augmented reality in the European eyewear industry || [https://cordis.europa.eu/project/id/101135770 101135770] || 01/01/2024 || 31/12/2026
|-
! [[PRESENCE]]
| A toolset for hyper-realistic and XR-based human-human and human-machine interactions || [https://cordis.europa.eu/project/id/101135025 101135025] || 01/01/2024 || 31/12/2026
|-
! [[SHARESPACE]]
| Enriching social interaction in shared hybrid spaces || [https://cordis.europa.eu/project/id/101092889 101092889] || 01/01/2023 || 31/12/2025
|-
! [[SONICOM]]
| Transforming auditory-based social interaction and communication in AR/VR || [https://cordis.europa.eu/project/id/101017743 101017743] || 01/01/2021 || 30/06/2026
|-
! [[SPIRIT]]
| Scalable Platform for Innovations on Real-time Immersive Telepresence || [https://cordis.europa.eu/project/id/101070672 101070672] || 01/10/2022 || 30/09/2025
|-
! [[SUN]]
| Lifelike social environments in extended reality || [https://cordis.europa.eu/project/id/101092612 101092612] || 01/12/2022 || 30/11/2025
|-
! [[THEIA-XR]]
| Extended reality technologies for improved workplace efficiency || [https://cordis.europa.eu/project/id/101092861 101092861] || 01/01/2023 || 31/12/2025
|-
! [[TIMELAPSE]]
| TIMELAPSE. A VR application for speeding up time passage during chemotherapy || [https://cordis.europa.eu/project/id/101137707 101137707] || 01/06/2024 || 30/11/2025
|-
! [[TransMIXR]]
| Collaborative immersive media experience creation and consumption through social XR || [https://cordis.europa.eu/project/id/101070109 101070109] || 01/10/2022 || 30/09/2025
|-
! [[TrustChain]]
| Building an efficient and safe internet of the future || [https://cordis.europa.eu/project/id/101093274 101093274] || 01/01/2023 || 31/12/2025
|-
! [[VERGE]]
| Edge computing evolution || [https://cordis.europa.eu/project/id/101096034 101096034] || 01/01/2023 || 30/06/2025
|-
! [[WATERLINE]]
| Creating a digital water alliance in Europe || [https://cordis.europa.eu/project/id/101071306 101071306] || 01/10/2022 || 30/09/2025
|-
! [[XR2Industry]]
| Tailoring eXtended Reality to Industry's needs || [https://cordis.europa.eu/project/id/101135547 101135547] || 01/12/2023 || 30/11/2026
|-
! [[XR2Learn]]
| Immersive technologies for entrancing learning experiences || [https://cordis.europa.eu/project/id/101092851 101092851] || 01/01/2023 || 30/06/2026
|-
! [[XR4ED]]
| eXtended Reality for Education || [https://cordis.europa.eu/project/id/101093159 101093159] || 01/01/2023 || 31/12/2025
|-
! [[XR4Human]]
| Establishing the European standards for extended reality || [https://cordis.europa.eu/project/id/101070155 101070155] || 01/11/2022 || 31/10/2025
|-
! [[XR5.0]]
| Human-Centric AI-Enabled Extended Reality Applications for the Industry 5.0 Era || [https://cordis.europa.eu/project/id/101135209 101135209] || 01/01/2024 || 31/12/2026
|-
! [[XReco]]
| XR mEdia eCOsystem || [https://cordis.europa.eu/project/id/101070250 101070250] || 01/09/2022 || 31/08/2025
|-
! [[XTREME]]
| Breaking boundaries in art and music || [https://cordis.europa.eu/project/id/101136006 101136006] || 01/01/2024 || 31/12/2026
|}

EU-funded projects

2026-07-06T13:24:07Z

Admin:

Open and reusable components repository

2026-07-06T13:23:32Z

Admin:

This page provides a living list of the technical outputs of EU research projects funded under the Horizon Europe programme in the Virtual Worlds domain.

Each of the output is linked to its originating project, as listed in the OPENVERSE Collective Intelligence. The content is organised by type of asset.

'''Disclaimer and intellectual property acknowledgement:''' all content advertised in this page has been created by third parties, the OPENVERSE consortium is not responsible for incorrect information. The original creator of the content is the sole responsible for the content of the assets. The mere listing of the outputs on this page is by no means to be intended as an endorsement by the OPENVERSE consortium. The intellectual property of the content published in this page belongs to the rightful owners. This page is to be regarded as a pragmatic entry point.

{| class="wikitable sortable"
! Project !! Title !! Link / DOI !! Description
|-
! [[6G-XR]]
| Open call 1: REQUIEM || https://github.com/SNS-JU/6gxr-requiem || QUIC-based real-time media transmission tools designed to measure and manage the effects of client mobility on media quality within the 6G-XR Media Function.
|-
! [[6G-XR]]
| Open call 2: 6G-REMIX Visualisation || https://github.com/SNS-JU/6g-remix-visualisation || HTML-based real-time energy monitoring and visualisation tools for XR streaming.
|-
! [[6G-XR]]
| Open call 3: EMSEOS || https://github.com/SNS-JU/6g-xr_oc2_emseos || Code for an Energy Monitoring System targeting Energy-Efficiency Optimization and Sustainability of Multimedia Virtual Network Functions (VNFs).
|-
! [[6G-XR]]
| Open call: TrustNet Project Datasets || http://data.europa.eu/88u/dataset/oai-zenodo-org-17733990 || Public datasets created by the 6G-XR Open Call TrustNet project.
|-
! [[6G-XR]]
| ASSessionWithQoS API || https://github.com/Fundacio-i2CAT/ASSessionWithQoS || A Java implementation (REST API built with Spring Boot) of the ASSessionWithQoS API for Open5Gs, used with CAMARA's Quality on Demand (QoD) Transformation Function.
|-
! [[6G-XR]]
| UC1 Remote Renderer Dataset || https://github.com/tv-vicomtech/6G-XR_UC1_Remote_Renderer_dataset || A public dataset generated during the Use Case 1 (UC1) Remote Renderer test cases of the project.
|-
! [[6G-XR]]
| UC1 Congestion Control using QoD Dataset || https://github.com/SNS-JU/6g-xr_uc1_congestion_control_qod || A dataset related to UC1 testing congestion control using Quality on Demand (QoD) APIs.
|-
! [[6G-XR]]
| South Node Adapter || https://github.com/SNS-JU/6gxr-sn-adapter || Java-based adapter component for orchestrating and managing experiments in the South Node testbed.
|-
! [[6G-XR]]
| North Node Adapter || https://github.com/SNS-JU/6gxr-nn-adapter || Python-based adapter component for orchestrating and managing experiments in the North Node testbed.
|-
! [[6G-XR]]
| South Node Web Portal || https://github.com/SNS-JU/6gxr-sn-web-portal || JavaScript-based web portal component for experimenters accessing the South Node testbed.
|-
! [[6G-XR]]
| Unified North Web Portals || https://github.com/SNS-JU/6gxr-unified-north-web-portals || Web portal interfaces for unified experimenter access to the North Node test facilities.
|-
! [[6G-XR]]
| Other Networking & Measurement Tools - QUINN || https://github.com/SNS-JU/6gxr-quinn || Additional technical assets for the reference architecture, including an async-friendly QUIC implementation in Rust (6gxr-quinn), GStreamer plugins (6gxr-gst-plugins-rs), and a C-based tool to measure video latency (6gxr-latency-clock).
|-
! [[6G-XR]]
| Other Networking & Measurement Tools - Latency clock || https://github.com/SNS-JU/6gxr-latency-clock ||
|-
! [[6G-XR]]
| Other Networking & Measurement Tools - GST Plug-ins || https://github.com/SNS-JU/6gxr-gst-plugins-rs ||
|-
! [[AI4WORK]]
| Core concepts for mid- and domain-level ontology development || https://doi.org/10.5281/ZENODO.13148630 || Ontologies required to facilitate explainable-AI-readiness of data and models.
|-
! [[AI4WORK]]
| Sliding Work Sharing Management Component || https://github.com/AI4WORK-Project/sliding-work-sharing || Java-based software designed to support dynamic work sharing between humans and machines (AI/robots) using application-scenario-specific rules.
|-
! [[AI4WORK]]
| Sliding Work Sharing (SWS) Ontology || http://dx.doi.org/10.34894/BLLKVM || An upper-level ontology dataset designed to support semantic interoperability and dynamic, explainable collaboration between humans and AI-enabled agents, integrating Digital Twin capabilities.
|-
! [[AI4WORK]]
| ai4work-resources || https://github.com/zorazrw/ai4work-resources || A public GitHub repository containing analysis resources, data, and digital leaf workflows related to skill and effort analysis.
|-
! [[B-prepared]]
| Disastropedia || https://disastropedia.com || A dynamic, freely accessible collaborative knowledge base and data hub for disaster content, featuring expert-created or verified public resources.
|-
! [[CORTEX2]]
| Dynamic Cost Volumes with Scalable Transformer Architecture for Optical Flow || https://doi.org/10.5281/zenodo.8253051 || A neural network architecture and software framework for accurate optical flow estimation.
|-
! [[CORTEX2]]
| Uni-SLAM || https://cortex2.eu/2025/11/29/cortex2-publication-uni-slam-uncertainty-aware-neural-implicit-slam-for-real-time-dense-indoor-scene-reconstruction/ || An uncertainty-aware neural implicit SLAM model developed for real-time dense indoor scene reconstruction.
|-
! [[CORTEX2]]
| X-RiSAWOZ || https://doi.org/10.48550/arxiv.2306.17674 || High-quality end-to-end multilingual dialogue datasets accompanied by few-shot agents.
|-
! [[CORTEX2]]
| FREDSum || https://arxiv.org/abs/2312.04843 || A dialogue summarization corpus specifically designed around French political debates.
|-
! [[CORTEX2]]
| INTERACT Pilot Study Data || https://doi.org/10.5281/zenodo.18656422 || Anonymised questionnaire responses and performance metrics data from the INTERACT pilot study.
|-
! [[CORTEX2]]
| INTERACT ISL Gesture Dataset || https://doi.org/10.5281/zenodo.18656296 || International Sign Language (ISL) animation dataset created for the INTERACT platform's 3D avatars.
|-
! [[CORTEX2]]
| Inpaint360GS || https://github.com/dfki-av/Inpaint360GS || Source code and datasets for performing flexible, object-aware 3D inpainting in 360° unbounded scenes via Gaussian Splatting.
|-
! [[CORTEX2]]
| TalkingPose || https://github.com/dfki-av/TalkingPose || Implementation code and pretrained models for efficient face and gesture animation using a feedback-guided diffusion model.
|-
! [[CORTEX2]]
| Alternative Appearance Avatar Interface || https://github.com/NuwaStudios/Video-Call-Alternative-Appearance-Avatar-Interface || Source code, implementation documentation, and deployment guides for a real-time video call alternative appearance avatar interface developed by Nuwa Studios.
|-
! [[CyberSecDome]]
| REACT: Autonomous intrusion response system || https://doi.org/10.48550/arxiv.2401.04792 || Autonomous intrusion response system tailored for intelligent vehicles.
|-
! [[CyberSecDome]]
| Shells Bells || https://doi.org/10.5281/zenodo.14807181 || A cyber-physical anomaly detection framework designed for data centers.
|-
! [[CyberSecDome]]
| PTPsec || https://doi.org/10.5281/ZENODO.14806692 || A security tool designed to protect the Precision Time Protocol against time delay attacks using cyclic path asymmetry analysis.
|-
! [[DIDYMOS-XR]]
| Dataset for Learning Scene Semantics from Vehicle-centric Data for City-scale Digital Twins || https://ieeexplore.ieee.org/document/10859207 || Data utilized for learning scene semantics intended for city-scale digital twins.
|-
! [[DIDYMOS-XR]]
| ADAPT JR-Sim2Real dataset || https://zenodo.org/records/12805642 || Dataset associated with domain transfer for instance segmentations for AR scenes.
|-
! [[DIDYMOS-XR]]
| MGSO || https://doi.org/10.48550/ARXIV.2409.13055 || A monocular real-time photometric SLAM algorithm utilizing efficient 3D Gaussian Splatting.
|-
! [[DIDYMOS-XR]]
| HINT-3D || https://doi.org/10.5281/ZENODO.18491843 || A human-in-the-loop interactive test-time adaptation framework for 3D segmentation.
|-
! [[DIDYMOS-XR]]
| Visual localization using implicit representations || https://doi.org/10.5281/ZENODO.18468790 || Software for visual localization utilizing implicit representations and particle filtering-based pose refinement.
|-
! [[DIDYMOS-XR]]
| city-maintenance-visualization || https://github.com/didymosxr/city-maintenance-visualization || Demonstrator source code for a possible city maintenance visualization.
|-
! [[DIDYMOS-XR]]
| AnonCityDT || https://github.com/didymosxr/AnonCityDT || Anonymisation dataset and code for Cityscape Digital Twins, containing image file lists with annotations for segmenting human heads and license plates, along with data augmentation code for undistorting fisheye camera images.
|-
! [[DIDYMOS-XR]]
| sim2real || https://github.com/didymosxr/sim2real || A rendered synthetic training dataset generated for the ADAPT sim2real object detection challenge.
|-
! [[e-DIPLOMA]]
| European remote e-learning ecosystem survey data || https://doi.org/10.5281/ZENODO.10432816 || Survey data detailing the remote e-learning ecosystem across Europe.
|-
! [[e-DIPLOMA]]
| e-DIPLOMA Platform Software || https://doi.org/10.5281/ZENODO.14534383 || A complex package of cooperating software modules for the e-DIPLOMA learning ecosystem.
|-
! [[e-DIPLOMA]]
| Photogrammetry workflow for low-polygon 3D models || https://repositori.uji.es/bitstreams/578c3673-2fd3-40e8-aac6-483cb08eacf8/download (PDF File) || A reusable workflow relying on free software to obtain low-polygon 3D models.
|-
! [[e-DIPLOMA]]
| European remote e-learning ecosystem survey data || https://doi.org/10.5281/zenodo.10432816 || A dataset evaluating the capacity of the European tertiary training ecosystem for using disruptive technologies in practice-based e-learning.
|-
! [[e-DIPLOMA]]
| Hybrid Recommendation System for Moodle || https://github.com/almtav08/moodle_recom || The main repository for a hybrid recommendation system combining collaborative and knowledge-based filtering for the Moodle learning platform.
|-
! [[e-DIPLOMA]]
| Moodle Recommendation Block || https://github.com/almtav08/moodle_recommender_block || A software component of the recommendation system designed to display the generated recommendations to users.
|-
! [[e-DIPLOMA]]
| Event Logging Plugin || https://github.com/almtav08/moodle_recommender_plugin || A Moodle plugin that captures user interactions and exposes endpoints for the recommendation system.
|-
! [[e-DIPLOMA]]
| Recommendation Server || https://github.com/almtav08/recom_server || The main engine repository of the Moodle recommendation system that generates the actual recommendations.
|-
! [[EO4EU]]
| EO4EU Open-Source Repositories || https://github.com/orgs/EO4EU/repositories || The central GitHub organization hosting the platform's open-source components, including the Knowledge Graph, Machine Learning Processing Components, Orchestration Components, and User Interfaces.
|-
! [[EO4EU]]
| workflow-pre-pro || https://github.com/EO4EU/workflow-pre-pro || Source code for the platform's Pre-Processor component, which is responsible for fetching data from datasource scripts and in-situ files and uploading them to S3 buckets.
|-
! [[EXPERIENCE]]
| 4Ward || https://doi.org/10.1016/j.neucom.2023.127058 || A relayering strategy designed for the efficient training of arbitrarily complex directed acyclic graphs.
|-
! [[EXPERIENCE]]
| Virtual Experience Toolkit || https://doi.org/10.3390/s24123837 || An end-to-end automated 3D scene virtualization framework using computer vision techniques.
|-
! [[GuestXR]]
| Motivational Interviewing Transcripts Annotated || https://doi.org/10.5281/zenodo.12792623 || Annotated transcripts used for training AI-generated patient simulations.
|-
! [[GuestXR]]
| MB-RIRs: a Synthetic Room Impulse Response Dataset || https://doi.org/10.48550/arxiv.2507.09750 || Synthetic room impulse responses featuring frequency-dependent absorption coefficients.
|-
! [[GuestXR]]
| Inceptor || https://doi.org/10.1109/vrw58643.2023.00102 || An open-source tool developed for the automated creation of 3D social scenarios in virtual environments.
|-
! [[GuestXR]]
| Topo-Speech || https://doi.org/10.3389/fnhum.2022.1058093 || A sensory substitution system conveying spatial information to blind and vision-impaired individuals.
|-
! [[HEAT]]
| EmoLoop || https://doi.org/10.1109/IS264627.2025.11284604 || A bi-directional system designed for emotion-driven interaction between remote audiences and performers.
|-
! [[INDUX-R]]
| zandbak-orchestrator || https://github.com/cwi-dis/zandbak-orchestrator || A descendant of the VR2Gather Orchestrator designed to work in tandem with the Zandbak client library specifically for the INDUX-R project.
|-
! [[INDUX-R]]
| zandbak-client || https://github.com/cwi-dis/zandbak-client || A Unity interface library used to interact with the Zandbak Orchestrator.
|-
! [[LUMINOUS]]
| Text2CAD || https://luminous-horizon.eu/index.php/blogs/introducing-text2cad-revolutionizing-cad-generation-from-text-prompts-for-next-gen-xr-in-luminous/ || A generative model capable of producing sequential CAD designs from text prompts.
|-
! [[LUMINOUS]]
| MARVEL-40M+ || https://doi.org/10.1109/CVPR52734.2025.00759 || A multi-level visual elaboration framework designed for high-fidelity text-to-3D content creation.
|-
! [[LUMINOUS]]
| Bench EEG recordings || https://doi.org/10.5281/zenodo.1168447 || A dataset of bench EEG recordings used to develop a model for detecting slow-wave activity saturation in real-time as part of the project.
|-
! [[LUMINOUS]]
| Inpaint360GS || https://github.com/dfki-av/Inpaint360GS || An efficient object-aware 3D inpainting tool for 360° scenes via Gaussian Splatting, supporting both individual objects and complex multi-object environments.
|-
! [[LUMINOUS]]
| TalkingPose || https://github.com/dfki-av/TalkingPose || An efficient face and gesture animation tool utilizing a feedback-guided diffusion model for high-quality motion synthesis from a single RGB image and driving poses.
|-
! [[MASTER]]
| IMETA || https://doi.org/10.1145/3581754.3584125 || An interactive mobile eye-tracking annotation method for semi-automatic fixation-to-AOI mapping.
|-
! [[MASTER]]
| XR4MCR || https://github.com/LiderTeknolojiGelistirme/XR4MCR || A multi-user collaborative robotic maintenance training platform in extended reality, developed under the MASTER-XR open call to allow the creation and execution of industrial robot maintenance training scenarios without requiring code writing.
|-
! [[MAX-R]]
| Data Hubs / XRDataHub || https://github.com/FilmakademieRnd/DataHub || Open-source software associated with XRDataHub, AnimHost, and browser-based XR tools.
|-
! [[MAX-R]]
| EDM-Research/UE-LASAA || https://doi.org/10.5281/zenodo.15517094 || Published code base developed to support the project's XR media pipelines.
|-
! [[Meetween]]
| Speech LMM open release - V1 || https://huggingface.co/meetween/Llama-speechlmm-1.0-l || Open release of the Speech Large Multimodal Model (SpeechLMM) created by the project.
|-
! [[Meetween]]
| Mumospee open release - V1 || https://huggingface.co/datasets/meetween/mumospee || One of the largest open multimodal datasets created to train the SpeechLMM.
|-
! [[Meetween]]
| MOSEL || https://doi.org/10.18653/V1/2024.EMNLP-MAIN.771 || 950,000 hours of speech data utilized for open-source speech foundation model training on EU languages.
|-
! [[Meetween]]
| NUTSHELL || https://doi.org/10.18653/V1/2025.IWSLT-1.2 || A dataset built specifically for abstract generation from scientific talks.
|-
! [[Meetween]]
| FAMA || https://doi.org/10.48550/ARXIV.2505.22759 || The first large-scale open-science speech foundation model for Italian and English.
|-
! [[Meetween]]
| Mumospee || https://huggingface.co/datasets/meetween/mumospee || A comprehensive multimodal and multilingual speech-metadata corpus featuring over 140,000 hours of speech data across 25 EU languages and more, used for training SpeechLMM.
|-
! [[Meetween]]
| Meetween YouTube Meeting Dataset || https://huggingface.co/datasets/meetween/meetween_youtube_meeting || A dataset comprising processed transcripts and metadata from over 122,000 public YouTube videos (covering virtual meetings, webinars, etc.), totaling over 80,000 hours of audiovisual content.
|-
! [[Meetween]]
| speechlmm || https://github.com/Meetween/speechlmm || The codebase for Meetween's multimodal and multilingual foundation models (SpeechLMM) that support audio, video, and text inputs and outputs.
|-
! [[Meetween]]
| ditto-talkinghead || https://github.com/Meetween/ditto-talkinghead || An open-source implementation of Motion-Space Diffusion for Controllable Real-time Talking Head Synthesis.
|-
! [[Meetween]]
| voicebox-pytorch || https://github.com/Meetween/voicebox-pytorch || A PyTorch implementation of Voicebox, a state-of-the-art text-to-speech network.
|-
! [[Meetween]]
| evaluation-server || https://github.com/Meetween/evaluation-server || A Python-based evaluation server repository used for the project's evaluations.
|-
! [[Meetween]]
| contr-pretraining || https://github.com/MaikeZuefle/contr-pretraining || A repository for contrastive pretraining utilizing datasets like MustC-v1 and GigaSpeech, originally based on LLaVA and further developed by the Meetween team.
|-
! [[MEMENTOES]]
| D2.1: 3D Reconstruction Kit - Dataset || https://doi.org/10.5281/zenodo.17816967 || A dataset produced to design computer vision methods capable of generating 3D reconstructions of historically significant objects using only RGB image sequences.
|-
! [[MEMENTOES]]
| D4.3: Findings on Games as Vehicles for Social Change (Dataset) || https://zenodo.org/records/17816607 || A dataset examining the potential of narrative-driven and immersive video games to influence players' attitudes towards social issues and human rights.
|-
! [[NANOVR]]
| Martinize2 and Vermouth || https://doi.org/10.48550/arxiv.2212.01191 || A unified framework utilized for molecular topology generation.
|-
! [[NANOVR]]
| NanoVer Server || https://doi.org/10.21105/joss.08118 || A Python package for serving real-time multi-user interactive molecular dynamics in VR.
|-
! [[POPULAR]]
| AR Eyewear Simulation Tool || https://doi.org/10.1117/12.3042612 || A software simulation tool explicitly developed for holographic-based augmented reality eyewear.
|-
! [[PRESENCE]]
| LiveSkeleton || https://doi.org/10.1109/ISM63611.2024.00054 || A system providing high-quality real-time human tracking and pose estimation.
|-
! [[PRESENCE]]
| Flexible toolkit for real-time action recognition || https://doi.org/10.5281/ZENODO.15974094 || A flexible, reusable toolkit for the real-time action recognition of virtual humans in XR/AR environments.
|-
! [[PRESENCE]]
| Intelligent Virtual Human SDK || github.com/uhhhci/intelligent-virtual-agent-sdk || An intelligent virtual agent authoring toolkit with interoperability for Rocketbox, CC4, and Didimo characters, designed for multimodal communication and interaction in XR environments.
|-
! [[SHARESPACE]]
| CT-DQN: Control-Tutored Deep Reinforcement Learning || https://doi.org/10.48550/arXiv.2212.01343 || Code base and model architecture for a control-tutored deep reinforcement learning methodology.
|-
! [[SHARESPACE]]
| Deep Space Starter Kit || https://github.com/ArsElectronicaFuturelab/UE-DeepSpace-Starter || The Deep Space Starter Kit is an Unreal Engine template includes all configurations to quickly start a new project for this specific space. This plug-in is compatible with Unreal Engine 5.7.
|-
! [[SHARESPACE]]
| pharus || https://github.com/ArsElectronicaFuturelab/UE-DeepSpace-PharusLasertracking || The pharus tracking system is developed by researcher and artist Otto Naderer from the Ars Electronica Futurelab. This tracking system allows for the locations of objects, people, or groups to be tracked on the Deep Space floor.
|-
! [[SHARESPACE]]
| Deep Sync Infrastructure || https://github.com/ArsElectronicaFuturelab/UE-DeepSpace-DeepSync https://github.com/ArsElectronicaFuturelab/DeepSync-Wearable-Server https://github.com/ArsElectronicaFuturelab/DeepSync-Wearable-Firmware || The Deep Sync Infrastructure brings biodata to the co-immersive Deep Space 8K. It includes the development of custom-made wearables and an Unreal Engine plug-in.
|-
! [[SHARESPACE]]
| Cognitive Architectures || https://sharespace.eu/cognitive-architectures/ || Within SHARESPACE, cognitive architectures were designed, developed, and validated by SHARESPACE partner CRdC to drive the movement of virtual characters with different levels of autonomization.
|-
! [[SHARESPACE]]
| Pixel Streaming Service || https://github.com/ALE-Rainbow/sharespace-pixel-streaming-infrastructure || WebRTC enables direct peer-to-peer audio connections that avoid the mixing delays inherent in centralized voice systems. A mesh network architecture allows multiple P2P connections between emitters and receivers, minimizing latency while maintaining audio quality.
|-
! [[SHARESPACE]]
| Web Client-Server Bundle || https://github.com/ALE-Rainbow/sharespace-pixel-streaming-cpp-service || The project delivered a web client-server bundle that could be hosted either locally or in ALE cloud with connectors for direct connection with XR applications.
|-
! [[SHARESPACE]]
| Avatar Replication in Shared Environments || https://github.com/CYENS/virtual-share-space || A unified multi-user platform was developed in Unreal Engine 5 by the team of Cyens, allowing distributed clients to connect and interact within shared virtual environments.
|-
! [[SHARESPACE]]
| Cognitive Architecture (PoP Amplification) || https://github.com/FrancescoDeLellis/L2_Cognitive_Architecture_PoP_Amplification || Cognitive architecture deployed for the Proof of Principle of Amplification.
|-
! [[SONICOM]]
| The SONICOM HRTF Dataset || https://doi.org/10.17743/jaes.2022.0066 || Dataset of Head-Related Transfer Functions for artificial intelligence-driven immersive audio.
|-
! [[SONICOM]]
| PAN-AR || https://doi.org/10.1145/3678299.3678332 || A multimodal dataset featuring higher-order ambisonics room impulse responses and spherical pictures.
|-
! [[SONICOM]]
| NumCalc || https://doi.org/10.1016/j.enganabound.2024.01.008 || An open-source Boundary Element Method (BEM) code for solving acoustic scattering problems.
|-
! [[SONICOM]]
| Auditory modelling toolbox (AMT) || https://ecosystem.sonicom.eu/tools/1 || Toolbox to facilitate reproducible research in auditory modeling.
|-
! [[SONICOM]]
| Frambi || https://doi.org/10.61782/fa.2023.0494 || A flexible software framework tailored for auditory modeling based on Bayesian inference.
|-
! [[SONICOM]]
| Binaural Rendering Toolbox (BRTLibrary) || https://github.com/GrupoDiana/BRTLibrary || A set of software libraries, applications, and definitions aimed as a virtual laboratory for psychoacoustic experimentation, implementing algorithms for audio spatialisation and simulation using headphones.
|-
! [[SONICOM]]
| Hybrid ISM+BRIR Simulator || https://github.com/3DTune-In/Hybrid_ISM_BRIR_Method_TestApp || An openFrameworks-based real-time acoustic simulation application that combines the Image Source Method (ISM) for early reflections with measured Binaural Room Impulse Responses (BRIRs) for the late reverberant tail.
|-
! [[SONICOM]]
| HRTF Explorer || https://github.com/Katarina-Poole/HRTF_Explorer || A Python GUI that uses OSC commands to communicate with the Binaural Rendering Toolbox (BRT) to render binaural audio and explore different HRTFs.
|-
! [[SONICOM]]
| Spatial Audio Metrics (SAM) || https://github.com/Katarina-Poole/Spatial-Audio-Metrics || A Python toolbox that allows for the visualisation and comparison of HRTFs and the analysis of spatial audio and perceptual experiments.
|-
! [[SPIRIT]]
| GreenWise || https://doi.org/10.1145/3773274.3774275 || An intelligent application migration framework for containerized machine learning services.
|-
! [[SPIRIT]]
| STEP-MR || https://athena.itec.aau.at/2025/11/step-mr-a-subjective-testing-and-eye-tracking-platform-for-dynamic-point-clouds-in-mixed-reality/ || A subjective testing and eye-tracking platform built specifically for dynamic point clouds in mixed reality.
|-
! [[SPIRIT]]
| IntentFramework || https://github.com/penguos/IntentFramework || An experimental intent-aware SDN network adaptation framework that enables the SDN controller to select optimal paths for incoming application flows based on real-time application and transport layer traces.
|-
! [[SPIRIT]]
| SPIRIT Organization Repository || https://github.com/SPIRIT-org/SPIRIT || The primary organizational repository for the SPIRIT project that outlines the licensing structure for project components, such as GNU GPLv3 for software and the CERN Open Hardware Licence for hardware designs.
|-
! [[SUN]]
| Simulation of Heuristics for AGV Task Sequencing || https://doi.org/10.3390/MATH12020271 || Replication data utilizing dynamic queues and resource sharing.
|-
! [[SUN]]
| Knee Rehabilitation Dataset || https://doi.org/10.1038/S41597-025-04963-4 || A specialized dataset of knee rehabilitation exercises for postural assessment utilizing wearable devices.
|-
! [[SUN]]
| MC-GTA || https://doi.org/10.5281/zenodo.8335396 || A synthetic benchmark dataset aimed at advancing multi-camera vehicle tracking capabilities.
|-
! [[SUN]]
| Ubervvald || https://doi.org/10.1007/978-981-96-5887-9_14 || An advanced object detection library created to optimize complex Convolutional Neural Networks (CNNs).
|-
! [[SUN]]
| OmniBridge || https://www.sun-xr-project.eu/ || The middleware core of the SUN integrated XR platform, serving as a central data broker that manages session-based communication, enables secure real-time coordination between distributed XR components, and uses an MQTT broker for low-latency data exchange.
|-
! [[SUN]]
| Tokenized Platform || https://www.sun-xr-project.eu/ || A blockchain-based platform for creating and trading digital assets using fungible and non-fungible tokens (NFTs). It also acts as the main storage for data exchanged within the overall SUN Platform.
|-
! [[SUN]]
| Avatar Pipeline || https://www.sun-xr-project.eu/ || An automatic pipeline that generates realistic, animatable 3D human avatars from a single smartphone video, utilizing tools like Nerfacto for volumetric reconstruction and extracting meshes with skeletal and facial blendshapes.
|-
! [[SUN]]
| AI-based texture inpainting || https://www.sun-xr-project.eu/ || An AI-powered standalone tool designed for 3D asset creation and 3D texture enhancement.
|-
! [[SUN]]
| AI despecular for photogrammetry || https://www.sun-xr-project.eu/ || A tool utilizing a specifically trained neural network to remove specular highlights from photos, improving the photogrammetric 3D asset creation pipeline in terms of calibration, surface generation, and texture mapping.
|-
! [[SUN]]
| Hololight Stream || https://www.sun-xr-project.eu/ || An advanced XR pixel streaming technology created to offload rendering tasks from XR devices to more powerful external servers.
|-
! [[SUN]]
| Semantic 3D Reconstruction || https://www.sun-xr-project.eu/ || A semantic 3D reconstruction engine that processes posed RGBD images to provide a coarse 3D reconstruction with attached semantics that can be queried using natural language.
|-
! [[SUN]]
| Open-Vocabulary Object Detection || https://www.sun-xr-project.eu/ || A computer vision component capable of performing real-time object detection and recognition in images using open-vocabulary models.
|-
! [[SUN]]
| Medium-density EMG and IMU interface || https://www.sun-xr-project.eu/ || An interface for gait rehabilitation and movement analysis that provides doctors with quantitative muscle activation information in real-time.
|-
! [[SUN]]
| XR Threat Detection || https://www.sun-xr-project.eu/ || A security component designed to detect and stop multiple security threats in real-time, reducing the risk of reputation damage for XR products.
|-
! [[SUN]]
| SUN Integrated Platform || https://www.sun-xr-project.eu/ || A unified data exchange ecosystem providing a ready-to-use foundation for coordinating IoT devices and virtual-world services in domain-specific XR experiences.
|-
! [[THEIA-XR]]
| Extended Reality Technologies for operating environments || https://www.theia-xr.eu/ || XR solutions designed for cabin-based and tele-operational environments that combine augmented reality (AR) visualizations with sound and haptic feedback to make non-perceivable information visible to human operators.
|-
! [[THEIA-XR]]
| XR interaction concepts and design principles || https://www.theia-xr.eu/ || A set of principles facilitating a human-friendly and intuitive design of XR interactions in industrial applications, addressing human capabilities, experiences, and task requirements.
|-
! [[THEIA-XR]]
| Transdisciplinary co-design methodology || https://www.theia-xr.eu/ || A scenario-based methodology involving users, stakeholders, and multidisciplinary researchers to collect human requirements and develop multimodal XR information presentation solutions.
|-
! [[THEIA-XR]]
| XR applications for thermal imaging and laser projections || https://www.theia-xr.eu/ || Specific, operator-approved XR applications co-designed for the cabins of off-highway vehicles (such as snow groomers and construction machinery), intended for scenarios where traditional handheld or head-worn devices are impractical.
|-
! [[TIMELAPSE]]
| TIMELAPSE VR Application || https://timelapse.unimi.it/about-us/ || A virtual reality application designed to speed up the perception of time passage for patients undergoing chemotherapy,,.
|-
! [[TransMIXR]]
| UVG-CWI-DQPC: Dual-Quality Point Cloud Dataset || https://doi.org/10.1145/3746027.3758263 || Point cloud dataset optimized for volumetric video applications.
|-
! [[TransMIXR]]
| ComPEQ-MR || https://doi.org/10.1145/3625468.3652182 || A compressed point cloud dataset featuring eye tracking and quality assessment in mixed reality.
|-
! [[TransMIXR]]
| TSalV360: Text-driven Saliency Detection || https://doi.org/10.5281/ZENODO.17649129 || Method and dataset tailored for saliency detection within 360-degree videos.
|-
! [[TransMIXR]]
| VR2Gather || https://doi.org/10.1145/3664647.3685515 || A collaborative social VR system open-sourced for adaptive multi-party real-time communication.
|-
! [[TransMIXR]]
| TangibleMRCreate || https://doi.org/10.2312/EGVE.20231339 || An intuitive authoring tool created to facilitate the development of mixed reality content.
|-
! [[TransMIXR]]
| VR2Gather || https://github.com/cwi-dis/VR2Gather (also available via the project's fork at https://github.com/Transmixr/VR2Gather) || A customizable open-source application framework for Unity that enables the creation of immersive social VR experiences, allowing participants to be represented as live volumetric video without relying on a central cloud-based game engine.
|-
! [[TransMIXR]]
| cwipc_unity_TRANSMIXR || https://github.com/Transmixr/cwipc_unity_TRANSMIXR || A Unity package specifically dedicated to supporting cwipc (customizable point cloud) libraries within the TRANSMIXR project.
|-
! [[TransMIXR]]
| TRANSMIXR_Assets || https://github.com/Transmixr/TRANSMIXR_Assets || A repository hosting 3D model assets (such as .glb and .gltf files) used in the TRANSMIXR project. It allows public access for easy integration into immersive or web-based applications, supporting dynamic content loading via Open Sound Control (OSC) commands.
|-
! [[TransMIXR]]
| Scoping-Review-Scripts || https://github.com/Transmixr/Scoping-Review-Scripts || A repository containing the Java-based scripts utilized during the scoping review process of the project.
|-
! [[TrustChain]]
| Decentralized Management of Federated Cloud and Edge Providers || https://doi.org/10.5281/ZENODO.10785252 || A management framework for the efficient and budget-balanced handling of federated cloud and edge platforms.
|-
! [[TrustChain]]
| SURE: Privacy and Utility Assessment Library || https://doi.org/10.5281/ZENODO.13843053 || A new library designed to assess privacy and utility for synthetic data.
|-
! [[TrustChain]]
| CreatorCredentials || https://github.com/NGI-TRUSTCHAIN/CreatorCredentials || A user-centric digital identity management framework specifically designed for cultural and creative communities, allowing organizations to issue verifiable credentials to creators to increase the trustworthiness of digital media.
|-
! [[TrustChain]]
| nxcc (Nano Cross-Chain Communication) || https://github.com/nxcc-bridge/nxcc || A secure, off-chain orchestration engine connecting blockchains, APIs, and systems using JavaScript workers that execute inside hardware-protected Trusted Execution Environments (TEEs).
|-
! [[TrustChain]]
| LED-UP || https://github.com/NGI-TRUSTCHAIN/LED-UP || A decentralized data management platform utilizing smart contracts and serverless APIs to securely register and share data, incorporating a compensation model for data providers.
|-
! [[TrustChain]]
| MUSAP || https://github.com/NGI-TRUSTCHAIN/MUSAP_project || Multiple SSCD with Unified Signature API Library; an intermediary open-source layer that abstracts the complexities of different Secure Signature Creation Devices (SSCDs) into a unified API for smartphone applications.
|-
! [[TrustChain]]
| TheSocialWallet || https://github.com/NGI-TRUSTCHAIN/TheSocialWallet || An edge wallet and backend platform utilizing decentralized identifiers (DIDs) and verifiable credentials (VCs) to streamline and secure the distribution of social benefits for marginalized communities.
|-
! [[TrustChain]]
| MS3 (Modular Multi-chain Suite) || https://github.com/NGI-TRUSTCHAIN/MS3 || An open-source adapter framework designed to systematically address Web3 fragmentation and significantly reduce development complexity for decentralized applications (dApps).
|-
! [[TrustChain]]
| Opentrace || https://github.com/NGI-TRUSTCHAIN/Opentrace- || An open protocol and reference implementation designed for generating and verifying trustworthy data originating from physical-world sources.
|-
! [[VERGE]]
| Space and Time User Distribution in a University Campus || https://doi.org/10.1016/J.COMNET.2024.110329 || Measurement dataset containing spatiotemporal distributions of users.
|-
! [[VERGE]]
| Edge4AI || https://doi.org/10.5281/ZENODO.15878533 || A framework enabling intelligent edge automation and AI lifecycle management for Beyond 5G networks.
|-
! [[VERGE]]
| Split_computing_CF_integration || https://github.com/VERGE-PROJECT/Split_computing_CF_integration || A Deep Reinforcement Learning (DRL) solution for dynamic neural network inference splitting between user equipment (UE) and edge servers, integrated with the VERGE Cognitive Framework for comprehensive experiment tracking and model deployment.
|-
! [[VERGE]]
| COMPSs || https://github.com/VERGE-PROJECT/COMPSs || A distributed computing framework providing application abstraction to facilitate the development of distributed workflows through simple task annotation, and abstracting application development from infrastructure through its run-time environment.
|-
! [[VERGE]]
| VERGE Open Dataspace Datasets || https://github.com/VERGE-PROJECT/datasets || A collection of repositories hosting datasets generated by the project to enable public access for AI/ML training, including the Space-Time-User-Distribution-Dataset, PCDataset, deployed-slicing-testbed-dataset, Real-5G-Network-Dataset, 3D-Design-Dataset, and more.
|-
! [[VERGE]]
| verge-formal-verification-service || https://github.com/VERGE-PROJECT/verge-formal-verification-service || A repository hosting the formal verification service components for the VERGE project.
|-
! [[VERGE]]
| reproAccel || https://www.verge-project.eu/ || An FPGA SoC resource management layer that enables seamless reconfiguration for interconnected software and FPGA-accelerated functions running on devices deployed at the far and extreme edge.
|-
! [[XR2Learn]]
| V-Lab || https://doi.org/10.1145/3565066.3608246 || A VR educational application framework acting as a beacon application for immersive learning.
|-
! [[XR2Learn]]
| INTERACT || https://doi.org/10.1145/3565066.3608250 || An authoring tool facilitating the creation of human-centric interaction with 3D objects in VR.
|-
! [[XR2Learn]]
| XR2Learn platform || https://xr2learn.eu/platform/ || The software code structure of the XR marketplace, including the on-demand components and IPR tools.
|-
! [[XR2Learn]]
| enabler-interact || https://github.com/XR2Learn/enabler-interact || A Unity plugin (Enabler "INTERACT") for creating human-centric simulations in virtual reality, featuring an embedded physics engine, flexible cable simulation, natural object interaction, and assembly scenarization.
|-
! [[XR2Learn]]
| Personalization-Enablers-Training-Tools || https://github.com/XR2Learn/Personalization-Enablers-Training-Tools || Tools for pre-training and fine-tuning emotion recognition models. It encompasses data pre-processing, handcrafted and self-supervised learning (SSL) feature extraction, and supervised fine-tuning.
|-
! [[XR2Learn]]
| Personalization-Enablers-Inference-Tools || https://github.com/XR2Learn/Personalization-Enablers-Inference-Tools || Inference tools designed for unimodal and multimodal emotion classification and evaluation, including decision-level multimodal fusion and pre-processing components.
|-
! [[XR2Learn]]
| Personalization-Tool || https://github.com/XR2Learn/Personalization-Tool || A self-adaptive system that utilizes predicted emotions and contextual information (e.g., activity levels) to provide personalized suggestions in educational XR applications via real-time asynchronous communication.
|-
! [[XR2Learn]]
| Personalization-Enablers-CLI || https://github.com/XR2Learn/Personalization-Enablers-CLI || A unified command-line interface that automates and facilitates access to the XR2Learn training, inference, and personalization tools, providing pre-configured scripts and benchmarks for end-to-end integration testing.
|-
! [[XR2Learn]]
| magic-xroom || https://github.com/XR2Learn/magic-xroom || A VR application designed to elicit specific emotions and gather data from external sensors (e.g., headsets, Shimmer 3 GSR+, lip/eye trackers) across a set of increasingly difficult scenarios.
|-
! [[XR2Learn]]
| Personalization-Components-Template || https://github.com/XR2Learn/Personalization-Components-Template || A CookieCutter template project created to support developers in building new components for the personalization enablers, making it easier to extend supported modalities.
|-
! [[XR2Learn]]
| Personalization-Integration-Template || https://github.com/XR2Learn/Personalization-Integration-Template || An example project demonstrating how to seamlessly communicate a Unity application with the Personalization Enablers by exchanging messages using a Pub/Sub protocol.
|-
! [[XR2Learn]]
| data-collection-module-steamvr || https://github.com/XR2Learn/data-collection-module-steamvr || A collection of data collecting scripts and assets extracted directly from the Magic Xroom project.
|-
! [[XR4ED]]
| XR Module || https://xr4ed.eu/ || A comprehensive suite of tools designed to facilitate the creation, visualization, and interaction with immersive 3D content, empowering educators and creators to build virtual environments.
|-
! [[XR4ED]]
| World Builder || https://xr4ed.eu/ || A user-friendly authoring tool and editor within the XR Module used for creating interactive 3D environments ("Worlds"). It allows users to import 3D models, audio, images, and videos without requiring extensive programming expertise.
|-
! [[XR4ED]]
| Portal Hopper (Metandora) || https://xr4ed.eu/ || A user-facing application and player that renders, visualizes, and allows interaction with the 3D worlds created by the World Builder. It supports VR-mode, 3rd-person, and 1st-person views.
|-
! [[XR4ED]]
| Marketplace || https://xr4ed.eu/ || A centralized web application and hub for accessing, purchasing, and downloading digital XR assets. It handles product management, content distribution, transactions, and digital rights management (DRM).
|-
! [[XR4ED]]
| Interaction Editor || https://xr4ed.eu/ || A tool within the XR Module dedicated to defining user interactions within the constructed 3D virtual environments.
|-
! [[XR4ED]]
| Avatars and Templates || https://xr4ed.eu/ || Pre-designed frameworks and customizable digital representations of users that accelerate the creation of complex scenes and enhance immersion and interactivity within the platform.
|-
! [[XR4ED]]
| XR4ED Microservices || https://xr4ed.eu/ || A robust backend suite of autonomous services operating over REST APIs, including User Authentication, License Management, Products Management, and File Management.
|-
! [[XR4Human]]
| Online Rating Repository || https://doi.org/10.5281/ZENODO.17896488 || Digital repository functioning as a rating and evaluation tool for human-centered XR frameworks.
|-
! [[XR4Human]]
| European Code of Conduct for Responsible XR Technologies || https://xr4human.eu/ || A framework setting forth ethical obligations for developers to ensure immersive technologies respect human rights, protect user privacy, promote inclusivity, and safeguard user well-being.
|-
! [[XR4Human]]
| Self-Assessment Toolkit || https://xr4human.eu/ || A toolkit containing an Ethical Impact Assessment (EIA) and a Compliance Checklist to help developers anticipate, assess, and mitigate the effects of their XR innovations on users and society.
|-
! [[XR4Human]]
| AI Guide || https://xr4human.eu/ || A guide providing step-by-step instructions and prompts for compiling the project's tools and documentation into a Large Language Model (LLM) to assist in responsible XR design.
|-
! [[XR4Human]]
| Interoperability Guidance Document || https://doi.org/10.5281/zenodo.14046081 || A living document and map providing an overview of the current state of interoperability, existing standards, and best practices in XR and spatial computing.
|-
! [[XR4Human]]
| Knowledge Hub || https://xr4human.eu/ || A centralized online resource organized into practical steps (Learn, Assess, Test and Explore, Reflect) that supports the use of the self-assessment toolkit and provides insights into ethical and legal issues.
|-
! [[XR4Human]]
| Experience Library || https://xr4human.eu/ || An interactive, curated library of real-world XR case studies, immersive applications, and user experiences that highlight and demonstrate a commitment to best ethical practices.
|-
! [[XR4Human]]
| Rating System and Educational Toolbox || https://xr4human.eu/ || A set of educational materials, including videos and a rating repository, aimed at empowering end-users to make informed decisions regarding the acquisition and usage of XR solutions.
|-
! [[XR4Human]]
| XR4Human Forum || https://xr4human.eu/ || A community-driven digital space and dialogue platform bringing together businesses, civil society, researchers, and policymakers to discuss the societal impact and governance of XR.
|-
! [[XR4Human]]
| Test Cases for Demonstration and Validation || https://xr4human.eu/ || An online repository of test cases designed to record and demonstrate the practical real-world application of the XR Code of Conduct.
|-
! [[XR5.0]]
| Trainer Authoring Tool || https://xr50.eu/ || A web application utilized by training managers within Industry 5.0 environments to author and create personalized training workflows.
|-
! [[XR5.0]]
| Cloud Repository || https://xr50.eu/ || A central storage and retrieval platform that hosts training materials, videos, 3D models, and workflows, exposing a "Storage API" for XR plugins to access.
|-
! [[XR5.0]]
| AI Models and Services || https://xr50.eu/ || A suite of specialized AI models encompassing Generative AI, Neurosymbolic AI, Active Learning, and Explainable AI (XAI) that provide real-time services like content generation, malfunction detection, and model explanations directly to XR applications.
|-
! [[XR5.0]]
| Central XR Hub || https://xr50.eu/ || An orchestration component that manages user authentication and coordinates various XR applications, ensuring smooth integration with streaming solutions and training plugins.
|-
! [[XR5.0]]
| Extract, Transform, Load (ETL) Pipeline || https://xr50.eu/ || A data pipeline tool that accesses industry data (such as IoT sensors, XR gesture data, and ERP systems), transforms it into a suitable format, and delivers harmonized data to XR glasses for real-time visualization.
|-
! [[XR5.0]]
| Remote Assistance Platform || https://xr50.eu/ || A platform enabling real-time collaboration and communication between on-site operators and remote experts using XR technologies for operational support, guidance, and troubleshooting.
|-
! [[XR5.0]]
| Human-Centric Digital Twins || https://xr50.eu/ || Expanding on the Clawdite platform, this component constructs detailed "digital images" of workers by capturing static traits (height, skills) alongside dynamic contexts (fatigue, emotional state) to personalize and adapt the XR experience in real-time.
|-
! [[XReco]]
| XR and Media Transformation APIs and Authoring Tools || https://xreco.eu/deliverables/#toc_D41_XR_and_Media_Transformation_Services_API_and || APIs integrating vertical technologies for XR media transformation and content creation.
|-
! [[XReco]]
| Textual Video Content Dataset || https://doi.org/10.1145/3746027.3758224 || A dataset and corresponding metric created specifically for textual video content description.
|-
! [[XReco]]
| vitrivr-engine || https://doi.org/10.1145/3746027.3756874 || An open-source multimedia retrieval engine for content and similarity searches.
|-
! [[XReco]]
| XRCapsules || https://github.com/visyonXR/XReco || A comprehensive, web-based XR platform that enables the creation, editing, and deployment of immersive 3D experiences across multiple target devices (like AR/VR headsets and web browsers). It includes the XRCapsule Player and a JSON specification defining the data model.
|-
! [[XReco]]
| vitrivr-engine || https://github.com/vitrivr/vitrivr-engine || An open-source, multi-modal multimedia retrieval system that powers the XReco Neural Media Repository (NMR) backend. It handles the ingestion, feature extraction, analysis, and retrieval of multimedia objects like audio, video, images, and 3D models.
|-
! [[XReco]]
| 3D model descriptors extraction || https://github.com/XRecoEU/WP3-T3.2-3D-model-descriptors-extraction || An analysis service component that extracts descriptors for 3D models.
|-
! [[XReco]]
| WAVL-Dataset || https://github.com/XRecoEU/WAVL-Dataset || A repository providing the Weakly Annotated Video Landmarks (WAVL) dataset and its associated code.
|-
! [[XReco]]
| ZAUBAR XReco Editor || https://github.com/zaubar || A web-based XR content management platform combining map-first authoring and AppAR delivery, allowing creators to design and publish location-based AR tours.
|-
! [[XReco]]
| XReco NewsTagger LoRa adapters || https://huggingface.co/raicrits/Llama_NewsTagger_XRECO || Fine-tuned LoRa adapters for the Llama-3.1-8B-Instruct model, designed to attribute meaningful tags to news articles in Italian, English, German, and Slovenian.
|-
! [[XTREME]]
| Multi-Flow: Multi-View-Enriched Normalizing Flows || https://doi.org/10.48550/ARXIV.2504.03306 || Advanced deep learning framework created for industrial anomaly detection.
|-
! [[XTREME]]
| Marionette AI-driven motion capture software || https://xtremeitu.dk/ || An AI-driven, camera-based motion capture software that extracts 3D animation from video, allowing creators to record motion capture anywhere without the need for specialized suits.
|-
! [[XTREME]]
| 4DSOUND Spatial Audio Engine (4DS XR Framework) || https://xtremeitu.dk/ || A high-performance and high-definition spatial audio engine featuring an intuitive interface designed for the creation of immersive audio and cross-media interactivity.
|-
! [[XTREME]]
| 3D Audio-Visual Reconstruction Module || https://xtremeitu.dk/ || A module responsible for reconstructing the scene by mapping multichannel sound to an acoustic image stream, as well as performing multimodal audio-visual detection.
|-
! [[XTREME]]
| Human Reconstruction and Virtual Presence Tool || https://xtremeitu.dk/ || A set of core technologies focused on the 3D reconstruction of dynamically moving people, real-time motion capture in mobile environments, and fine-grain human pose estimation.
|-
! [[XTREME]]
| XTREME System Architecture and API || https://xtremeitu.dk/ || The overarching system architecture and Application Programming Interface (API) developed to integrate the various mixed reality components and support the audio-visual performances.
|-
! [[XTREME]]
| Multiview Scene Synthesis Tool || https://xtremeitu.dk/ || A research-driven component dedicated to multiview scene synthesis, sound visualization, and music content understanding to create computational synaesthesia.
|}

Open and reusable components repository

2026-07-06T13:18:45Z

Admin:

This page provides a living list of the technical outputs of EU research projects funded under the Horizon Europe programme in the Virtual Worlds domain.

Each of the output is linked to its originating project, as listed in the OPENVERSE Collective Intelligence. The content is organised by type of asset.

'''Disclaimer and intellectual property acknowledgement:''' all content advertised in this page has been created by third parties, the OPENVERSE consortium is not responsible for incorrect information. The original creator of the content is the sole responsible for the content of the assets. The mere listing of the outputs on this page is by no means to be intended as an endorsement by the OPENVERSE consortium. The intellectual property of the content published in this page belongs to the rightful owners. This page is to be regarded as a pragmatic entry point.

{| class="wikitable sortable"
! Project !! Title !! Link / DOI !! Description
|-
! [[6G-XR]]
| Open call 1: REQUIEM || https://github.com/SNS-JU/6gxr-requiem || QUIC-based real-time media transmission tools designed to measure and manage the effects of client mobility on media quality within the 6G-XR Media Function.
|-
! [[6G-XR]]
| Open call 2: 6G-REMIX Visualisation || https://github.com/SNS-JU/6g-remix-visualisation || HTML-based real-time energy monitoring and visualisation tools for XR streaming.
|-
! [[6G-XR]]
| Open call 3: EMSEOS || https://github.com/SNS-JU/6g-xr_oc2_emseos || Code for an Energy Monitoring System targeting Energy-Efficiency Optimization and Sustainability of Multimedia Virtual Network Functions (VNFs).
|-
! [[6G-XR]]
| Open call: TrustNet Project Datasets || http://data.europa.eu/88u/dataset/oai-zenodo-org-17733990 || Public datasets created by the 6G-XR Open Call TrustNet project.
|-
! [[6G-XR]]
| ASSessionWithQoS API || https://github.com/Fundacio-i2CAT/ASSessionWithQoS || A Java implementation (REST API built with Spring Boot) of the ASSessionWithQoS API for Open5Gs, used with CAMARA's Quality on Demand (QoD) Transformation Function.
|-
! [[6G-XR]]
| UC1 Remote Renderer Dataset || https://github.com/tv-vicomtech/6G-XR_UC1_Remote_Renderer_dataset || A public dataset generated during the Use Case 1 (UC1) Remote Renderer test cases of the project.
|-
! [[6G-XR]]
| UC1 Congestion Control using QoD Dataset || https://github.com/SNS-JU/6g-xr_uc1_congestion_control_qod || A dataset related to UC1 testing congestion control using Quality on Demand (QoD) APIs.
|-
! [[6G-XR]]
| South Node Adapter || https://github.com/SNS-JU/6gxr-sn-adapter || Java-based adapter component for orchestrating and managing experiments in the South Node testbed.
|-
! [[6G-XR]]
| North Node Adapter || https://github.com/SNS-JU/6gxr-nn-adapter || Python-based adapter component for orchestrating and managing experiments in the North Node testbed.
|-
! [[6G-XR]]
| South Node Web Portal || https://github.com/SNS-JU/6gxr-sn-web-portal || JavaScript-based web portal component for experimenters accessing the South Node testbed.
|-
! [[6G-XR]]
| Unified North Web Portals || https://github.com/SNS-JU/6gxr-unified-north-web-portals || Web portal interfaces for unified experimenter access to the North Node test facilities.
|-
! [[6G-XR]]
| Other Networking & Measurement Tools - QUINN || github.com/SNS-JU/6gxr-quinn || Additional technical assets for the reference architecture, including an async-friendly QUIC implementation in Rust (6gxr-quinn), GStreamer plugins (6gxr-gst-plugins-rs), and a C-based tool to measure video latency (6gxr-latency-clock).
|-
! [[6G-XR]]
| Other Networking & Measurement Tools - Latency clock || github.com/SNS-JU/6gxr-latency-clock ||
|-
! [[6G-XR]]
| Other Networking & Measurement Tools - GST Plug-ins || github.com/SNS-JU/6gxr-gst-plugins-rs ||
|-
! [[AI4WORK]]
| Core concepts for mid- and domain-level ontology development || https://doi.org/10.5281/ZENODO.13148630 || Ontologies required to facilitate explainable-AI-readiness of data and models.
|-
! [[AI4WORK]]
| Sliding Work Sharing Management Component || https://github.com/AI4WORK-Project/sliding-work-sharing || Java-based software designed to support dynamic work sharing between humans and machines (AI/robots) using application-scenario-specific rules.
|-
! [[AI4WORK]]
| Sliding Work Sharing (SWS) Ontology || http://dx.doi.org/10.34894/BLLKVM || An upper-level ontology dataset designed to support semantic interoperability and dynamic, explainable collaboration between humans and AI-enabled agents, integrating Digital Twin capabilities.
|-
! [[AI4WORK]]
| ai4work-resources || https://github.com/zorazrw/ai4work-resources || A public GitHub repository containing analysis resources, data, and digital leaf workflows related to skill and effort analysis.
|-
! [[B-prepared]]
| Disastropedia || https://disastropedia.com || A dynamic, freely accessible collaborative knowledge base and data hub for disaster content, featuring expert-created or verified public resources.
|-
! [[CORTEX2]]
| Dynamic Cost Volumes with Scalable Transformer Architecture for Optical Flow || https://doi.org/10.5281/zenodo.8253051 || A neural network architecture and software framework for accurate optical flow estimation.
|-
! [[CORTEX2]]
| Uni-SLAM || https://cortex2.eu/2025/11/29/cortex2-publication-uni-slam-uncertainty-aware-neural-implicit-slam-for-real-time-dense-indoor-scene-reconstruction/ || An uncertainty-aware neural implicit SLAM model developed for real-time dense indoor scene reconstruction.
|-
! [[CORTEX2]]
| X-RiSAWOZ || https://doi.org/10.48550/arxiv.2306.17674 || High-quality end-to-end multilingual dialogue datasets accompanied by few-shot agents.
|-
! [[CORTEX2]]
| FREDSum || https://arxiv.org/abs/2312.04843 || A dialogue summarization corpus specifically designed around French political debates.
|-
! [[CORTEX2]]
| INTERACT Pilot Study Data || https://doi.org/10.5281/zenodo.18656422 || Anonymised questionnaire responses and performance metrics data from the INTERACT pilot study.
|-
! [[CORTEX2]]
| INTERACT ISL Gesture Dataset || https://doi.org/10.5281/zenodo.18656296 || International Sign Language (ISL) animation dataset created for the INTERACT platform's 3D avatars.
|-
! [[CORTEX2]]
| Inpaint360GS || https://github.com/dfki-av/Inpaint360GS || Source code and datasets for performing flexible, object-aware 3D inpainting in 360° unbounded scenes via Gaussian Splatting.
|-
! [[CORTEX2]]
| TalkingPose || https://github.com/dfki-av/TalkingPose || Implementation code and pretrained models for efficient face and gesture animation using a feedback-guided diffusion model.
|-
! [[CORTEX2]]
| Alternative Appearance Avatar Interface || https://github.com/NuwaStudios/Video-Call-Alternative-Appearance-Avatar-Interface || Source code, implementation documentation, and deployment guides for a real-time video call alternative appearance avatar interface developed by Nuwa Studios.
|-
! [[CyberSecDome]]
| REACT: Autonomous intrusion response system || https://doi.org/10.48550/arxiv.2401.04792 || Autonomous intrusion response system tailored for intelligent vehicles.
|-
! [[CyberSecDome]]
| Shells Bells || https://doi.org/10.5281/zenodo.14807181 || A cyber-physical anomaly detection framework designed for data centers.
|-
! [[CyberSecDome]]
| PTPsec || https://doi.org/10.5281/ZENODO.14806692 || A security tool designed to protect the Precision Time Protocol against time delay attacks using cyclic path asymmetry analysis.
|-
! [[DIDYMOS-XR]]
| Dataset for Learning Scene Semantics from Vehicle-centric Data for City-scale Digital Twins || https://ieeexplore.ieee.org/document/10859207 || Data utilized for learning scene semantics intended for city-scale digital twins.
|-
! [[DIDYMOS-XR]]
| ADAPT JR-Sim2Real dataset || https://zenodo.org/records/12805642 || Dataset associated with domain transfer for instance segmentations for AR scenes.
|-
! [[DIDYMOS-XR]]
| MGSO || https://doi.org/10.48550/ARXIV.2409.13055 || A monocular real-time photometric SLAM algorithm utilizing efficient 3D Gaussian Splatting.
|-
! [[DIDYMOS-XR]]
| HINT-3D || https://doi.org/10.5281/ZENODO.18491843 || A human-in-the-loop interactive test-time adaptation framework for 3D segmentation.
|-
! [[DIDYMOS-XR]]
| Visual localization using implicit representations || https://doi.org/10.5281/ZENODO.18468790 || Software for visual localization utilizing implicit representations and particle filtering-based pose refinement.
|-
! [[DIDYMOS-XR]]
| city-maintenance-visualization || https://github.com/didymosxr/city-maintenance-visualization || Demonstrator source code for a possible city maintenance visualization.
|-
! [[DIDYMOS-XR]]
| AnonCityDT || https://github.com/didymosxr/AnonCityDT || Anonymisation dataset and code for Cityscape Digital Twins, containing image file lists with annotations for segmenting human heads and license plates, along with data augmentation code for undistorting fisheye camera images.
|-
! [[DIDYMOS-XR]]
| sim2real || https://github.com/didymosxr/sim2real || A rendered synthetic training dataset generated for the ADAPT sim2real object detection challenge.
|-
! [[e-DIPLOMA]]
| European remote e-learning ecosystem survey data || https://doi.org/10.5281/ZENODO.10432816 || Survey data detailing the remote e-learning ecosystem across Europe.
|-
! [[e-DIPLOMA]]
| e-DIPLOMA Platform Software || https://doi.org/10.5281/ZENODO.14534383 || A complex package of cooperating software modules for the e-DIPLOMA learning ecosystem.
|-
! [[e-DIPLOMA]]
| Photogrammetry workflow for low-polygon 3D models || https://repositori.uji.es/bitstreams/578c3673-2fd3-40e8-aac6-483cb08eacf8/download (PDF File) || A reusable workflow relying on free software to obtain low-polygon 3D models.
|-
! [[e-DIPLOMA]]
| European remote e-learning ecosystem survey data || https://doi.org/10.5281/zenodo.10432816 || A dataset evaluating the capacity of the European tertiary training ecosystem for using disruptive technologies in practice-based e-learning.
|-
! [[e-DIPLOMA]]
| Hybrid Recommendation System for Moodle || https://github.com/almtav08/moodle_recom || The main repository for a hybrid recommendation system combining collaborative and knowledge-based filtering for the Moodle learning platform.
|-
! [[e-DIPLOMA]]
| Moodle Recommendation Block || https://github.com/almtav08/moodle_recommender_block || A software component of the recommendation system designed to display the generated recommendations to users.
|-
! [[e-DIPLOMA]]
| Event Logging Plugin || https://github.com/almtav08/moodle_recommender_plugin || A Moodle plugin that captures user interactions and exposes endpoints for the recommendation system.
|-
! [[e-DIPLOMA]]
| Recommendation Server || https://github.com/almtav08/recom_server || The main engine repository of the Moodle recommendation system that generates the actual recommendations.
|-
! [[EO4EU]]
| EO4EU Open-Source Repositories || https://github.com/orgs/EO4EU/repositories || The central GitHub organization hosting the platform's open-source components, including the Knowledge Graph, Machine Learning Processing Components, Orchestration Components, and User Interfaces.
|-
! [[EO4EU]]
| workflow-pre-pro || https://github.com/EO4EU/workflow-pre-pro || Source code for the platform's Pre-Processor component, which is responsible for fetching data from datasource scripts and in-situ files and uploading them to S3 buckets.
|-
! [[EXPERIENCE]]
| 4Ward || https://doi.org/10.1016/j.neucom.2023.127058 || A relayering strategy designed for the efficient training of arbitrarily complex directed acyclic graphs.
|-
! [[EXPERIENCE]]
| Virtual Experience Toolkit || https://doi.org/10.3390/s24123837 || An end-to-end automated 3D scene virtualization framework using computer vision techniques.
|-
! [[GuestXR]]
| Motivational Interviewing Transcripts Annotated || https://doi.org/10.5281/zenodo.12792623 || Annotated transcripts used for training AI-generated patient simulations.
|-
! [[GuestXR]]
| MB-RIRs: a Synthetic Room Impulse Response Dataset || https://doi.org/10.48550/arxiv.2507.09750 || Synthetic room impulse responses featuring frequency-dependent absorption coefficients.
|-
! [[GuestXR]]
| Inceptor || https://doi.org/10.1109/vrw58643.2023.00102 || An open-source tool developed for the automated creation of 3D social scenarios in virtual environments.
|-
! [[GuestXR]]
| Topo-Speech || https://doi.org/10.3389/fnhum.2022.1058093 || A sensory substitution system conveying spatial information to blind and vision-impaired individuals.
|-
! [[HEAT]]
| EmoLoop || https://doi.org/10.1109/IS264627.2025.11284604 || A bi-directional system designed for emotion-driven interaction between remote audiences and performers.
|-
! [[INDUX-R]]
| zandbak-orchestrator || https://github.com/cwi-dis/zandbak-orchestrator || A descendant of the VR2Gather Orchestrator designed to work in tandem with the Zandbak client library specifically for the INDUX-R project.
|-
! [[INDUX-R]]
| zandbak-client || https://github.com/cwi-dis/zandbak-client || A Unity interface library used to interact with the Zandbak Orchestrator.
|-
! [[LUMINOUS]]
| Text2CAD || https://luminous-horizon.eu/index.php/blogs/introducing-text2cad-revolutionizing-cad-generation-from-text-prompts-for-next-gen-xr-in-luminous/ || A generative model capable of producing sequential CAD designs from text prompts.
|-
! [[LUMINOUS]]
| MARVEL-40M+ || https://doi.org/10.1109/CVPR52734.2025.00759 || A multi-level visual elaboration framework designed for high-fidelity text-to-3D content creation.
|-
! [[LUMINOUS]]
| Bench EEG recordings || https://doi.org/10.5281/zenodo.1168447 || A dataset of bench EEG recordings used to develop a model for detecting slow-wave activity saturation in real-time as part of the project.
|-
! [[LUMINOUS]]
| Inpaint360GS || https://github.com/dfki-av/Inpaint360GS || An efficient object-aware 3D inpainting tool for 360° scenes via Gaussian Splatting, supporting both individual objects and complex multi-object environments.
|-
! [[LUMINOUS]]
| TalkingPose || https://github.com/dfki-av/TalkingPose || An efficient face and gesture animation tool utilizing a feedback-guided diffusion model for high-quality motion synthesis from a single RGB image and driving poses.
|-
! [[MASTER]]
| IMETA || https://doi.org/10.1145/3581754.3584125 || An interactive mobile eye-tracking annotation method for semi-automatic fixation-to-AOI mapping.
|-
! [[MASTER]]
| XR4MCR || https://github.com/LiderTeknolojiGelistirme/XR4MCR || A multi-user collaborative robotic maintenance training platform in extended reality, developed under the MASTER-XR open call to allow the creation and execution of industrial robot maintenance training scenarios without requiring code writing.
|-
! [[MAX-R]]
| Data Hubs / XRDataHub || https://github.com/FilmakademieRnd/DataHub || Open-source software associated with XRDataHub, AnimHost, and browser-based XR tools.
|-
! [[MAX-R]]
| EDM-Research/UE-LASAA || https://doi.org/10.5281/zenodo.15517094 || Published code base developed to support the project's XR media pipelines.
|-
! [[Meetween]]
| Speech LMM open release - V1 || https://huggingface.co/meetween/Llama-speechlmm-1.0-l || Open release of the Speech Large Multimodal Model (SpeechLMM) created by the project.
|-
! [[Meetween]]
| Mumospee open release - V1 || https://huggingface.co/datasets/meetween/mumospee || One of the largest open multimodal datasets created to train the SpeechLMM.
|-
! [[Meetween]]
| MOSEL || https://doi.org/10.18653/V1/2024.EMNLP-MAIN.771 || 950,000 hours of speech data utilized for open-source speech foundation model training on EU languages.
|-
! [[Meetween]]
| NUTSHELL || https://doi.org/10.18653/V1/2025.IWSLT-1.2 || A dataset built specifically for abstract generation from scientific talks.
|-
! [[Meetween]]
| FAMA || https://doi.org/10.48550/ARXIV.2505.22759 || The first large-scale open-science speech foundation model for Italian and English.
|-
! [[Meetween]]
| Mumospee || https://huggingface.co/datasets/meetween/mumospee || A comprehensive multimodal and multilingual speech-metadata corpus featuring over 140,000 hours of speech data across 25 EU languages and more, used for training SpeechLMM.
|-
! [[Meetween]]
| Meetween YouTube Meeting Dataset || https://huggingface.co/datasets/meetween/meetween_youtube_meeting || A dataset comprising processed transcripts and metadata from over 122,000 public YouTube videos (covering virtual meetings, webinars, etc.), totaling over 80,000 hours of audiovisual content.
|-
! [[Meetween]]
| speechlmm || https://github.com/Meetween/speechlmm || The codebase for Meetween's multimodal and multilingual foundation models (SpeechLMM) that support audio, video, and text inputs and outputs.
|-
! [[Meetween]]
| ditto-talkinghead || https://github.com/Meetween/ditto-talkinghead || An open-source implementation of Motion-Space Diffusion for Controllable Real-time Talking Head Synthesis.
|-
! [[Meetween]]
| voicebox-pytorch || https://github.com/Meetween/voicebox-pytorch || A PyTorch implementation of Voicebox, a state-of-the-art text-to-speech network.
|-
! [[Meetween]]
| evaluation-server || https://github.com/Meetween/evaluation-server || A Python-based evaluation server repository used for the project's evaluations.
|-
! [[Meetween]]
| contr-pretraining || https://github.com/MaikeZuefle/contr-pretraining || A repository for contrastive pretraining utilizing datasets like MustC-v1 and GigaSpeech, originally based on LLaVA and further developed by the Meetween team.
|-
! [[MEMENTOES]]
| D2.1: 3D Reconstruction Kit - Dataset || https://doi.org/10.5281/zenodo.17816967 || A dataset produced to design computer vision methods capable of generating 3D reconstructions of historically significant objects using only RGB image sequences.
|-
! [[MEMENTOES]]
| D4.3: Findings on Games as Vehicles for Social Change (Dataset) || https://zenodo.org/records/17816607 || A dataset examining the potential of narrative-driven and immersive video games to influence players' attitudes towards social issues and human rights.
|-
! [[NANOVR]]
| Martinize2 and Vermouth || https://doi.org/10.48550/arxiv.2212.01191 || A unified framework utilized for molecular topology generation.
|-
! [[NANOVR]]
| NanoVer Server || https://doi.org/10.21105/joss.08118 || A Python package for serving real-time multi-user interactive molecular dynamics in VR.
|-
! [[POPULAR]]
| AR Eyewear Simulation Tool || https://doi.org/10.1117/12.3042612 || A software simulation tool explicitly developed for holographic-based augmented reality eyewear.
|-
! [[PRESENCE]]
| LiveSkeleton || https://doi.org/10.1109/ISM63611.2024.00054 || A system providing high-quality real-time human tracking and pose estimation.
|-
! [[PRESENCE]]
| Flexible toolkit for real-time action recognition || https://doi.org/10.5281/ZENODO.15974094 || A flexible, reusable toolkit for the real-time action recognition of virtual humans in XR/AR environments.
|-
! [[PRESENCE]]
| Intelligent Virtual Human SDK || github.com/uhhhci/intelligent-virtual-agent-sdk || An intelligent virtual agent authoring toolkit with interoperability for Rocketbox, CC4, and Didimo characters, designed for multimodal communication and interaction in XR environments.
|-
! [[SHARESPACE]]
| CT-DQN: Control-Tutored Deep Reinforcement Learning || https://doi.org/10.48550/arXiv.2212.01343 || Code base and model architecture for a control-tutored deep reinforcement learning methodology.
|-
! [[SHARESPACE]]
| Deep Space Starter Kit || https://github.com/ArsElectronicaFuturelab/UE-DeepSpace-Starter || The Deep Space Starter Kit is an Unreal Engine template includes all configurations to quickly start a new project for this specific space. This plug-in is compatible with Unreal Engine 5.7.
|-
! [[SHARESPACE]]
| pharus || https://github.com/ArsElectronicaFuturelab/UE-DeepSpace-PharusLasertracking || The pharus tracking system is developed by researcher and artist Otto Naderer from the Ars Electronica Futurelab. This tracking system allows for the locations of objects, people, or groups to be tracked on the Deep Space floor.
|-
! [[SHARESPACE]]
| Deep Sync Infrastructure || https://github.com/ArsElectronicaFuturelab/UE-DeepSpace-DeepSync https://github.com/ArsElectronicaFuturelab/DeepSync-Wearable-Server https://github.com/ArsElectronicaFuturelab/DeepSync-Wearable-Firmware || The Deep Sync Infrastructure brings biodata to the co-immersive Deep Space 8K. It includes the development of custom-made wearables and an Unreal Engine plug-in.
|-
! [[SHARESPACE]]
| Cognitive Architectures || https://sharespace.eu/cognitive-architectures/ || Within SHARESPACE, cognitive architectures were designed, developed, and validated by SHARESPACE partner CRdC to drive the movement of virtual characters with different levels of autonomization.
|-
! [[SHARESPACE]]
| Pixel Streaming Service || https://github.com/ALE-Rainbow/sharespace-pixel-streaming-infrastructure || WebRTC enables direct peer-to-peer audio connections that avoid the mixing delays inherent in centralized voice systems. A mesh network architecture allows multiple P2P connections between emitters and receivers, minimizing latency while maintaining audio quality.
|-
! [[SHARESPACE]]
| Web Client-Server Bundle || https://github.com/ALE-Rainbow/sharespace-pixel-streaming-cpp-service || The project delivered a web client-server bundle that could be hosted either locally or in ALE cloud with connectors for direct connection with XR applications.
|-
! [[SHARESPACE]]
| Avatar Replication in Shared Environments || https://github.com/CYENS/virtual-share-space || A unified multi-user platform was developed in Unreal Engine 5 by the team of Cyens, allowing distributed clients to connect and interact within shared virtual environments.
|-
! [[SHARESPACE]]
| Cognitive Architecture (PoP Amplification) || github.com/FrancescoDeLellis/L2_Cognitive_Architecture_PoP_Amplification || Cognitive architecture deployed for the Proof of Principle of Amplification.
|-
! [[SONICOM]]
| The SONICOM HRTF Dataset || https://doi.org/10.17743/jaes.2022.0066 || Dataset of Head-Related Transfer Functions for artificial intelligence-driven immersive audio.
|-
! [[SONICOM]]
| PAN-AR || https://doi.org/10.1145/3678299.3678332 || A multimodal dataset featuring higher-order ambisonics room impulse responses and spherical pictures.
|-
! [[SONICOM]]
| NumCalc || https://doi.org/10.1016/j.enganabound.2024.01.008 || An open-source Boundary Element Method (BEM) code for solving acoustic scattering problems.
|-
! [[SONICOM]]
| Auditory modelling toolbox (AMT) || https://ecosystem.sonicom.eu/tools/1 || Toolbox to facilitate reproducible research in auditory modeling.
|-
! [[SONICOM]]
| Frambi || https://doi.org/10.61782/fa.2023.0494 || A flexible software framework tailored for auditory modeling based on Bayesian inference.
|-
! [[SONICOM]]
| Binaural Rendering Toolbox (BRTLibrary) || github.com/GrupoDiana/BRTLibrary || A set of software libraries, applications, and definitions aimed as a virtual laboratory for psychoacoustic experimentation, implementing algorithms for audio spatialisation and simulation using headphones.
|-
! [[SONICOM]]
| Hybrid ISM+BRIR Simulator || github.com/3DTune-In/Hybrid_ISM_BRIR_Method_TestApp || An openFrameworks-based real-time acoustic simulation application that combines the Image Source Method (ISM) for early reflections with measured Binaural Room Impulse Responses (BRIRs) for the late reverberant tail.
|-
! [[SONICOM]]
| HRTF Explorer || github.com/Katarina-Poole/HRTF_Explorer || A Python GUI that uses OSC commands to communicate with the Binaural Rendering Toolbox (BRT) to render binaural audio and explore different HRTFs.
|-
! [[SONICOM]]
| Spatial Audio Metrics (SAM) || github.com/Katarina-Poole/Spatial-Audio-Metrics || A Python toolbox that allows for the visualisation and comparison of HRTFs and the analysis of spatial audio and perceptual experiments.
|-
! [[SPIRIT]]
| GreenWise || https://doi.org/10.1145/3773274.3774275 || An intelligent application migration framework for containerized machine learning services.
|-
! [[SPIRIT]]
| STEP-MR || https://athena.itec.aau.at/2025/11/step-mr-a-subjective-testing-and-eye-tracking-platform-for-dynamic-point-clouds-in-mixed-reality/ || A subjective testing and eye-tracking platform built specifically for dynamic point clouds in mixed reality.
|-
! [[SPIRIT]]
| IntentFramework || https://github.com/penguos/IntentFramework || An experimental intent-aware SDN network adaptation framework that enables the SDN controller to select optimal paths for incoming application flows based on real-time application and transport layer traces.
|-
! [[SPIRIT]]
| SPIRIT Organization Repository || https://github.com/SPIRIT-org/SPIRIT || The primary organizational repository for the SPIRIT project that outlines the licensing structure for project components, such as GNU GPLv3 for software and the CERN Open Hardware Licence for hardware designs.
|-
! [[SUN]]
| Simulation of Heuristics for AGV Task Sequencing || https://doi.org/10.3390/MATH12020271 || Replication data utilizing dynamic queues and resource sharing.
|-
! [[SUN]]
| Knee Rehabilitation Dataset || https://doi.org/10.1038/S41597-025-04963-4 || A specialized dataset of knee rehabilitation exercises for postural assessment utilizing wearable devices.
|-
! [[SUN]]
| MC-GTA || https://doi.org/10.5281/zenodo.8335396 || A synthetic benchmark dataset aimed at advancing multi-camera vehicle tracking capabilities.
|-
! [[SUN]]
| Ubervvald || https://doi.org/10.1007/978-981-96-5887-9_14 || An advanced object detection library created to optimize complex Convolutional Neural Networks (CNNs).
|-
! [[SUN]]
| OmniBridge || https://www.sun-xr-project.eu/ || The middleware core of the SUN integrated XR platform, serving as a central data broker that manages session-based communication, enables secure real-time coordination between distributed XR components, and uses an MQTT broker for low-latency data exchange.
|-
! [[SUN]]
| Tokenized Platform || https://www.sun-xr-project.eu/ || A blockchain-based platform for creating and trading digital assets using fungible and non-fungible tokens (NFTs). It also acts as the main storage for data exchanged within the overall SUN Platform.
|-
! [[SUN]]
| Avatar Pipeline || https://www.sun-xr-project.eu/ || An automatic pipeline that generates realistic, animatable 3D human avatars from a single smartphone video, utilizing tools like Nerfacto for volumetric reconstruction and extracting meshes with skeletal and facial blendshapes.
|-
! [[SUN]]
| AI-based texture inpainting || https://www.sun-xr-project.eu/ || An AI-powered standalone tool designed for 3D asset creation and 3D texture enhancement.
|-
! [[SUN]]
| AI despecular for photogrammetry || https://www.sun-xr-project.eu/ || A tool utilizing a specifically trained neural network to remove specular highlights from photos, improving the photogrammetric 3D asset creation pipeline in terms of calibration, surface generation, and texture mapping.
|-
! [[SUN]]
| Hololight Stream || https://www.sun-xr-project.eu/ || An advanced XR pixel streaming technology created to offload rendering tasks from XR devices to more powerful external servers.
|-
! [[SUN]]
| Semantic 3D Reconstruction || https://www.sun-xr-project.eu/ || A semantic 3D reconstruction engine that processes posed RGBD images to provide a coarse 3D reconstruction with attached semantics that can be queried using natural language.
|-
! [[SUN]]
| Open-Vocabulary Object Detection || https://www.sun-xr-project.eu/ || A computer vision component capable of performing real-time object detection and recognition in images using open-vocabulary models.
|-
! [[SUN]]
| Medium-density EMG and IMU interface || https://www.sun-xr-project.eu/ || An interface for gait rehabilitation and movement analysis that provides doctors with quantitative muscle activation information in real-time.
|-
! [[SUN]]
| XR Threat Detection || https://www.sun-xr-project.eu/ || A security component designed to detect and stop multiple security threats in real-time, reducing the risk of reputation damage for XR products.
|-
! [[SUN]]
| SUN Integrated Platform || https://www.sun-xr-project.eu/ || A unified data exchange ecosystem providing a ready-to-use foundation for coordinating IoT devices and virtual-world services in domain-specific XR experiences.
|-
! [[THEIA-XR]]
| Extended Reality Technologies for operating environments || https://www.theia-xr.eu/ || XR solutions designed for cabin-based and tele-operational environments that combine augmented reality (AR) visualizations with sound and haptic feedback to make non-perceivable information visible to human operators.
|-
! [[THEIA-XR]]
| XR interaction concepts and design principles || https://www.theia-xr.eu/ || A set of principles facilitating a human-friendly and intuitive design of XR interactions in industrial applications, addressing human capabilities, experiences, and task requirements.
|-
! [[THEIA-XR]]
| Transdisciplinary co-design methodology || https://www.theia-xr.eu/ || A scenario-based methodology involving users, stakeholders, and multidisciplinary researchers to collect human requirements and develop multimodal XR information presentation solutions.
|-
! [[THEIA-XR]]
| XR applications for thermal imaging and laser projections || https://www.theia-xr.eu/ || Specific, operator-approved XR applications co-designed for the cabins of off-highway vehicles (such as snow groomers and construction machinery), intended for scenarios where traditional handheld or head-worn devices are impractical.
|-
! [[TIMELAPSE]]
| TIMELAPSE VR Application || https://timelapse.unimi.it/about-us/ || A virtual reality application designed to speed up the perception of time passage for patients undergoing chemotherapy,,.
|-
! [[TransMIXR]]
| UVG-CWI-DQPC: Dual-Quality Point Cloud Dataset || https://doi.org/10.1145/3746027.3758263 || Point cloud dataset optimized for volumetric video applications.
|-
! [[TransMIXR]]
| ComPEQ-MR || https://doi.org/10.1145/3625468.3652182 || A compressed point cloud dataset featuring eye tracking and quality assessment in mixed reality.
|-
! [[TransMIXR]]
| TSalV360: Text-driven Saliency Detection || https://doi.org/10.5281/ZENODO.17649129 || Method and dataset tailored for saliency detection within 360-degree videos.
|-
! [[TransMIXR]]
| VR2Gather || https://doi.org/10.1145/3664647.3685515 || A collaborative social VR system open-sourced for adaptive multi-party real-time communication.
|-
! [[TransMIXR]]
| TangibleMRCreate || https://doi.org/10.2312/EGVE.20231339 || An intuitive authoring tool created to facilitate the development of mixed reality content.
|-
! [[TRANSMIXR]]
| VR2Gather || https://github.com/cwi-dis/VR2Gather (also available via the project's fork at https://github.com/Transmixr/VR2Gather) || A customizable open-source application framework for Unity that enables the creation of immersive social VR experiences, allowing participants to be represented as live volumetric video without relying on a central cloud-based game engine.
|-
! [[TRANSMIXR]]
| cwipc_unity_TRANSMIXR || https://github.com/Transmixr/cwipc_unity_TRANSMIXR || A Unity package specifically dedicated to supporting cwipc (customizable point cloud) libraries within the TRANSMIXR project.
|-
! [[TRANSMIXR]]
| TRANSMIXR_Assets || https://github.com/Transmixr/TRANSMIXR_Assets || A repository hosting 3D model assets (such as .glb and .gltf files) used in the TRANSMIXR project. It allows public access for easy integration into immersive or web-based applications, supporting dynamic content loading via Open Sound Control (OSC) commands.
|-
! [[TRANSMIXR]]
| Scoping-Review-Scripts || https://github.com/Transmixr/Scoping-Review-Scripts || A repository containing the Java-based scripts utilized during the scoping review process of the project.
|-
! [[TrustChain]]
| Decentralized Management of Federated Cloud and Edge Providers || https://doi.org/10.5281/ZENODO.10785252 || A management framework for the efficient and budget-balanced handling of federated cloud and edge platforms.
|-
! [[TrustChain]]
| SURE: Privacy and Utility Assessment Library || https://doi.org/10.5281/ZENODO.13843053 || A new library designed to assess privacy and utility for synthetic data.
|-
! [[TrustChain]]
| CreatorCredentials || https://github.com/NGI-TRUSTCHAIN/CreatorCredentials || A user-centric digital identity management framework specifically designed for cultural and creative communities, allowing organizations to issue verifiable credentials to creators to increase the trustworthiness of digital media.
|-
! [[TrustChain]]
| nxcc (Nano Cross-Chain Communication) || https://github.com/nxcc-bridge/nxcc || A secure, off-chain orchestration engine connecting blockchains, APIs, and systems using JavaScript workers that execute inside hardware-protected Trusted Execution Environments (TEEs).
|-
! [[TrustChain]]
| LED-UP || https://github.com/NGI-TRUSTCHAIN/LED-UP || A decentralized data management platform utilizing smart contracts and serverless APIs to securely register and share data, incorporating a compensation model for data providers.
|-
! [[TrustChain]]
| MUSAP || https://github.com/NGI-TRUSTCHAIN/MUSAP_project || Multiple SSCD with Unified Signature API Library; an intermediary open-source layer that abstracts the complexities of different Secure Signature Creation Devices (SSCDs) into a unified API for smartphone applications.
|-
! [[TrustChain]]
| TheSocialWallet || https://github.com/NGI-TRUSTCHAIN/TheSocialWallet || An edge wallet and backend platform utilizing decentralized identifiers (DIDs) and verifiable credentials (VCs) to streamline and secure the distribution of social benefits for marginalized communities.
|-
! [[TrustChain]]
| MS3 (Modular Multi-chain Suite) || https://github.com/NGI-TRUSTCHAIN/MS3 || An open-source adapter framework designed to systematically address Web3 fragmentation and significantly reduce development complexity for decentralized applications (dApps).
|-
! [[TrustChain]]
| Opentrace || https://github.com/NGI-TRUSTCHAIN/Opentrace- || An open protocol and reference implementation designed for generating and verifying trustworthy data originating from physical-world sources.
|-
! [[VERGE]]
| Space and Time User Distribution in a University Campus || https://doi.org/10.1016/J.COMNET.2024.110329 || Measurement dataset containing spatiotemporal distributions of users.
|-
! [[VERGE]]
| Edge4AI || https://doi.org/10.5281/ZENODO.15878533 || A framework enabling intelligent edge automation and AI lifecycle management for Beyond 5G networks.
|-
! [[VERGE]]
| Split_computing_CF_integration || https://github.com/VERGE-PROJECT/Split_computing_CF_integration || A Deep Reinforcement Learning (DRL) solution for dynamic neural network inference splitting between user equipment (UE) and edge servers, integrated with the VERGE Cognitive Framework for comprehensive experiment tracking and model deployment.
|-
! [[VERGE]]
| COMPSs || https://github.com/VERGE-PROJECT/COMPSs || A distributed computing framework providing application abstraction to facilitate the development of distributed workflows through simple task annotation, and abstracting application development from infrastructure through its run-time environment.
|-
! [[VERGE]]
| VERGE Open Dataspace Datasets || https://github.com/VERGE-PROJECT/datasets || A collection of repositories hosting datasets generated by the project to enable public access for AI/ML training, including the Space-Time-User-Distribution-Dataset, PCDataset, deployed-slicing-testbed-dataset, Real-5G-Network-Dataset, 3D-Design-Dataset, and more.
|-
! [[VERGE]]
| verge-formal-verification-service || https://github.com/VERGE-PROJECT/verge-formal-verification-service || A repository hosting the formal verification service components for the VERGE project.
|-
! [[VERGE]]
| reproAccel || https://www.verge-project.eu/ || An FPGA SoC resource management layer that enables seamless reconfiguration for interconnected software and FPGA-accelerated functions running on devices deployed at the far and extreme edge.
|-
! [[XR2Learn]]
| V-Lab || https://doi.org/10.1145/3565066.3608246 || A VR educational application framework acting as a beacon application for immersive learning.
|-
! [[XR2Learn]]
| INTERACT || https://doi.org/10.1145/3565066.3608250 || An authoring tool facilitating the creation of human-centric interaction with 3D objects in VR.
|-
! [[XR2Learn]]
| XR2Learn platform || https://xr2learn.eu/platform/ || The software code structure of the XR marketplace, including the on-demand components and IPR tools.
|-
! [[XR2Learn]]
| enabler-interact || https://github.com/XR2Learn/enabler-interact || A Unity plugin (Enabler "INTERACT") for creating human-centric simulations in virtual reality, featuring an embedded physics engine, flexible cable simulation, natural object interaction, and assembly scenarization.
|-
! [[XR2Learn]]
| Personalization-Enablers-Training-Tools || https://github.com/XR2Learn/Personalization-Enablers-Training-Tools || Tools for pre-training and fine-tuning emotion recognition models. It encompasses data pre-processing, handcrafted and self-supervised learning (SSL) feature extraction, and supervised fine-tuning.
|-
! [[XR2Learn]]
| Personalization-Enablers-Inference-Tools || https://github.com/XR2Learn/Personalization-Enablers-Inference-Tools || Inference tools designed for unimodal and multimodal emotion classification and evaluation, including decision-level multimodal fusion and pre-processing components.
|-
! [[XR2Learn]]
| Personalization-Tool || https://github.com/XR2Learn/Personalization-Tool || A self-adaptive system that utilizes predicted emotions and contextual information (e.g., activity levels) to provide personalized suggestions in educational XR applications via real-time asynchronous communication.
|-
! [[XR2Learn]]
| Personalization-Enablers-CLI || https://github.com/XR2Learn/Personalization-Enablers-CLI || A unified command-line interface that automates and facilitates access to the XR2Learn training, inference, and personalization tools, providing pre-configured scripts and benchmarks for end-to-end integration testing.
|-
! [[XR2Learn]]
| magic-xroom || https://github.com/XR2Learn/magic-xroom || A VR application designed to elicit specific emotions and gather data from external sensors (e.g., headsets, Shimmer 3 GSR+, lip/eye trackers) across a set of increasingly difficult scenarios.
|-
! [[XR2Learn]]
| Personalization-Components-Template || https://github.com/XR2Learn/Personalization-Components-Template || A CookieCutter template project created to support developers in building new components for the personalization enablers, making it easier to extend supported modalities.
|-
! [[XR2Learn]]
| Personalization-Integration-Template || https://github.com/XR2Learn/Personalization-Integration-Template || An example project demonstrating how to seamlessly communicate a Unity application with the Personalization Enablers by exchanging messages using a Pub/Sub protocol.
|-
! [[XR2Learn]]
| data-collection-module-steamvr || https://github.com/XR2Learn/data-collection-module-steamvr || A collection of data collecting scripts and assets extracted directly from the Magic Xroom project.
|-
! [[XR4ED]]
| XR Module || https://xr4ed.eu/ || A comprehensive suite of tools designed to facilitate the creation, visualization, and interaction with immersive 3D content, empowering educators and creators to build virtual environments.
|-
! [[XR4ED]]
| World Builder || https://xr4ed.eu/ || A user-friendly authoring tool and editor within the XR Module used for creating interactive 3D environments ("Worlds"). It allows users to import 3D models, audio, images, and videos without requiring extensive programming expertise.
|-
! [[XR4ED]]
| Portal Hopper (Metandora) || https://xr4ed.eu/ || A user-facing application and player that renders, visualizes, and allows interaction with the 3D worlds created by the World Builder. It supports VR-mode, 3rd-person, and 1st-person views.
|-
! [[XR4ED]]
| Marketplace || https://xr4ed.eu/ || A centralized web application and hub for accessing, purchasing, and downloading digital XR assets. It handles product management, content distribution, transactions, and digital rights management (DRM).
|-
! [[XR4ED]]
| Interaction Editor || https://xr4ed.eu/ || A tool within the XR Module dedicated to defining user interactions within the constructed 3D virtual environments.
|-
! [[XR4ED]]
| Avatars and Templates || https://xr4ed.eu/ || Pre-designed frameworks and customizable digital representations of users that accelerate the creation of complex scenes and enhance immersion and interactivity within the platform.
|-
! [[XR4ED]]
| XR4ED Microservices || https://xr4ed.eu/ || A robust backend suite of autonomous services operating over REST APIs, including User Authentication, License Management, Products Management, and File Management.
|-
! [[XR4HUMAN]]
| Online Rating Repository || https://doi.org/10.5281/ZENODO.17896488 || Digital repository functioning as a rating and evaluation tool for human-centered XR frameworks.
|-
! [[XR4HUMAN]]
| European Code of Conduct for Responsible XR Technologies || https://xr4human.eu/ || A framework setting forth ethical obligations for developers to ensure immersive technologies respect human rights, protect user privacy, promote inclusivity, and safeguard user well-being.
|-
! [[XR4HUMAN]]
| Self-Assessment Toolkit || https://xr4human.eu/ || A toolkit containing an Ethical Impact Assessment (EIA) and a Compliance Checklist to help developers anticipate, assess, and mitigate the effects of their XR innovations on users and society.
|-
! [[XR4HUMAN]]
| AI Guide || https://xr4human.eu/ || A guide providing step-by-step instructions and prompts for compiling the project's tools and documentation into a Large Language Model (LLM) to assist in responsible XR design.
|-
! [[XR4HUMAN]]
| Interoperability Guidance Document || https://doi.org/10.5281/zenodo.14046081 || A living document and map providing an overview of the current state of interoperability, existing standards, and best practices in XR and spatial computing.
|-
! [[XR4HUMAN]]
| Knowledge Hub || https://xr4human.eu/ || A centralized online resource organized into practical steps (Learn, Assess, Test and Explore, Reflect) that supports the use of the self-assessment toolkit and provides insights into ethical and legal issues.
|-
! [[XR4HUMAN]]
| Experience Library || https://xr4human.eu/ || An interactive, curated library of real-world XR case studies, immersive applications, and user experiences that highlight and demonstrate a commitment to best ethical practices.
|-
! [[XR4HUMAN]]
| Rating System and Educational Toolbox || https://xr4human.eu/ || A set of educational materials, including videos and a rating repository, aimed at empowering end-users to make informed decisions regarding the acquisition and usage of XR solutions.
|-
! [[XR4HUMAN]]
| XR4Human Forum || https://xr4human.eu/ || A community-driven digital space and dialogue platform bringing together businesses, civil society, researchers, and policymakers to discuss the societal impact and governance of XR.
|-
! [[XR4HUMAN]]
| Test Cases for Demonstration and Validation || https://xr4human.eu/ || An online repository of test cases designed to record and demonstrate the practical real-world application of the XR Code of Conduct.
|-
! [[XR5.0]]
| Trainer Authoring Tool || https://xr50.eu/ || A web application utilized by training managers within Industry 5.0 environments to author and create personalized training workflows.
|-
! [[XR5.0]]
| Cloud Repository || https://xr50.eu/ || A central storage and retrieval platform that hosts training materials, videos, 3D models, and workflows, exposing a "Storage API" for XR plugins to access.
|-
! [[XR5.0]]
| AI Models and Services || https://xr50.eu/ || A suite of specialized AI models encompassing Generative AI, Neurosymbolic AI, Active Learning, and Explainable AI (XAI) that provide real-time services like content generation, malfunction detection, and model explanations directly to XR applications.
|-
! [[XR5.0]]
| Central XR Hub || https://xr50.eu/ || An orchestration component that manages user authentication and coordinates various XR applications, ensuring smooth integration with streaming solutions and training plugins.
|-
! [[XR5.0]]
| Extract, Transform, Load (ETL) Pipeline || https://xr50.eu/ || A data pipeline tool that accesses industry data (such as IoT sensors, XR gesture data, and ERP systems), transforms it into a suitable format, and delivers harmonized data to XR glasses for real-time visualization.
|-
! [[XR5.0]]
| Remote Assistance Platform || https://xr50.eu/ || A platform enabling real-time collaboration and communication between on-site operators and remote experts using XR technologies for operational support, guidance, and troubleshooting.
|-
! [[XR5.0]]
| Human-Centric Digital Twins || https://xr50.eu/ || Expanding on the Clawdite platform, this component constructs detailed "digital images" of workers by capturing static traits (height, skills) alongside dynamic contexts (fatigue, emotional state) to personalize and adapt the XR experience in real-time.
|-
! [[XReco]]
| XR and Media Transformation APIs and Authoring Tools || https://xreco.eu/deliverables/#toc_D41_XR_and_Media_Transformation_Services_API_and || APIs integrating vertical technologies for XR media transformation and content creation.
|-
! [[XReco]]
| Textual Video Content Dataset || https://doi.org/10.1145/3746027.3758224 || A dataset and corresponding metric created specifically for textual video content description.
|-
! [[XReco]]
| vitrivr-engine || https://doi.org/10.1145/3746027.3756874 || An open-source multimedia retrieval engine for content and similarity searches.
|-
! [[XReco]]
| XRCapsules || https://github.com/visyonXR/XReco || A comprehensive, web-based XR platform that enables the creation, editing, and deployment of immersive 3D experiences across multiple target devices (like AR/VR headsets and web browsers). It includes the XRCapsule Player and a JSON specification defining the data model.
|-
! [[XReco]]
| vitrivr-engine || https://github.com/vitrivr/vitrivr-engine || An open-source, multi-modal multimedia retrieval system that powers the XReco Neural Media Repository (NMR) backend. It handles the ingestion, feature extraction, analysis, and retrieval of multimedia objects like audio, video, images, and 3D models.
|-
! [[XReco]]
| 3D model descriptors extraction || https://github.com/XRecoEU/WP3-T3.2-3D-model-descriptors-extraction || An analysis service component that extracts descriptors for 3D models.
|-
! [[XReco]]
| WAVL-Dataset || https://github.com/XRecoEU/WAVL-Dataset || A repository providing the Weakly Annotated Video Landmarks (WAVL) dataset and its associated code.
|-
! [[XReco]]
| ZAUBAR XReco Editor || (Available on GitHub; specific URL not provided in sources) || A web-based XR content management platform combining map-first authoring and AppAR delivery, allowing creators to design and publish location-based AR tours.
|-
! [[XReco]]
| XReco NewsTagger LoRa adapters || (Available on Hugging Face; specific URL not provided in sources) || Fine-tuned LoRa adapters for the Llama-3.1-8B-Instruct model, designed to attribute meaningful tags to news articles in Italian, English, German, and Slovenian.
|-
! [[XTREME]]
| Multi-Flow: Multi-View-Enriched Normalizing Flows || https://doi.org/10.48550/ARXIV.2504.03306 || Advanced deep learning framework created for industrial anomaly detection.
|-
! [[XTREME]]
| Marionette AI-driven motion capture software || https://xtremeitu.dk/ || An AI-driven, camera-based motion capture software that extracts 3D animation from video, allowing creators to record motion capture anywhere without the need for specialized suits.
|-
! [[XTREME]]
| 4DSOUND Spatial Audio Engine (4DS XR Framework) || https://xtremeitu.dk/ || A high-performance and high-definition spatial audio engine featuring an intuitive interface designed for the creation of immersive audio and cross-media interactivity.
|-
! [[XTREME]]
| 3D Audio-Visual Reconstruction Module || https://xtremeitu.dk/ || A module responsible for reconstructing the scene by mapping multichannel sound to an acoustic image stream, as well as performing multimodal audio-visual detection.
|-
! [[XTREME]]
| Human Reconstruction and Virtual Presence Tool || https://xtremeitu.dk/ || A set of core technologies focused on the 3D reconstruction of dynamically moving people, real-time motion capture in mobile environments, and fine-grain human pose estimation.
|-
! [[XTREME]]
| XTREME System Architecture and API || https://xtremeitu.dk/ || The overarching system architecture and Application Programming Interface (API) developed to integrate the various mixed reality components and support the audio-visual performances.
|-
! [[XTREME]]
| Multiview Scene Synthesis Tool || https://xtremeitu.dk/ || A research-driven component dedicated to multiview scene synthesis, sound visualization, and music content understanding to create computational synaesthesia.
|}

BrainCode

2026-06-22T08:41:13Z

Admin: Fixed formatting

=== BrainCode Project ===
{| class='wikitable' style='margin:auto'
|-
! CORDIS Reference !! Start date !! End date !! Coordinator
|-
| https://cordis.europa.eu/project/id/101153722 || 01/01/2025 || 31/12/2027 || IDRYMA TECHNOLOGIAS KAI EREVNAS / GREECE
|}
=== Project description ===
The BrainCode project proposes novel compression techniques for extended reality (XR) data which are energy efficient while ensuring a reconstruction quality that satisfies the human visual semantic perception. There are several challenges concerning the complexity and the power consumption of the latest video compression standards which have not yet taken into account by the signal processing community. We propose that these challenges can be addressed by machine learning based architectures in order to avoid the exhaustive comparisons between sequential frames. We aim at releasing a semantic video compression algorithm that uses Convolutional Neural Networks (CNNs) and drives the bit allocation with respect to the content of the visual scene. Another goal of BrainCode is to mimic the visual system as an intelligent mechanism that processes the visual stimulus. This can be claimed as it consumes low power, it deals with high resolution dynamic signals and the dynamic way it transforms and encodes the visual stimulus is beyond the current compression standards. During the last decades, a lot of effort has been made to understand how the visual system works, what is the structure and role of each layer and individual cell that lies along the visual pathway, and how the huge visual information is propagated and compacted through the nerve cells before it reaches the visual cortex. There are very interesting mathematical models which approximate the neural behaviour and they have been widely used for image processing applications including compression. The BrainCode project searches the latest neuroscience models for the design of a groundbreaking XR video compression architecture. The efficiency of the above approaches is expected to improve several image processing applications like computer vision, virtual reality, and video compression among other, where the real-time processing of the visual scene plays a substantial role.

Co-creation Toolkit

2026-05-26T13:56:50Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! style="background-color:#E400FF; color:#FFFFFF;" | Discover
! style="background-color:#B700FF; color:#FFFFFF;" | Define
! style="background-color:#9600FF; color:#FFFFFF;" | Develop
! style="background-color:#7200FF; color:#FFFFFF;" | Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:55:11Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenario|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:53:55Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-State Journey|Future-State Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:52:39Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-Creative Workshops|Co-Creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:51:02Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:50:10Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:49:14Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop System Mapping|Desktop System Mapping (a.k.a. Business Origami)]]|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:48:33Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating Journey Maps|Co-creating Journey Maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative Workshops|Co-creative Workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey Map|Emotional Journey Map]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative Rehearsal|Investigative Rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing Digital Services|Rehearsing Digital Services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping Journeys|Mapping Journeys]] || [[#Future Backcasting|Future Backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System Scenario|System Scenario]] || [[#Future-state Journey|Future-state Journey]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem Framing|Problem Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey Ideation with Dramatic Arcs|Journey Ideation with Dramatic Arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:47:43Z

Admin: /* Rehearsing Digital Services */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative workshops|Co-creative workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey|Emotional Journey]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative rehearsal|Investigative rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing digital services|Rehearsing digital services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping journeys|Mapping journeys]] || [[#Future backcasting|Future backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System scenario|System scenario]] || [[#Ideas from future-state journey mapping|Ideas from future-state journey mapping]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem e Framing|Problem e Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey ideation with dramatic arcs|Journey ideation with dramatic arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] =====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:42:03Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative workshops|Co-creative workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey|Emotional Journey]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative rehearsal|Investigative rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing digital services|Rehearsing digital services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping journeys|Mapping journeys]] || [[#Future backcasting|Future backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System scenario|System scenario]] || [[#Ideas from future-state journey mapping|Ideas from future-state journey mapping]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem e Framing|Problem e Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey ideation with dramatic arcs|Journey ideation with dramatic arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:41:27Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes|Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)|Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas|Co-creating Personas]] || [[#Role Playing|Role Playing]] || [[#Desktop Walkthrough|Desktop Walkthrough]]
|-
| [[#Envisioning the Future|Envisioning the Future]] || [[#Co-creative workshops|Co-creative workshops]] || [[#AI Functionalities Cards|AI Functionalities Cards]] || [[#Emotional Journey Feedback|Emotional Journey Feedback]]
|-
| [[#Fishbowl|Fishbowl]] || [[#Emotional Journey|Emotional Journey]] || [[#Concept Walkthrough|Concept Walkthrough]] || [[#Investigative rehearsal|Investigative rehearsal]]
|-
| [[#Iceberg Diagram|Iceberg Diagram]] || [[#Impact Journey|Impact Journey]] || [[#Ecosystem Map|Ecosystem Map]] || [[#Rehearsing digital services|Rehearsing digital services]]
|-
| [[#Jigsaw|Jigsaw]] || [[#Mapping journeys|Mapping journeys]] || [[#Future backcasting|Future backcasting]] || [[#Service Blueprint|Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions|Knowledge Café / Round Table Sessions]] || [[#System Map|System Map]] || [[#Human Agent Journey|Human Agent Journey]] || [[#Service Prototype|Service Prototype]]
|-
| [[#Knowledge Fair|Knowledge Fair]] || [[#System scenario|System scenario]] || [[#Ideas from future-state journey mapping|Ideas from future-state journey mapping]] || [[#Subtext|Subtext]]
|-
| [[#Open Space|Open Space]] || [[#Transition Journey|Transition Journey]] || [[#Innovative Brainstorming|Innovative Brainstorming]] || [[#Experience Prototypes|Experience Prototypes]]
|-
| [[#Problem e Framing|Problem e Framing]] || [[#Ecosystem Loops|Ecosystem Loops]] || [[#Integrated Journey|Integrated Journey]] || [[#Role Playing|Role Playing]]
|-
| [[#Service Safari|Service Safari]] || || [[#Journey ideation with dramatic arcs|Journey ideation with dramatic arcs]] || [[#Rough Prototyping|Rough Prototyping]]
|-
| [[#Social Network Analysis|Social Network Analysis]] || || [[#Service Image|Service Image]] ||
|-
| [[#Sociometrics|Sociometrics]] || || [[#System UX Map Agent Journey|System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map|Stakeholder Map]] || || [[#User Scenarios|User Scenarios]] ||
|-
| [[#Stakeholder Value Map|Stakeholder Value Map]] || || [[#Rough Prototyping|Rough Prototyping]] ||
|-
| [[#Ecosystem Loops|Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:39:11Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[#Cultural Probes|Cultural Probes]] || [[#Co-creating journey maps|Co-creating journey maps]] || [[#Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map|Ecosystem Map]] || [[#Co-creating Personas]] || [[#Role Playing]] || [[#Desktop Walkthrough]]
|-
| [[#Envisioning the Future]] || [[#Co-creative workshops]] || [[#AI Functionalities Cards]] || [[#Emotional Journey Feedback]]
|-
| [[#Fishbowl]] || [[#Emotional Journey]] || [[#Concept Walkthrough]] || [[#Investigative rehearsal]]
|-
| [[#Iceberg Diagram]] || [[#Impact Journey]] || [[#Ecosystem Map]] || [[#Rehearsing digital services]]
|-
| [[#Jigsaw]] || [[#Mapping journeys]] || [[#Future backcasting]] || [[#Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions]] || [[#System Map]] || [[#Human Agent Journey]] || [[#Service Prototype]]
|-
| [[#Knowledge Fair]] || [[#System scenario]] || [[#Ideas from future-state journey mapping]] || [[#Subtext]]
|-
| [[#Open Space]] || [[#Transition Journey]] || [[#Innovative Brainstorming]] || [[#Experience Prototypes]]
|-
| [[#Problem e Framing]] || [[#Ecosystem Loops]] || [[#Integrated Journey]] || [[#Role Playing]]
|-
| [[#Service Safari]] || || [[#Journey ideation with dramatic arcs]] || [[#Rough Prototyping]]
|-
| [[#Social Network Analysis]] || || [[#Service Image]] ||
|-
| [[#Sociometrics]] || || [[#System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map]] || || [[#User Scenarios]] ||
|-
| [[#Stakeholder Value Map]] || || [[#Rough Prototyping]] ||
|-
| [[#Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

Co-creation Toolkit

2026-05-26T13:38:24Z

Admin: /* Components of the Toolkit */

== A Toolkit for Co-Creation in Virtual Worlds ==
This page provides an overview and links to the co-creation tools developed by Politecnico di Milano in the context of the OPENVERSE project.
A core component of planning is the selection and contextual adaptation of co-creation tools. The OPENVERSE Toolkit includes a wide variety of such tools—a curated set of 48 co-creation tools mapped across the four phases of the [[wikipedia:Double_Diamond_(design_process_model)|Double Diamond]]—that support everything from early exploration to final decision-making.
[[File:Double diamond .png|alt=Image representing the Double Diamond design process model|center|thumb|790x790px|'''Double Diamond design process model''' Work by Politecnico di Milano, adapted from Design Council's original work - CC BY-NC-SA 4.0]]
The goal is to empower a diverse range of stakeholders—designers, developers, educators, VWs consumers, and citizens—to run meaningful co-creation processes in immersive environments, using a shared methodology grounded in field experimentation and design research.

The complete [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=0-1&p=f&t=djpkfnwCxadiCigO-0 Co-creation Toolkit] is available on the Figma platform.

<blockquote>
=== License and Attribution ===
This toolkit is designed for open collaboration, and its structure and licensing model are crafted to comply with the terms of all referenced source materials. The entire original content of this toolkit is licensed under [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0)].

The content of this toolkit is shared as CC BY-NC-SA 4.0. This license enables re-users to distribute, remix, adapt, and build upon this material in any medium or format for noncommercial purposes only, provided original attribution (BY) is always given.

Because this toolkit adopts the '''ShareAlike (SA)''' element, any new work created by adapting, remixing, or transforming the original licensed content from this toolkit must be distributed under the same or a compatible Creative Commons license.

Toolkit License: [https://creativecommons.org/licenses/by-nc-sa/4.0/deed.en CC BY-NC-SA 4.0]

Designed in 2025 by: Riccardo Ventura, Ilaria Mariani, Venere Ferraro, Francesca Rizzo, Department of Design, Politecnico di Milano</blockquote><blockquote>
=== Source Material ===
This work includes content, methodologies, and inspiration drawn from the following sources:

* Adapted and Derivative Content (CC BY-NC-SA 4.0): Tools and methodologies were directly adapted, remixed, or inspired by materials from the AI4Gov Toolkit (CC BY-NC-SA 4.0) and Follow the Rabbit: A Field Guide to Systemic Design (CC BY-NC-SA 4.0). Due to this adaptation, the ShareAlike condition of these source licenses requires that this resulting toolkit must also adopt the CC BY-NC-SA 4.0 license.
* Inspirational Use Only (Non-Derivative): The creation of our new tools, concepts, guides, and the overall structural approach were purely inspired by the materials presented in three other sources. This process involved consulting the Servicedesigntools (CC BY-NC-ND 2.5) repository, the This is Service Design Doing – Method Library (copyrighted content), and the Share, Learn, Innovate! toolkit (copyrighted content). The team behind this toolkit consulted these materials for guides, concepts, and structure but did not adopt, adapt, or create derivative versions of their original content
</blockquote>

==== Components of the Toolkit ====
All the components are available for exploration and reuse on the Figma board, along with the full description of each of the components. This page provides a high-level overview of the components for quick reference. The components are grouped based on the four Double Diamond phases shown above. In case of overlaps across the phases, the headings will show both relevant phases.

{| class="wikitable"
! Discover !! Define !! Develop !! Deliver
|-
| [[Cultural Probes]] || [[#Co-creating journey maps]] || [[#Experience Prototypes]] || [[#Desktop system mapping (a.k.a. Business Origami)]]
|-
| [[#Ecosystem Map]] || [[#Co-creating Personas]] || [[#Role Playing]] || [[#Desktop Walkthrough]]
|-
| [[#Envisioning the Future]] || [[#Co-creative workshops]] || [[#AI Functionalities Cards]] || [[#Emotional Journey Feedback]]
|-
| [[#Fishbowl]] || [[#Emotional Journey]] || [[#Concept Walkthrough]] || [[#Investigative rehearsal]]
|-
| [[#Iceberg Diagram]] || [[#Impact Journey]] || [[#Ecosystem Map]] || [[#Rehearsing digital services]]
|-
| [[#Jigsaw]] || [[#Mapping journeys]] || [[#Future backcasting]] || [[#Service Blueprint]]
|-
| [[#Knowledge Café / Round Table Sessions]] || [[#System Map]] || [[#Human Agent Journey]] || [[#Service Prototype]]
|-
| [[#Knowledge Fair]] || [[#System scenario]] || [[#Ideas from future-state journey mapping]] || [[#Subtext]]
|-
| [[#Open Space]] || [[#Transition Journey]] || [[#Innovative Brainstorming]] || [[#Experience Prototypes]]
|-
| [[#Problem e Framing]] || [[#Ecosystem Loops]] || [[#Integrated Journey]] || [[#Role Playing]]
|-
| [[#Service Safari]] || || [[#Journey ideation with dramatic arcs]] || [[#Rough Prototyping]]
|-
| [[#Social Network Analysis]] || || [[#Service Image]] ||
|-
| [[#Sociometrics]] || || [[#System UX Map Agent Journey]] ||
|-
| [[#Stakeholder Map]] || || [[#User Scenarios]] ||
|-
| [[#Stakeholder Value Map]] || || [[#Rough Prototyping]] ||
|-
| [[#Ecosystem Loops]] || || ||
|}

==== Discover ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1396&t=jRTjE5JDjxvV23M4-4 Cultural Probes] =====
[[File:Cultural Probes.png|alt=Cultural probes|thumb|383x383px|Cultural probes - CC BY-NC-SA 4.0]]
Cultural Probes are stimuli-based design research tools that invite participants to document personal experiences, contexts, and thoughts through artifacts such as postcards, diaries, or in-world interactive objects. In immersive VW environments, designers distribute digital probes (VR postcards, 3D tokens, prompts) into user spaces.

Participants interact, capture audio/video responses, and and interactions in digital environments, and return probes for analysis. Through asynchronous co-creation, teams gather rich qualitative data, uncover emergent needs, and iteratively refine personas, journey maps, and system maps. Ideal for exploratory research in spatial VR or 3D platforms, Cultural Probes foster empathy, spark ideation, and ground service design in lived experiences.

'''How to use it?'''

# Decide which digital / physical objects could help users narrate their virtual worlds experiences.
# Ask users to take notes throughout the project.
# Use notes to gather useful insight for further improvement.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1545&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map.png|alt=Ecosystem Map|thumb|383x383px|Ecosystem Map - CC BY-NC-SA 4.0]]
Ecosystem Map portrays every entity, flow, and relationship that defines a service’s surrounding ecosystem in immersive three-dimensional space. Avatars or 3D tokens represent users, partners, suppliers, technologies, and environmental factors, while animated streams trace value exchanges, information channels, and resource movements.

Collaborators navigate the dynamic model, simulate changes—such as adding new nodes or rerouting flows—and observe systemic ripple effects in real time. Participants annotate insights, propose interventions, and iteratively refine connections. Perfect for VR-enabled co-creation workshops, Ecosystem Map fosters holistic understanding, surfaces hidden interdependencies, and aligns stakeholders around end-to-end service innovation strategies.

'''How to use it?'''

# Define a central topic and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1592&t=jRTjE5JDjxvV23M4-4 Envisioning the Future] =====
[[File:Envisioning the Future.png|alt=Envisioning the Future|thumb|380x380px|Envisioning the Future - CC BY-NC-SA 4.0]]
Envisioning the Future is a collaborative scenario-building tool that invites teams to imagine plausible worlds three to six years ahead within virtual environments. Participants embody avatars in detailed VR or 3D spaces, exploring future success states—streamlined operations, empowered customers, sustainable ecosystems.

During guided workshops, they define milestones, identify emerging trends, and co-create narratives that show how organizational goals materialize. By visualizing outcomes and backcasting interventions, Envisioning the Future fosters long-term strategic alignment, surfaces uncertainties, and sparks innovative service breakthroughs. Ideal for remote or hybrid teams, this method leverages immersive storytelling and collective foresight to translate visionary aspirations into actionable roadmaps.

'''How to use it?'''

# Select a timeframe fro 3 to 6 years.
# Answer to the provided questions.
# Describe as a scenario the vision.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1641&t=jRTjE5JDjxvV23M4-4 Fishbowl] =====
[[File:Fishbowl.png|alt=Fishbowl|thumb|371x371px|Fishbowl - CC BY-NC-SA 4.0]]
Fishbowl is an interactive dialogue technique that amplifies expert knowledge and broadens group understanding through a concentric-circle setup in virtual worlds.

In a central “bowl,” a handful of skilled avatars discuss targeted questions while an outer ring of observers listens, reflects, and captures insights on spatial whiteboards. When outer participants wish to contribute, they enter the bowl, temporarily swapping places with an inner speaker.

This fluid movement between inner and outer circles democratizes voice, encourages active listening, and fosters shared learning. Deployed in VR or 3D environments, Fishbowl’s structured yet flexible format drives deep engagement, peer teaching, and immersive co-creative exploration.

'''How to use it?'''

# Gather participants in a physical/virtual environment.
# Divide participants in 2 groups.
# Fishes (2-4 people): They have to discuss a relevant topic, at the center of the room.
# Observers (The rest of the participants): They have to take notes on the discussion and, if they wish to participate, respectfully interrupt the discussion, swapping places with a fish.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1691&t=jRTjE5JDjxvV23M4-4 Iceberg Diagram] =====
[[File:Iceberg Diagram.png|alt=Iceberg Diagram|thumb|369x369px|Iceberg Diagram - CC BY-NC-SA 4.0]]
An Iceberg Diagram visualizes beneath-the-surface forces that shape service behaviors by layering observable events, systemic structures, mental models, and underlying paradigms in a vertical 3D canvas. Participants position avatars or tokens at different strata—the tip of the iceberg representing customer actions, the submerged mass depicting processes, regulations, cultural beliefs, and deeper worldviews.

Collaborators drill down through scenarios in VR environments, annotating feedback loops, mental models, and leverage points that perpetuate current outcomes. Iterative exploration surfaces hidden constraints, reveals impactful intervention zones, and fosters systemic thinking. Ideal for immersive workshops, the Iceberg Diagram enables teams to align on root causes and co-design transformative strategies grounded in deep structural insight.

'''How to use it?'''

* Define a central topic.
* Compile brainstorm events section, highlighting relevant aspects.
* Compile patterns of behaviors section, highlighting repeating aspects.
* Compile system structures section, highlighting who/what is responsible for pattern creation.
* Compile mental models section, highlighting which assumptions and beliefs created the systemic structures.
* After looking at the big picture, place relevant aspects as icons in the iceberg.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1746&t=jRTjE5JDjxvV23M4-4 Jigsaw] =====
[[File:Jigsaw.png|alt=Jigsaw|thumb|366x366px|Jigsaw - CC BY-NC-SA 4.0]]
Jigsaw is a cooperative learning strategy adapted for virtual worlds that divides a complex service challenge into interlocking “puzzle pieces.” Small expert teams explore an assigned component—such as user research, technology integration, or policy constraints—and develop deep insights. Avatars reconvene in a shared 3D space to assemble findings, linking visual tokens, diagrams, and narratives to complete the holistic picture.

This method leverages spatial distribution, collaborative assembly, and peer teaching to build collective expertise and foster ownership. By transforming individual discoveries into a cohesive ecosystem map, Jigsaw enhances cross-functional understanding, drives mutual accountability, and accelerates integrated service design through immersive, puzzle-based co-creation.

'''How to use it?'''

# Divide participants in groups.
# Assign to each group a relevant topic/area to discuss
# Discuss in groups and keep track of the findings.
# Reassemble the pieces and discuss together the bigger picture.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1895&t=jRTjE5JDjxvV23M4-4 Knowledge Café] =====
[[File:Knowledge Café.png|alt=Knowledge Café|thumb|362x362px|Knowledge Café - CC BY-NC-SA 4.0]]
Knowledge Café or Round Table Sessions is an avatar-led dialogue method that builds collective intelligence in virtual worlds. Participants gather at themed café tables, sharing experiences and posting digital notes on shared canvases. After a timed session, avatars rotate to new tables, carrying forward insights and weaving ideas into a knowledge web.

Each table host curates threads and captures emergent patterns, ensuring continuity. By assuming that every participant is a source of wisdom, the format surfaces novel perspectives and cross-pollinates ideas across the group. Ideal for VR or 3D co-creation spaces, Knowledge Café fosters immersive collaboration and amplifies shared understanding.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Define how much time to spend on each discussion before rotating.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Sit on the tables and start the timer, when time is off, rotate and change table/topic.
# After a full rotation, take some time to share what emerged from each topic between the groups.

<blockquote>Inspired by the toolkit: Follow the Rabbit Publisher: Colab

Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2041&t=jRTjE5JDjxvV23M4-4 Knowledge Fair] =====
[[File:Knowledge Fair.png|alt=Knowledge Fair|thumb|363x363px|Knowledge Fair - CC BY-NC-SA 4.0]]
Knowledge Fair is a virtual event for sharing insights from diverse experts through immersive booths, dynamic displays, and interactive presentations. In a 3D or VR expo hall, participants navigate avatar-driven pavilions themed around specific domains—data privacy, user research, policy design—and engage with multimedia panels showcasing research findings, prototypes, and case studies.

Exhibitors use digital posters, video kiosks, live demos, and spatial annotations to spark dialogue and crowdsourced ideation. Roleplay elements, such as expert avatars hosting Q&A sessions or scenario workshops, deepen engagement. Participants can vote on emerging ideas and form ad-hoc focus groups for deeper exploration. Ideal for large-scale VW co-creation, Knowledge Fair democratizes expertise and accelerates innovative service diffusion.

'''How to use?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Divide participants in groups and ask each group to identify a reporter of the insights.
# Ask groups to build a personalized virtual/digital space for each topic.
# Ask reporters to stay in the space and discuss the topic with visitors.
# Ask other participants to move and discuss the topics freely in the space.
# When discussions are finished, confront notes of the reporters and gather useful information.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2482&t=jRTjE5JDjxvV23M4-4 Open Space] =====
[[File:Open Space.png|alt=Open Space|thumb|364x364px|Open Space - CC BY-NC-SA 4.0]]
Open Space is a participant-driven agenda creation method that harnesses the self-organizing capacity of virtual-world attendees. In a shared 3D plaza or VR amphitheater, avatars propose topics by posting spatial markers, then gather around interest hubs to co-create content and agendas. Participants dynamically form breakout circles, author session titles, and schedule discussions in real time, shaping learning objectives and collaborative outcomes.

The informal, flexible format empowers autonomy and emergent insights, while facilitators capture key outcomes on virtual whiteboards. Ideal for large-scale VW events, Open Space fosters deep engagement, immersive networked learning, and co-creation by blurring roles between organizers and participants.

'''How to use it?'''

# Gather participants in a shared collaborative setting.
# Define relevant topics of discussion.
# Allow participants to discuss in a free and untstructured space the topics.
# Ask groups to build a project agenda on the next steps
# When discussions are finished, gather useful informations

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2807&t=jRTjE5JDjxvV23M4-4 Problem Framing] =====
[[File:Problem Framing.png|alt=Problem Framing|thumb|374x374px|Problem Framing - CC BY-NC-SA 4.0]]
Problem Framing is a visual synthesis method that defines and structures ambiguous or complex challenges. Teams collaborate in a 3D canvas to externalize problem elements—constraints, assumptions, stakeholders, and unknowns—as digital nodes or clusters. Participants drag and group digital sticky notes, icons, and shapes to represent pain points, policy constraints, technical uncertainties, and user needs.

Over iterative sessions, they refine connections, annotate dependencies, and expose gaps in understanding. By framing a structured problem frame, teams reduce ambiguity, align on research focus, and establish a clear foundation for design. Ideal for early-stage co-creation workshops, Problem Framing guides planning and stakeholder consensus.

'''How to use it?'''

* ''''''Identify the specific problem you want to answer with the project.
* Identify one or two types of audience affected by the project
* Identify the long-term impact of the problem, and its general goals
* Identify the physical or abstract space in which the problem manifests and which kind of affordances and interactions does it allow

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2832&t=jRTjE5JDjxvV23M4-4 Service Safari] =====
[[File:Service Safari.png|alt=Service Safari|thumb|373x373px|Service Safari - CC BY-NC-SA 4.0]]
Service Safari immerses designers in first-person explorations of a service using avatar-led autoethnography within virtual worlds. Participants navigate key touchpoints—booking, service delivery, support—experiencing each interaction exactly as a customer would. As they move through the environment, they capture contextual insights via spatial annotations, voice memos, and reflective prompts triggered at meaningful moments.

This method uncovers hidden pain points, emotional reactions, and design opportunities with authentic “lived” perspective. Ideal for VR headsets or 3D platforms, Service Safari combines deep empathy and active roleplay to generate rich qualitative data, inspire creative solutions, and guide user-centered service innovation.

'''How to use it?'''

* Identify strong suits of the project.
* Identify pain points of the project
* Identify miscellaneous aspects of the project
* Place in the different temporal columns the identified aspects.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2880&t=jRTjE5JDjxvV23M4-4 Social Network Analysis] =====
[[File:Social Network Analysis.png|alt=Social Network Analysis|thumb|366x366px|Social Network Analysis - CC BY-NC-SA 4.0]]
Social Network Analysis visualizes the web of relationships and knowledge flows among individuals, teams, and organizations within a service ecosystem. In a virtual world, nodes—avatars representing people or groups—are positioned in 3D space, with linkages animating communication channels, collaboration ties, and information exchanges.

Participants can navigate the network, inspect connection strengths, and simulate changes (e.g., adding new roles or breaking silos) to observe systemic impacts. This method uncovers hidden influencers, bottlenecks, and expertise hubs, guiding targeted interventions. Ideal for VR or immersive 3D platforms, Social Network Analysis enhances stakeholder alignment by making invisible social structures visible and tunable for optimized service co-creation.

'''How to use it?'''

* Identify a meaningful stakeholder to analyze.
* Identify other relevant stakeholders to include in the social network.
* Place in the map the different stakeholders and visualize the ecosystem.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-2952&t=jRTjE5JDjxvV23M4-4 Sociometrics] =====
[[File:Sociometrics.png|alt=Sociometrics|thumb|359x359px|Sociometrics - CC BY-NC-SA 4.0]]
Sociometrics uses embodied spatial modelling in virtual worlds to map social dynamics, influence patterns, and group interactions. Participants assume avatar roles and position themselves within 3D spaces to represent relationships—cooperation, authority, trust—connecting with lines or proximity triggers that reveal network density and communication pathways.

By externalizing interpersonal ties and emergent power structures, Sociometrics surfaces hidden influencers, friction points, and collaboration opportunities. Ideal for VR or desktop-based immersive platforms, this method enhances team alignment, deepens social insight, and supports targeted interventions in service ecosystem co-creation.

Košir, K., & Pečjak, S. (2005). Sociometry as a method for investigating peer relationships: What does it actually measure? Educational Research, 47(1), 127–144. <nowiki>https://doi.org/10.1080/0013188042000337604</nowiki>

'''How to use it?'''

* Identify relevant social dynamics, influence patterns, and social interactions as well as relevant stakeholders.
* Create clusters (Group 1, Group 2...).
* Map the notes in the canvas, ranging from low to high social rejection and from low to high social acceptance.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3017&t=jRTjE5JDjxvV23M4-4 Stakeholder Map] =====
[[File:Stakeholder Map.png|alt=Stakeholder Map|thumb|360x360px|Stakeholder Map - CC BY-NC-SA 4.0]]
Stakeholder Map visually arranges all actors in a service ecosystem by plotting individuals, groups, and organizations on axes of influence and interest within a shared virtual canvas. Designers place avatar tokens or 3D icons to represent each stakeholder, then draw animated links to illustrate relationships, dependencies, and communication channels.

Participants can filter by attributes, inspect persona profiles, and simulate scenario overlays to see how policy changes or market shifts affect power dynamics. Suitable for VR workshops or desktop co-creation sessions, Stakeholder Map clarifies project scope, aligns cross-functional teams, and surfaces key partners or friction points for targeted engagement.

'''How to use it?'''

* Identify all relevant stakeholders.
* Create categories and cluster the stakeholders.
* Map stakeholders in the canvas, ranging from low to high agency and from low to high impact.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3074&t=jRTjE5JDjxvV23M4-0 Stakeholder Value Map] =====
[[File:Stakeholder Value Map.png|alt=Stakeholder Value Map|thumb|359x359px|Stakeholder Value Map - CC BY-NC-SA 4.0]]
A Stakeholder Value Map distills the core motivations and needs of each stakeholder within a service ecosystem by plotting practical, social, and higher personal values on a shared virtual canvas. Participants assume avatar roles representing users, partners, regulators, or employees and annotate a 3D map with value attributes—basic necessities, relational priorities, and dignity-driven aspirations.

Through interactive dialogues, avatars voice their value-driven perspectives at key journey phases, while collaborators cluster and compare value patterns to uncover emerging tensions or alignments. Ideal for VR or 3D workshops, this immersive method enhances empathy, grounds decision-making in stakeholder priorities, and supports narrative-driven co-creation to optimize value exchange.

'''How to use it?'''

* Identify meaningful stakeholders to analyze.
* For the cluster of Personal Needs, add note(s) describing what your user desires to do.
* For the cluster of Practical Needs, add note(s) describing what your user should be able to practically do while interacting with the virtual world.
* For the cluster of Social Needs, add note(s) describing how does your user expect to interact with others in the virtual world.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Discover // Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3108&t=jRTjE5JDjxvV23M4-4 Ecosystem Loops] =====
[[File:Ecosystem Loops.png|alt=Ecosystem Loops|thumb|356x356px|Ecosystem Loops - CC BY-NC-SA 4.0]]
Ecosystem Loops is an immersive mapping tool that visualizes complex service ecosystems across multiple scales—users, stakeholders, partner networks, objects, and environments—within virtual worlds. Participants arrange and connect 3D tokens or avatars to represent entities and draw animated flows that trace value exchanges, information transfers, and dependencies.

By toggling between micro-interactions and macro-system overviews, teams uncover feedback loops, bottlenecks, and leverage points in real time. Ideal for VR or spatial 3D platforms, Ecosystem Loops fosters high collaboration as stakeholders co-create and manipulate the living system model together. This method drives holistic insight, aligns diverse perspectives, and informs resilient, scalable service design strategies.

'''How to use it?'''

* Identify the main areas of interest and related topics as sub-areas, if needed.
* Identify relevant stakeholders and potential users and place them in the map.
* Define connections of different types between them to create an ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Define ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-11&t=jRTjE5JDjxvV23M4-4 Co-creating Journey Maps] =====
[[File:Co-creating Journey Maps.png|alt=Co-creating Journey Maps|thumb|352x352px|Co-creating Journey Maps - CC BY-NC-SA 4.0]]
Co-creating Journey Maps harnesses the collective expertise of invited participants to collaboratively construct detailed customer journeys within immersive virtual environments. Participants embody avatars representing diverse user roles and pool first-hand insights, documenting touchpoints, pain points, emotional states, and backstage processes along a shared 3D timeline. As contributors add and cluster digital sticky notes, icons, and sketches, the group iterates on journey phases, pauses to explore branching scenarios, and surfaces opportunities for innovation.

Live annotation, voting, and role-swapping ensure diverse perspectives shape the narrative. Ideal for VR or spatial collaboration platforms, Co-creating Journey Maps fosters deep empathy, aligns stakeholder understanding, and accelerates co-design of optimized end-to-end service experiences.

'''How to use it?'''

# Break down the user Journey of the project in steps and list them in the purple slots.
# Define dimensions such as Physical/digital Touchpoints, Negative/Positive Experience etc... and list them in the slots on the left
# Place relevant User acticities across the canvas, mapping the journey of the user with a conenction line.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-57&t=jRTjE5JDjxvV23M4-4 Co-creating Personas] =====
[[File:Co-creating Personas.png|alt=Co-creating Personas|thumb|345x345px|Co-creating Personas - CC BY-NC-SA 4.0]]
Co-creating Personas is a collaborative method that leverages the collective expertise of invited participants to develop rich, context-driven user archetypes and associated journey maps or service blueprints in virtual worlds. Workshop attendees assume avatar roles representing target segments and co-design persona profiles by contributing real-world insights, behaviors, motivations, and pain points.

As personas crystallize, teams animate them through scenario enactments, roleplay, and narrative sessions to validate assumptions and uncover hidden needs. This immersive approach fosters shared ownership, aligns diverse stakeholders, and embeds empathy throughout the design process. Flexible for VR or 3D desktop platforms, Co-creating Personas drives depth, nuance, and stakeholder buy-in.

'''How to use it?'''

# Identify relevant stakeholders to analyze and meaningful personas.
# Define an archetype for your persona.
# Describe the motivations that move the user.
# Describe the pain points the persona could encounter.
# Decorate with emojis/images the picture of the persona to better define its profile.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-115&t=jRTjE5JDjxvV23M4-4 Co-Creative Workshops] =====
[[File:Co-Creative Workshops.png|alt=Co-Creative Workshops|thumb|343x343px|Co-Creative Workshops - CC BY-NC-SA 4.0]]
Co-creative Workshops leverage the expertise of invited stakeholders to jointly develop rich personas and service artifacts within virtual worlds. Participants adopt avatar identities aligned with target segments and contribute real-world observations, motivations, behaviors, and pain points through interactive exercises.

As the group clusters and refines characteristics, they animate personas in scenario enactments to validate assumptions and reveal hidden needs. Facilitators guide collaborative storytelling, encourage role-swapping, and capture emergent themes on 3D canvases. Ideal for VR or desktop 3D platforms, Co-creative Workshops foster shared ownership, deepen empathy, build consensus, and deliver nuanced personas that inform subsequent journey mapping, prototyping, and co-design activities.

'''How to use it?'''

# Select a topic of discussion
# Assign to each participant a role from the archetype wheel and list it in the boxes.
# Identify a reporter of the discussion.
# Start the discussion and make sure every participant is interpreting the point of view of their archetype.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-242&t=jRTjE5JDjxvV23M4-4 Emotional Journey Map] =====
[[File:Emotional Journey Map.png|alt=Emotional Journey Map|thumb|340x340px|Emotional Journey Map - CC BY-NC-SA 4.0]]
Emotional Journey maps shifts in user perception and emotional valence across a service experience in a virtual world. Designers plot rising and falling emotional states along a spatial timeline using 3D curves or color-coded overlays. During scenario enactments, avatars display real-time emotional cues—gestures, facial animations, environmental feedback—which observers annotate to pinpoint stress peaks, delight moments, or ambivalence.

Through iterative replay, teams co-design interventions to smooth pain points and amplify positive highlights. Ideal for VR or immersive 3D platforms, Emotional Journey fosters deep empathy by externalizing subjective experience, aligning stakeholders around shared emotional insights, and driving targeted, affective service improvements.

'''How to use it?'''

# Break down the user Journey of the project in steps and represent them in the slots.
# Following the User Journey above, represent with a line the emotions the user feels while going through its journey.
# For every significant emotional step, note down which opportunities emerge.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-293&t=jRTjE5JDjxvV23M4-4 Impact Journey] =====
[[File:Impact Journey.png|alt=Impact Journey|thumb|340x340px|Impact Journey - CC BY-NC-SA 4.0]]
Impact Journey is a foresight tool that models and evaluates effects of a service experience across environmental, social, and economic dimensions in an interactive virtual world. Participants enact key touchpoints as avatars—customers, service personnel, suppliers—while indicators trace resource consumption, waste streams, community benefits, and carbon footprints along the timeline.

Observers pause and propose sustainable alternatives—material substitutions, process optimizations, circular loops—and visualize their impact using dynamic overlays. By embedding sustainability metrics into storytelling and roleplay, Impact Journey fosters empathy, uncovers unintended consequences, and generates actionable creative ideas for sustainable, resilient service ecosystems. Ideal for VR workshops on sustainable innovation.

'''How to use it?'''

# Break down the System Phases of the project in steps and list them in the slots on the left.
# Define meaningful areas of impact for the project such as environment, society, economy etc... and list them.
# For every area, define metrics of evaluation such as resource consumption, waste streams, community benefits, carbon footprints etc... and list them.
# Crossing the system phases of your project and the areas of impact, define (when necessary) relevant sustainable alternatives for the current solutions.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-356&t=jRTjE5JDjxvV23M4-4 Mapping Journeys] =====
[[File:Mapping Journeys.png|alt=Mapping Journeys|thumb|338x338px|Mapping Journeys - CC BY-NC-SA 4.0]]
Mapping Journeys visualizes the service ecosystem around physical and digital products by creating spatial, interactive maps in VR or 3D platforms. Participants drag and connect avatars, 3D tokens, or digital artifacts to represent users, touchpoints, channels, and product interactions across layered environments. As teams assemble and reposition elements, they surface dependencies, information flows, and ecosystem boundaries, running “what-if” experiments by introducing new nodes or rerouting connections.

Observers and co-creators annotate live, revealing optimization opportunities and integration points. While it offers limited narrative depth on its own, Mapping Journeys excels at immersive spatial analytics, fostering collaborative sense-making and aligning cross-functional teams around holistic service landscapes.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant actions to analyze (Purchase, Log-in...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Create as many user journeys as necessary for comparison and gather relevant insights from it.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-465&t=jRTjE5JDjxvV23M4-4 System Map] =====
[[File:System Map.png|alt=System Map|thumb|347x347px|System Map - CC BY-NC-SA 4.0]]
System Map is an immersive spatial tool for visualizing all actors and components involved in service delivery within virtual worlds. Designers create a shared 3D canvas where avatars or tokens represent users, frontline staff, support systems, digital platforms, and environmental elements.

Participants drag, position, and link these modules to trace information flows, handoffs, and boundaries between subsystems. Observers could filter layers, highlight dependencies, and annotate friction points in real time.

While direct roleplay is minimal, teams can embed scenarios by triggering animations or path simulations. Ideal for VR or desktop-based 3D workshops, System Map fosters clarity of complex architectures, aligns cross-functional understanding, and informs optimization strategies.

'''How to use it?'''

# Identify relevant actors to analyze (Users, Industries...).
# Identify relevant touchpoints to analyze (Social media engagement, in-person interactions...).
# Identify relevant connections to analyze (Personal relationship, wi-fi connection...).
# Add all the element in the map and profile a comprehensive system.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-565&t=jRTjE5JDjxvV23M4-4 System Scenario] =====
[[File:System Scenario.png|alt=System Scenario|thumb|349x349px|System Scenario - CC BY-NC-SA 4.0]]
System Scenario is a dynamic simulation tool that models how a service ecosystem adapts and evolves under specific conditions. In a virtual 3D or VR environment, participants configure scenario parameters—seasonal demand spikes, regulatory shifts, tech failures—and watch animated system components (avatars, processes, data flows) respond in real time.

Observers can pause, tweak variables, and branch into alternative futures to test resilience and spot emergent behaviors.

Ideal for avatar-driven storytelling and scenario planning in immersive platforms, System Scenarios deepen understanding of systemic dynamics, foster collaborative “what-if” exploration, and surface strategic interventions before real-world rollout.

'''How to use it?'''

# Define a scenario and express it with a What-if formula
# Give a title to the scenario.
# Define and prioritize relevant actors.
# Place them in the map and define their connections.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-636&t=jRTjE5JDjxvV23M4-4 Transition Journey] =====
[[File:Transition Journey.png|alt=Transition Journey|thumb|339x339px|Transition Journey - CC BY-NC-SA 4.0]]
Transition Journey is a dynamic tool that maps and analyzes how user behavior and roles evolve over time within a service ecosystem. In virtual worlds, participants embody avatars that transition through sequential personas—novice to expert, customer to advocate—navigating branching scenarios that illustrate changing motivations, skills, and expectations.

Teams simulate multiple horizons and tweak transition triggers (feature rollouts, policy shifts, social influences) in real time, uncovering new experience archetypes and potential friction points. Observers pause, annotate, and co-design adaptive interventions on the fly.

Ideal for immersive VR workshops, Transition Journey combines narrative forecasting with spatial roleplay to drive strategic foresight and align stakeholders around future-ready service roadmaps.

'''How to use it?'''

# Define the target user.
# Identify their motivations and pain points.
# Define multiple possible user journeys.
# Use transition arrows to explore where the journeys could transit, in order to discover pain points and opportunities.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3164&t=jRTjE5JDjxvV23M4-4 AI Functionalities Cards] =====
[[File:AI Functionalities Cards.png|alt=AI Functionalities Cards|thumb|335x335px|AI Functionalities Cards - CC BY-NC-SA 4.0]]
AI Functionalities Cards are a spatial ideation tool designed to spark innovation by showcasing modular AI capabilities—natural language processing, computer vision, recommendation engines, anomaly detection, and more—as tangible cards in virtual environments. Participants navigate VR or 3D workspaces where avatars draw from a digital deck of functionality cards, combining and placing them along service journeys or ecosystem maps.

Through iterative play, teams discover novel applications, align technical possibilities with user needs, and generate creative service enhancements. Ideal for immersive brainstorming sessions, AI Functionalities Cards democratize AI knowledge, foster cross-disciplinary collaboration, and accelerate the translation of emerging technologies into practical, user-centered service concepts.

'''How to use it?'''

# After defining your project, identify which category of AI could be implemented among the four.
# Use the AI functionalities cards to gain knowledge and inspiration for AI integration.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3250&t=jRTjE5JDjxvV23M4-4 Concept Walkthrough] =====
[[File:Concept Walkthrough.png|alt=Concept Walkthrough|thumb|335x335px|Concept Walkthrough - CC BY-NC-SA 4.0]]
Concept Walkthrough is a guided, immersive, step-by-step 3D or VR tour that presents a service concept through sequential stages, enabling stakeholders to experience proposed features and flows in context. Creators animate avatars or interactive hotspots to demonstrate each touchpoint—from discovery to service completion—while participants observe, comment, and suggest ongoing improvements in real time.

By visualizing the envisioned journey step by step, teams gain early user feedback, validate assumptions, and align on requirements before heavy investment. Ideal for VR-enabled workshops or desktop co-creation sessions, Concept Walkthroughs offer moderate immersion, clarity of vision, and structured, seamless collaboration to refine service concepts collaboratively.

'''How to use it?'''

# Define the user journey of your project.
# Use text to define every step of the journey.
# Use drawing/images to add details to every step, paying attention to the crucial steps of the journey.
# Note down pain point and opportunities emerging.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3299&t=jRTjE5JDjxvV23M4-4 Ecosystem Map] =====
[[File:Ecosystem Map .png|alt=Ecosystem Map|thumb|335x335px|Ecosystem Map - CC BY-NC-SA 4.0]]
The Ecosystem Map is an immersive, synthetic visualization that captures all stakeholders and value exchanges within a service ecosystem. Participants arrange avatars or 3D tokens to represent individuals, organizations, technological components, and environmental elements in a looping network, then animate flows to trace information, resource, or interaction exchanges.

In VR or 3D platforms, collaborators navigate the spatial model, simulate adding or removing nodes, and observe systemic impacts in real time. Observers annotate insights and co-design strategic interventions on the fly. Perfect for high-collaboration workshops, the Ecosystem Map aligns diverse perspectives, uncovers hidden relationships, and drives holistic service strategy through richly immersive co-creation.

'''How to use it?'''

# Define a central user and put it at the center of the canvas.
# Describe relevant players and associate to each a different shape.
# Place shapes in the map.
# Central players should be placed close to the center, secondary players peripherically.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3340&t=jRTjE5JDjxvV23M4-4 Future Backcasting] =====
[[File:Future Backcasting.png|alt=Future Backcasting|thumb|332x332px|Future Backcasting - CC BY-NC-SA 4.0]]
Future Backcasting is a foresight tool that reverses time to identify pathways from desired future outcomes back to present-day actions within virtual worlds. Participants embody avatars representing future stakeholders to enact scenarios in 3D or VR environments, dramatizing how emerging trends and innovations influence service evolution.

By simulating and discussing milestones—policy shifts, technological breakthroughs, user behaviors—teams map backward through decision points, uncovering present-day interventions and design inspirations. This method fosters long-term thinking, anticipates challenges, and aligns organizational vision by translating futures into actionable roadmaps. Ideal for co-creative workshops in VR or virtual platforms, Future Backcasting drives foresight and strategic innovation.

'''How to use it?'''

# Identify a relevant topic or a relevant industry.
# Define a year in the future to set the backcasting.
# Decide in which category of future (Possible, Plausible, Probable, Preferred) the backcasting will be set.
# Describe the foresight.
# Describe which steps are needed to achieve the foresight.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3391&t=jRTjE5JDjxvV23M4-4 System UX Map Human Agent Journey] =====
[[File:System UX Map Human Agent Journey.png|alt=System UX Map Human Agent Journey|thumb|335x335px|System UX Map Human Agent Journey - CC BY-NC-SA 4.0]]
Human Agent Journey visualizes the step-by-step path a person takes to achieve a goal, illustrating agent, scenario, expectations, phases, actions, and insights in an immersive virtual environment. Participants embody an avatar representing the human agent and progress through journey stages—awareness, exploration, decision, fulfillment, and reflection—within a shared 3D or VR space.

Observers annotate key touchpoints, emotional states, and backstage processes in real time, then pause to highlight pain points or design opportunities. By spatializing each phase and mapping opportunities directly onto the journey, this method fosters empathy, aligns stakeholders around human motivations, and accelerates co-creation of service experiences shaped by real user needs.

'''How to use it?'''

# Define a human agent (user)
# Identify a scenario and expectations
# Break down the user journey in phases and list them.
# Define which actions (High-level behaviors and steps taken by users. They have a narrative scope, they're not meant to be a step-by-step log of every discrete interaction) the human agent will perform.
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3444&t=jRTjE5JDjxvV23M4-4 Future-State Journey] =====
[[File:Future-State Journey.png|alt=Future-State Journey|thumb|332x332px|Future-State Journey - CC BY-NC-SA 4.0]]
Future-State Journey uses narrative structures to guide co-creative exploration of envisioned service experiences. Participants apply the classic dramatic arc—exposition, rising action, climax, falling action, resolution—to a future-state customer journey mapped three to five years ahead. In virtual 3D or VR environments, collaborators embody avatars to spatialize journey stages, enact critical moments, and iterate plot-driven touchpoints.

By dramatizing emotional peaks and challenges, teams spark innovative ideas, uncover pivotal design opportunities, and maintain focus on strategic objectives. Ideal for immersive workshops, this method balances storytelling, spatial roleplay, and moderate collaboration, facilitating cohesive stakeholder alignment and rapidly accelerating future-focused ideation.

'''How to use it?'''

# Define a user journey or, if present, consider an existing one for this exercise. Focus on the emotional peaks and challenges arising from the experience.
# Identify where there is room for Jobs To Be Done (JTBD) and highlight it on the map .
# Now, rework the user journey imagining the experience in the future. How can JTBD be addressed by future developments?
# Identify which are the emerging opportunities.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3625&t=jRTjE5JDjxvV23M4-4 Innovative Brainstorming] =====
[[File:Innovative Brainstorming.png|alt=Innovative Brainstorming|thumb|334x334px|Innovative Brainstorming - CC BY-NC-SA 4.0]]
Innovative Brainstorming is an inclusive, fast-paced ideation technique that stimulates spontaneous thought by leveraging spatialized virtual tools and avatar-led interaction. In a VW workshop, participants converge on a shared digital whiteboard or 3D canvas, where facilitators introduce provocations, constraints, or stimulus cards.

Avatars then rapidly generate, cluster, and remix ideas through drawing, tagging, and connecting virtual sticky notes, while voice or gesture commands add energy and variety. Real-time voting and theme-based breakout areas help surface promising concepts. By combining classic free-form brainstorming with immersive, gamified mechanics, Innovative Brainstorming boosts engagement, taps collective creativity, and fuels a rich pipeline of breakthrough service innovations.

'''How to use it?'''

# Define a topic to brainstorm.
# Brainstorm any idea related to the topic in question in the warming up section.
# Select ideas within close personal or obvious contexts and list them in the braindump section.
# Use braindump ideas to inspire new ideas going in different . directions and list them in the divergent thinking section.
# Use the most promising ideas from the divergent thinking section to create new creative ideas in the creative ideation section.

<blockquote>Inspired by the toolkit: Share, learn, innovate! Publisher: United Nations

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3646&t=jRTjE5JDjxvV23M4-4 Integrated Journey] =====
[[File:Integrated Journey.png|alt=Integrated Journey|thumb|329x329px|Integrated Journey - CC BY-NC-SA 4.0]]
Integrated Journey extends traditional journey mapping into a comprehensive service blueprint within virtual worlds, visualizing customer touchpoints alongside backstage processes, technology systems, and stakeholder roles. In an immersive 3D environment, designers arrange avatars, swimlanes, and interactive nodes on a shared timeline to show how front-stage interactions trigger behind-the-scenes support functions and data flows.

Participants witness real-time animations of handoffs, decision points, and policy enforcements, pausing to annotate inefficiencies or propose enhancements. Avatars can enact role-specific perspectives—agent, IT, logistics—adding realism. Perfect for VR-enabled co-creation workshops, Integrated Journey aligns multidisciplinary teams, uncovers interdependencies, and accelerates holistic service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# Define, for each phase, the provider journey (Steps, choices, activities, and interactions that providers perform while offering a service to reach a particular goal, they can be visible to users or performed in the back-end / asynchronously).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3712&t=jRTjE5JDjxvV23M4-4 Journey Ideation with Dramatic Arcs] =====
[[File:Journey Ideation with Dramatic Arcs.png|alt=Journey Ideation with Dramatic Arcs|thumb|330x330px|Journey Ideation with Dramatic Arcs - CC BY-NC-SA 4.0]]
Journey Ideation with Dramatic Arcs is a co-creation method that applies narrative structures to service design in virtual worlds. Teams leverage classic dramatic arcs to outline user journeys, mapping emotional peaks and transitions across touchpoints.

In immersive 3D or VR environments, participants embody avatars to spatialize journey stages, visually enact pivotal moments, and explore plotlines. Observers refine service concepts by injecting unexpected challenges, resolving friction, and imagining future scenarios.

This approach deepens empathy, sparks insights, and aligns stakeholders around rich narratives. Ideal for future-focused workshops, it transforms abstract journeys into engaging storyworlds for iterative ideation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Color the numbers ranking the customer engagement levels of every step of your journey from 1 (Low) to 6 (High).
# Reflect on the shape and rhythm of the whole arc. Is it overloaded? Frontloaded? Are the periods of low engagement or high engagement too long?
# Must a highlight be added, or - this is often more practical - should a less engaging step be spotlighted to increase engagement and show value more clearly?

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing
Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3856&t=jRTjE5JDjxvV23M4-4 Service Image] =====
[[File:Service Image.png|alt=Service Image|thumb|329x329px|Service Image - CC BY-NC-SA 4.0]]
Service Image distills the essence of a service experience into a single, impactful visual snapshot within a virtual world. Designers stage a 3D scene with avatars, environmental cues, and animated highlights to convey core touchpoints and emotional tone at a glance. This diorama-style frame employs perspective, lighting, and symbolic elements to communicate user motivations, pain points, and moments of delight cohesively.

By presenting an evocative north-star vision, Service Image aligns stakeholders around the narrative, sparks creative ideation, and guides subsequent design iterations. Ideal for kickoff sessions, pitches, and virtual galleries, it crystallizes complex experiences into an instantly sharable form.

'''How to use it?'''

# Create a service image, it can be a montage of different photos and scenes, or a post-produced photo realized ad hoc, focused on a hero moment that is able to encapsulate the core value of the service experience.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3868&t=jRTjE5JDjxvV23M4-4 System UX Map Artificial Agent Journey] =====
[[File:System UX Map Artificial Agent Journey.png|alt=System UX Map Artificial Agent Journey|thumb|326x326px|System UX Map Artificial Agent Journey - CC BY-NC-SA 4.0]]
System UX Map Agent Journey visualizes AI/ML system interactions and human collaboration within virtual worlds. Participants guide avatars representing data pipelines, models, and human operators across a spatial timeline that highlights when core AI elements—data ingestion, feature engineering, model training, inference—are generated and required.

Relationships between automated agents and human stakeholders are dynamically mapped, enabling stakeholders to pause, annotate, and adjust nodal connections in real time. Ideal for VR or 3D workshops with multidisciplinary teams, this tool clarifies technical workflows, uncovers integration bottlenecks, and fosters shared understanding. By combining agent-driven storytelling with immersive simulation, teams co-design robust, human-centered AI services.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents).
# Define, for each phase, the artificial journey (Internal processes and interactions that support service delivery through the technical artifact. They involve the agency of Al systems).
# Identify emerging opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3935&t=jRTjE5JDjxvV23M4-4 User Scenario] =====
[[File:User Scenario.png|alt=User Scenario|thumb|335x335px|User Scenario - CC BY-NC-SA 4.0]]
User Scenarios bring envisioned service experiences to life through compelling narratives that follow a user’s journey in context. In a virtual 3D or VR environment, avatars embody personas and enact stories that illustrate goals, motivations, and pain points at each stage of interaction—discovery, decision, execution, and reflection.

Observers and co-designers watch, annotate, and pause the action to probe underlying assumptions, explore alternative paths, or inject new ideas. By weaving storytelling with spatial simulation, User Scenarios deepen empathy, align stakeholder mental models, and reveal hidden requirements. Ideal for co-creative workshops in immersive platforms, User Scenarios seamlessly integrate simulation, roleplay, and narrative ideation into service design.

'''How to use it?'''

# Define a context for each scenario.
# Define the characters (e.g. users, providers...) involved in the scenario.
# Identify the needs involved.
# Writing a story, define a user scenario in a narrative manner, focusing in describing how the user is going to interact with the service during a specific situation of everyday life.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Develop // Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-3996&t=jRTjE5JDjxvV23M4-4 Rough Prototyping] =====
[[File:Rough Prototyping.png|alt=Rough Prototyping|thumb|330x330px|Rough Prototyping - CC BY-NC-SA 4.0]]
Rough Prototyping is a rapid, low-fidelity method for mocking up service ideas using simple virtual assets available on demand in VR or 3D platforms. Teams embody avatars that assemble, rearrange, and annotate digital placeholders—such as basic shapes, sketch overlays, or interactive widgets—to explore concepts in real time.

By minimizing production effort, participants test multiple variations, iterate service touchpoints, and gather immediate feedback without heavy technical overhead. Although roleplay depth is limited compared to immersive simulations, Rough Prototyping excels at fostering spontaneous creativity, aligning stakeholder understanding, and validating design assumptions. This high-velocity approach empowers teams to quickly brainstorm and converge collaboratively.

'''How to use it?'''

# Define, which are the main touchpoints (Devices, places, tools, perceivable clues that users interact with) involved in the project.
# For each touchpoint, define the technical requirements.
# Create paper/digital mockups for all the touchpoints and start experimenting/testing the user journey.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4026&t=jRTjE5JDjxvV23M4-4 Experience Prototypes] =====
[[File:Experience Prototypes.png|alt=Experience Prototypes|thumb|322x322px|Experience Prototypes - CC BY-NC-SA 4.0]]
Experience Prototypes are interactive simulations of key service touchpoints within virtual worlds. They let teams rapidly prototype and test specific moments in a journey—such as checkout kiosks, support chatbots, or onboarding flows—by building high-fidelity mock-ups in VR or 3D spaces.

Participants embodied as avatars interact with digital artifacts, providing real-time feedback on usability, emotional resonance, and process efficiency. Through iterative cycles, designs are refined on the fly, uncovering hidden pain points and validating solutions before development. Ideal for virtual co-design workshops, Experience Prototypes enhance immersion, align stakeholders around tangible interactions, and accelerate service innovation within a holistic end-to-end context.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Prototype, for each phase, the user journey and start experimenting/testing the touchpoints.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-4074&t=jRTjE5JDjxvV23M4-4 Role Playing] =====
[[File:Role Playing.png|alt=Role Playing|thumb|320x320px|Role Playing - CC BY-NC-SA 4.0]]
Role Playing brings a hypothetical service to life through avatar enactment in virtual worlds. Users assume persona roles—customers, frontline staff, or partners—and act out journey scenarios in immersive VR or 3D environments. As avatars, participants navigate scripted or spontaneous interactions, responding to prompts, making decisions, and adapting to system feedback.

Observers can pause, annotate, and adjust scenarios on the fly to explore alternative behaviors, emotional responses, and process variations. This high-engagement method fosters deep empathy, surfaces usability issues, and validates service flows before development. Ideal for remote co-creation workshops, Role Playing aligns multidisciplinary teams around user perspectives and informs iterative design improvements.

'''How to use it?'''

# Create a scenario: define the context, the characters and the needs involved and narrate through a story the scene.
# Define some roles (e.g. the user, the service employee, etc.) and assign them to the participants.
# If needed, prepare rough prototypes or other materials that can facilitate the performance.
# While a team is acting out their story, the rest of the audience learn about the idea, understand the high-level sequence of actions required and get to know the hero moments.
# List the hero moment(s).

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== Deliver ====

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-821&t=jRTjE5JDjxvV23M4-4 Desktop System Mapping] =====
[[File:Desktop System Mapping.png|alt=Desktop System Mapping|thumb|322x322px|Desktop System Mapping - CC BY-NC-SA 4.0]]
Desktop System Mapping, known as Business Origami, is a tactile method for visualizing complex value networks by arranging simple paper cutouts—or, in virtual worlds, draggable avatars and 3D tokens—on a shared collaborative workspace. Participants represent key people, locations, channels, and touchpoints with standardized symbols, connecting elements to reveal relationships, dependencies, and information flows.

In VR or immersive 3D platforms, collaborators reposition tokens, annotate linkages, and simulate network changes in real time. This approach clarifies service ecosystems, aligns stakeholder mental models, and fosters collective sense-making. Desktop System Mapping excels at uncovering structural insights, driving collaborative strategy, and achieving strategic alignment.

'''How to use it?'''

# Define the main scope of your prototype
# Define the level of detail of the prototype
# Create paper/digital cutouts of the prototype and start testing/simulate talking points using the models on the table.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== '''[https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-854&t=jRTjE5JDjxvV23M4-4 Desktop Walkthrough]''' =====
[[File:Desktop Walkthrough.png|alt=Desktop Walkthrough|thumb|320x320px|Desktop Walkthrough - CC BY-NC-SA 4.0]]
Desktop Walkthrough is a low-fidelity prototyping tool that brings teams together around a shared simulation of a service journey in a virtual world. Participants embody avatars to step through each critical touchpoint—sign-up, payment, support—while observers annotate pain points, decision triggers, and contextual cues.

By projecting simple mock-ups of screens, environments, and process steps into a 3D or VR space, teams quickly gain a unified understanding of end-to-end experiences and surface hidden issues. Iterative “play-throughs” enable real-time adjustments to sequences, handoffs, and interface layouts. Ideal for early-stage co-creation workshops, Desktop Walkthrough accelerates alignment, empathy, and rapid identification of critical journey enhancements.

'''How to use it?'''

# Define the user journey of your project and create a visual representation of it using emojis/imported images

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1021&t=jRTjE5JDjxvV23M4-4 Emotional Journey Feedback] =====
[[File:Emotional Journey Feedback.png|alt=Emotional Journey Feedback|thumb|317x317px|Emotional Journey Feedback - CC BY-NC-SA 4.0]]
Emotional Journey Feedback extends the System UX Map by overlaying users’ emotional states across every phase of their experience in virtual worlds. A continuous “emotion line” traces peaks and valleys—signaling stress points, moments of delight, and transitional shifts—plotted along a spatialized service timeline.

In VR or 3D environments, avatars convey real-time emotional cues through gestures, facial expressions, or ambient lighting changes that correspond to the graph. Participants can pause, annotate, and iterate scenarios to smooth pain points or amplify positive highlights. Ideal for immersive co-design workshops, this tool deepens empathy, enhances feedback loops, and strengthens narrative-driven storytelling in service innovation.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, for each phase which are the touchpoints (Devices, places, tools, perceivable clues that users interact with) involved.
# Define, for each phase, the technical journey (Steps and activities that the technical artifact performs behind the scenes to support interactions with/between human agents.)
# For each step, consider the emotional feedback of the user and keep track of it in the canvas.
# Identify emerging pain points and opportunities.

<blockquote>Inspired by the toolkit: AI4Gov Toolkit Publisher: AI4Gov

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1081&t=jRTjE5JDjxvV23M4-4 Investigative Rehearsal] =====
[[File:Investigative Rehearsal.png|alt=Investigative Rehearsal|thumb|316x316px|Investigative Rehearsal - CC BY-NC-SA 4.0]]
Investigative Rehearsal is a theatrical tool that uses iterative roleplay to uncover and refine service behaviors within virtual worlds. Participants embody avatars to act out scenarios—customer interactions, back-end workflows, decision points—while observers note emergent patterns and friction points.

Through multiple rehearsal loops, teams adjust roles, scripts, and environment affordances in real time, testing alternative responses and process variations. This method fosters deep empathy, reveals implicit knowledge, and surfaces systemic issues that workshops might miss. Ideal for VR or richly immersive 3D platforms, Investigative Rehearsal accelerates behavioral insight, aligns stakeholder mental models, and co-designs optimized service experiences grounded in lived enactment.

'''How to use it?'''

# Define the scene and research question.
# Assign actors with roles and scenario details.
# Observers watch a brief scene enactment.
# Observers reflect on current knowledge and feelings.
# Replay the scene, pausing to suggest changes and improvements.
# Document observations and insights throughout.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

==== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1136&t=jRTjE5JDjxvV23M4-4 Rehearsing Digital Services] ====
[[File:Rehearsing Digital Services.png|alt=Rehearsing Digital Services|thumb|319x319px|Rehearsing Digital Services - CC BY-NC-SA 4.0]]
Rehearsing Digital Services is a variant of Investigative Rehearsal that prototypes digital interfaces through embodied, actor-led simulations in virtual worlds. Participants—represented as avatars—take on customer, agent, or system roles and act out conversational and transactional flows: chatbot dialogs, voice assistants, form interactions, and error recoveries.

Facilitators guide scenarios in VR or 3D platforms, narrating screen states and system prompts aloud as avatars interact with on-screen elements. Iterative enactments expose usability gaps, friction points, and emotional reactions, enabling real-time script tweaks, UI refinements, and branching-logic tests. Ideal for immersive co-creation workshops, Rehearsing Digital Services drives shared understanding, empathy, and alignment around seamless digital service experiences.

'''How to use this?'''

# Define the scene and research question.
# Assign roles and outline the scenario.
# Have teams act out the scene briefly to observe.
# Observe, understand feelings and current dynamics.
# Iterate by pausing and suggesting changes focused on service digitalization.
# Reflect on how to digitally transform and enact the service experience.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1193&t=jRTjE5JDjxvV23M4-4 Service Blueprint] =====
[[File:Service Blueprint.png|alt=Service Blueprint|thumb|316x316px|Service Blueprint - CC BY-NC-SA 4.0]]
Service Blueprint is a comprehensive mapping technique that visualizes every stage of service delivery—front-stage interactions, backstage processes, support systems, and physical or digital touchpoints—in a unified blueprint. In virtual environments, designers arrange swim-lane structures on a 3D canvas, deploying avatars to simulate customer and staff roles and animating process flows in real time.

Participants annotate decision gateways, handoffs, and dependencies while observing both visible and hidden service elements. This immersive representation reveals systemic inefficiencies, clarifies ownership, and guides co-design of seamless experiences. Ideal for VR or desktop-based co-creation workshops, Service Blueprint accelerates alignment, optimizes workflows, and de-risks implementation through collective visualization and iteration.

'''How to use it?'''

# Break down the user journey in phases and, for each phase define its steps.
# Define, a main user and secondary users and place them in the other areas.
# Consider the Interaction Area and place other entities the main user interacts with and the Visibility Area and place players, functionalities invisible to the user.
# Map connection between the users and define the project ecosystem.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1226&t=jRTjE5JDjxvV23M4-4 Service Prototype] =====
[[File:Service Prototype.png|alt=Service Prototype|thumb|312x312px|Service Prototype - CC BY-NC-SA 4.0]]
Service Prototype simulates real user interactions with service touchpoints in virtual environments. Designers create interactive mock-ups—digital kiosks, chatbots, mobile interfaces—and deploy them in VR or 3D worlds.

Participants embody avatars to engage with prototypes as they would in real life: querying a virtual assistant, placing an order through a mock interface, or interacting with augmented customer support. Real-time feedback sessions record usability metrics, emotional reactions, and friction points. Iterative cycles refine prototypes, ensuring functionality, aesthetics, and experience quality align with user expectations. Perfect for immersive co-creation workshops, Service Prototypes accelerate validation, enhance stakeholder feedback, and de-risk service launch.

'''How to use it?'''

# Define a precise User Journey and describe it in steps.
# Assign roles to participants.
# Choose touchpoints to be prototyped.
# Reenact the service using the prototypes. This tool has the objective of replicating, as much as possible, the final experience of interacting with the service, in order to test and validate all the design choices.

<blockquote>Inspired by the toolkit: Servicedesigntools Publisher: oblo.design

Toolkit License: CC BY-NC-SA 4.0</blockquote>

===== [https://www.figma.com/board/zXsNUSOj1H0wzurjMedMAP/OpenVerse_Toolkit?node-id=3-1300&t=jRTjE5JDjxvV23M4-4 Subtext] =====
[[File:Subtext.png|alt=Subtext|thumb|316x316px|Subtext - CC BY-NC-SA 4.0]]
Subtext is a theatrical method that can reveal deeper motivations and needs by focusing on unspoken thoughts in a rehearsal session.

Perfect for exploring non-verbal communication and emotions in VW rehearsals; enhances depth of co-creative exploration.

'''How to use it?'''

# Choose a key scene you want to understand more deeply
# Select and assign roles of actors, who will play the key scene once.
# Select and assign roles of subtext actors for each actor.
# The character actors will play the scene as usual – or perhaps a little slower – and the subtext actors will simply speak what they believe their characters are thinking at any moment, using “I” or “me” statements when possible. For example, the character actor might say, “Can you prioritize that?” and his subtext actor might rage, “For f*ck’s sake! Help me before I lose my job, you idiot!”
# Iterate.

<blockquote>Inspired by the toolkit: This is Service Design Doing Publisher: This is Service Design Doing

Toolkit License: CC BY-NC-SA 4.0</blockquote>